The Business Storytelling Podcast

Podcast pro Max Branstetter returns to "The Business Storytelling Show" to share the steps that podcast hosts can take to improve the guest experience and make a podcast interview a success.Connect with Max here: http://maxpodcasting.comWonder how to launch a podcast, download this checklist: https://lnkd.in/gt-qKTGv

Commenting on LinkedIn posts is a proven social selling strategy, but posting "great content" or something else that is generic and blah won't help you stand out. But this LinkedIn AI tool - Engage AI - which we discuss in this podcast episode, can help. Engage AI helps you write comments faster to the right prospects, which in turn can help you stand out and move to conversion quicker. On this episode of "The Business Storytelling Show," I'm joined by Engage AI Managing Director Jason Tan. Learn more here: https://lnkd.in/gXy83zeu This episode is produced by Trappe Digital LLC and supported by Engage AI.

In our fast-paced, high-tech, ever-evolving world the speed of change and decision-making is getting faster, the level of competition fiercer, and adversity, ambiguity is striking harder than ever. As this is the current and future state of our world, it is imperative that business development and marketing personnel break through the clutter to effectively communicate and present compelling messages to its internal & external customers. This ability to connect the dots between the messages delivered, and the relevance to the audience is a way to secure mutually rewarding goals, objectives and create a clear competitive advantage for you, your product/service, and organization.Join me for this episode of "The Business Storytelling" with Steve Gavatorta.Connect with Steve here: http://www.gavatorta.com

Sam Horn, author of 'Talking on Eggshells: Soft Skills for Hard Conversations,' discusses why people avoid conflict and the importance of learning the right soft skills for difficult conversations. Grab a copy of her book and gain insights on effective communication in professional environments and the significance of accountability and trust in the workplace.

Email marketing rules fall into a few categories:Those that you have to follow because they are the law - like spam laws.Then there are the ones that are best practicesFinally, we have email marketing rules that are things you earn and that help you drive results in your marketing career.On this episode of The Business Storytelling Show, I'm joined by Chad S. White of Oracle and author of the two-book part series "Email Marketing Rules." Yup, there is so much to cover it doesn't fit into one book!Join us and grab his books here: https://amzn.to/3suVMrj

This is an episode of "The Marketing, Demystified podcast" from your growth marketing partner - Growgetter. The Content Marketing Institute released its new Salary Report, and as part of that, it explores AI’s role in content marketing - an important topic to cover here for sure. Jennifer Mancusi (Vogel) is joined by Lisa Murton Beets, research director at CMI, to hear what the report found.Join us and grab your copy of the report here: https://contentmarketinginstitute.com/articles/content-marketing-salary-outlook Ramp up your revenue now with Growgetter: http://growgetter.io

We are discussing Dr. Gleb Tsipursky's new book "ChatGPT for Thought Leaders and Content Creators: Unlocking the Potential of Generative AI for Innovative and Effective Content Creation" on this live stream to find out how thought leaders and content creators can make use of generative AI.Join us and grab a copy of the book here: https://amzn.to/47oY7np

In this bonus episode, Christoph shares some of the common issues why websites don't rank and what you can do about it. Enjoy the episode and to book time to get help from Christoph to get your website to rank, schedule a slot here: https://calendly.com/ctrappe/content-marketing-seo?month=2023-09

Aaron Ahuvia, marketing professor and author, joins me on his episode to discuss the topic including:What makes people love a brand?How can brands tell a better brand storyAnd more...Join us and grab a copy of Aaron's book here: https://amzn.to/3QmzTEkConnect with Aaron here: https://lnkd.in/gHtYhY6E

Kevin Hanegan, author of 'Turning Data into Wisdom,' discusses the importance of data literacy, making teams more collaborative, the problem of being right or wrong in marketing, and the hierarchy of analytics.