

Bridge the Gap™ by Revenue Reimagined
Adam Jay & Dale Zwizinski
Bridge the Gap™ is a podcast designed for founders and revenue leaders looking to uncomplicate their revenue engines. Hosted by Adam Jay and Dale Zwizinski, two personalities with distinct styles/approaches but a shared vision - driving growth without complication.Each episode features interviews with leaders from Sales, Marketing, Customer Success, and RevOps along with some of today’s most respected founders. Those you’ve come to know and love and those so deeply engaged in shaping their companies, they’ve remained unknown to the masses.Guests share valuable insights aimed at helping you transform your revenue outcomes and achieve consistent upward growth by challenging the way you think about revenue today.
Episodes
Mentioned books

Sep 17, 2025 • 37min
Episode #114 70% of Entrepreneurs Should QUIT (Here’s Why) ft. Ned Arick of Acquisition.com
Most entrepreneurs are being lied to.They’re told it’s easy. Buy a course, follow 3 steps, and you’ll make 7 figures in 7 days.The truth? The market doesn’t care about your story. It only rewards execution, focus, and solving real problems.In this episode of Bridge the Gap, we sit down with Ned Arick (Acquisition.com) — the guy who works side-by-side with Alex & Leila Hormozi to scale companies beyond $1M+ in profit.We dig into: • Why 70% of people should NOT be entrepreneurs • The brutal truth about “signal vs. noise” in your business • Why execution always beats strategy • How to pick the right vehicle for $1M, $10M, or $100M • The one underrated GTM role that will make or break your startupIf you’re serious about building, scaling, or even just surviving as a founder — this conversation is your wake-up call.👉 Subscribe for more raw, unfiltered conversations with top revenue leaders.👉 Share this with someone stuck chasing shiny objects.Connect with Ned: https://www.linkedin.com/in/nedarickPS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Sep 10, 2025 • 38min
Episode #113 Would You Trust AI to Sell for You? ft. Frank Sondors
Outbound isn’t dead. Bad outbound is.In this episode, Salesforge CEO Frank Sondors shows how AI-native infrastructure lets lean teams beat bloated orgs—without spamming and without hiring sprees.What you’ll learn: • The real blocker in outbound: deliverability, not personalization—and how superior targeting revives reply rates • Why AI means you don’t need 10 reps to hit $10M—and where humans still win • The GTM “blend”: humans + agents in one stack (and how to A/B your team vs. agents) • Where current stacks add drag (email IPs, sequencing, manual ops) and how to fix it • Clean data → good AI: orchestration, context, and self-labeling to avoid “garbage in” • Compliance reality check: what agents can/can’t do across email, LinkedIn, calling • The 24-month outlook: agent-to-agent negotiations, procurement bots, and the new SDRFollow Frank: https://www.linkedin.com/in/franksondorsPS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Sep 3, 2025 • 36min
Episode #112 This YC Startup Uses AI to Expose $500B Hidden Risks in Construction - Luigi La Corte
How do you fix an industry drowning in lawsuits and blown budgets? Luigi La Corte, co-founder & CEO of Provision (a Y Combinator–backed startup), joins us to share how his team is using AI to uncover risks hidden in construction documents.From managing multi-billion dollar infrastructure projects to building one of the most promising construction tech startups, Luigi talks: • Why contractors lose billions to hidden risks (and how AI can stop it) • His leap from civil engineering to YC founder • The future of AI-powered contract review • Lessons from early customers, sales, and scaling beyond product-market fitIf you’ve ever wondered how AI, construction, and entrepreneurship collide, this conversation is for you.Connect with Luigi: https://www.linkedin.com/in/luigi-r-la-cortePS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Aug 27, 2025 • 32min
Episode #111 Why AI Is NOT a Go-To-Market Strategy (And What To Do Instead)
Everyone is talking about AI in go-to-market, but most of it is noise. In this raw and unfiltered episode of Bridge the Gap, Adam Jay and Dale Zwizinski cut through the hype to break down: • The real AI use cases that move revenue (and the ones that are pure vaporware) • Why AI is not a strategy—but must be part of your GTM strategy • The biggest mistakes CROs, founders, and RevOps leaders make when adopting AI • How to evaluate which tools are worth investing in and which will sink your pipeline • Why “AI SDRs” could destroy your brand before they help itIf you’re a founder, CRO, RevOps leader, or seller trying to figure out how to integrate AI without automating yourself into irrelevance—this episode is for you.PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Aug 20, 2025 • 42min
Episode #110 $30k in 30 Days After Being Laid Off - Melissa Gaglione
What happens when you get laid off and decide to bet on yourself? Melissa Gaglione, sales leader turned solo CEO, shares her unfiltered journey of going all-in on LinkedIn—documenting her mission to make $30K in 30 days.In this candid conversation, we dive into: • How she turned a layoff into opportunity. • The strategy behind monetizing LinkedIn authentically. • The role of resilience, risk, and transparency in building a brand. • Lessons learned from events, content creation, and handling setbacks. • Why she believes failure isn’t final—it’s fuel.If you’ve ever thought about going all-in on yourself, this episode is for you.Connect with Melissa: https://www.linkedin.com/in/melissagaglione/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Aug 13, 2025 • 36min
Episode #109 Disney+ to AI Marketing Powerhouse: B2C Lessons That Will Disrupt B2B ft. Swati Paliwal
What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C storytelling tactics can supercharge B2B go-to-market strategies.In this episode of Bridge the Gap, Swati reveals: • The B2C marketing secrets that work even better in B2B • Why AI is changing the rules of attention and brand strategy • How to build inbound-led outbound systems that actually close deals • The hidden metrics B2B marketers are missing • The right way to align sales, marketing, and the CEO’s visionIf you’re serious about building a brand people actually notice — and turning that attention into pipeline — this is your playbook.Follow Swati: https://www.linkedin.com/in/swatipaliwal1/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Aug 6, 2025 • 36min
Episode #108 Scaling Without Selling Your Soul: The No-BS Guide to Culture-Driven GTM ft. Earl Foote
What if building a high-growth business didn’t mean burning out your team or selling your soul? In this episode of Bridge the Gap, we sit down with Earl Foote, Founder & CEO of Nexus IT, to talk about why values-driven leadership isn’t soft — it’s a go-to-market weapon. Earl built a 27-year IT powerhouse on culture, conviction, and calling BS when he sees it. We talk about burnout as a sign of misalignment, why work-life balance is a lie, how to build GTM teams that last, and why most leaders still don’t get it.Follow Earl: https://www.linkedin.com/in/earlfoote/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Jul 30, 2025 • 40min
Episode #107 Why Humor Is the Most Underrated Sales Tool | Will Aitken
Can being funny actually close deals? Will Aitken — viral sales content creator, co-founder of Sales Feed, and CEO of WillAitken.com — joins us to expose why humor, humanity, and just the right amount of chaos might be the deadliest tools in modern sales. We dig into cold outreach tactics that actually work, the myth of the “perfect tone,” why most outbound fails miserably, and how being yourself is more effective than AI-polished pitches.Follow Will - https://www.linkedin.com/in/justwillaitken/PS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.

Jul 23, 2025 • 37min
Episode #106 Stop Blaming Your SDRs – Why Your GTM Strategy Sucks (And How to Fix It) with Alex Olley
In this discussion, Alex Olley, Co-Founder and CRO of Reachdesk, shares his expertise on the pitfalls of outbound strategies and the dynamics of go-to-market teams. He reveals the crucial leadership mistakes that hinder performance and explores how thoughtful gifting can enhance client engagement. Olley emphasizes balancing AI automation with human touch for genuine connections and unveils a proactive hiring strategy for success. This conversation serves as a valuable guide for anyone looking to elevate their sales game.

Jul 16, 2025 • 36min
Episode #105 Enablement Is DEAD: Why Sales Teams Don’t Trust You Anymore with Sreedhar Peddineni
Sales enablement sounds great on paper. In practice? It’s a mess.In this episode of Bridge the Gap, we sit down with Sreedhar Peddineni, founder of GTM Buddy and co-creator of Gainsight, to pull apart everything wrong with enablement in modern GTM orgs — and how to fix it.From outdated content and AI hype to onboarding disasters and leadership blind spots, Shridhar holds nothing back. If you’re in sales, marketing, enablement, RevOps — or just tired of pretending like enablement isn’t a mess — this one’s for you.🚨 Topics We Cover:•Why enablement gets cut first — and what that reveals•What “just-in-time enablement” should actually look like•Why your team hates your onboarding (and they’re right)•How to tie enablement to revenue without lying to yourself•The biggest mistakes GTM leaders still make in 2025Follow Sreedhar - https://www.linkedin.com/in/sreedharpeddineniPS - huge shout out to Sendoso for sponsoring our show.We could not do this without you.See how Sendoso can help increase pipeline, ROI, and customer retention.ZoomInfo is also a proud sponsor - check them out here!🎁 Lastly, we have a gift for you! We’re tired of seeing people getting critical GTM components wrong. Need help with your ICP, Buyer Persona, and Value Prop? Tired of the shitty “resources” people “give away” to gain followers? We’ve developed a tool that creates your basic GTM Foundations (ICP, BP, abd Value Prop) for you. Snag it here.