
Naavik Gaming Podcast
The Naavik Gaming Podcast is a business-focused exploration of the companies, trends, strategies and leaders that are defining the future of games. To learn more and see other great content visit www.naavik.co.
Latest episodes

Jul 16, 2025 • 50min
Launching a Roblox Game Studio with The Gang
In this episode, host David Taylor sits down with The Gang. Originally a team of five entrepreneurs, The Gang was one of the first venture-backed studios to go all-in on Roblox back in 2020. They quickly made their mark with Strongman Simulator, which shot to the top of the Roblox charts and has racked up over 1.5 billion plays.While they started with hit original titles, The Gang soon shifted to building branded experiences for some of the world’s biggest entertainment and lifestyle brands — Netflix, Vans, Shrek, Spotify, the NHL, and more. Most recently, they’ve been expanding beyond Roblox by licensing one of the platform’s top IPs, Blade Ball, for a Steam release. The team is also developing an original cross-platform game, Out of Sight. In this conversation, we dive into the team’s entrepreneurial journey, what it was like being early builders on Roblox, how the platform has evolved, and what’s next as they explore new platforms and formats.We’d like to thank Heroic Labs for making this episode possible! Thousands of studios have trusted Heroic Labs to help them focus on their games and not worry about gametech or scaling for success. To learn more and reach out, visit https://heroiclabs.com/?utm_source=Naavik&utm_medium=CPC&utm_campaign=Podcast We’d also like to thank Lysto — the AI-native playtesting platform helping game studios capture unbiased player feedback and convert it into structured, actionable insights. Learn more about how you can get bias-free feedback at https://lysto.gg/?utm_source=naavik&utm_medium=podcast&utm_campaign=adIf you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Jul 8, 2025 • 54min
The Story of Medal: Shaping the Future of Gaming Content
Pim de Witte, founder and CEO of Medal, shares his journey from creating the popular Soulsplit RuneScape server to leading a platform for sharing gaming moments. He discusses Medal's transformation from a game studio to a dynamic content ecosystem and the challenges of user acquisition during this shift. Pim elaborates on game clip enhancements, growing nearly two million daily users, and the rising significance of user-generated content. He also speculates on AI's future impact on gaming content and the importance of self-expression in shaping player experiences.

Jun 24, 2025 • 1h 8min
From Imagine Dragons Fame To Night Street’s Shooter: Last Flag
In this episode, host Alexandra Takei, Director at Ruckus Games, sits down with Mac Reynolds, co-founder and CEO of Night Street Games and Night Street Records, and Matthew Berger, Game Director at Night Street Games. Together, they unpack the journey of building Last Flag — a zany 5v5 hero shooter with capture-the-flag at its heart and music embedded deep in its DNA. From a scrappy prototype built with an outsourced team to a 50+ person studio, they share lessons on pivoting engines, refining the core loop, and innovating within the oversaturated PC shooter market. They discuss how music shapes gameplay moments, creates immersion, and differentiates Last Flag from typical shooters — and in a first-ever moment at Naavik, we share exclusive music tracks straight from the game itself. The conversation also explores parallels between the business of music and gaming industries, what game devs can learn from music artists, and the realities of cutting through noise on Steam for a new IP. After listening, watch the trailer and sign up to playtest here. We’d like to thank Neon – a merchant of record with customizable webshops optimized for conversion – for making this episode possible! Neon is trusted by some of the biggest names in gaming and can help you sell direct without the typical overhead. To learn more, visit https://www.neonpay.com/?utm_source=naavik We’d also like to thank Levellr — the Discord community intelligence platform — for making this episode possible. Learn more about unlocking real-time community insights at levellr.com.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Jun 17, 2025 • 1h 2min
Call of Duty: Origins
Dan Bunting, former Studio Head of Treyarch and a key architect behind the Call of Duty franchise, shares his gaming journey. He reveals how community feedback shaped the iconic Zombies mode and recounts his experiences in developing the Black Ops series. Dan discusses Treyarch's adaptive design philosophy and highlights the importance of innovation in keeping the Call of Duty franchise at the forefront. He also opens up about his transition to entrepreneurship, the future of gaming technology, and the evolving challenges facing the industry.

Jun 10, 2025 • 54min
Exploring the $70M Esports World Cup
The esports industry has heavily evolved over the past few years, and big moves continue to occur – especially out of Saudi Arabia.In this episode, host Aaron Bush is joined by Mike McCabe, COO of the Esports World Cup Foundation, which runs a massive Riyadh-based annual esports festival. It’s gearing up for its second annual event in July, which will host 25 tournaments over 7 weeks with a whopping $70 million prize pool.We chat about the global state of esports, Saudi Arabia’s continued ambitions, and where the industry is headed next. We also dig into the Esports World Cup, including its massive scale, logistics, non-profit ambitions, and how it aspires to leave an evergrowing impact on bringing esports mainstream in the future.We’d like to thank Heroic Labs for making this episode possible! Thousands of studios have trusted Heroic Labs to help them focus on their games and not worry about gametech or scaling for success. To learn more and reach out, visit https://heroiclabs.com/?utm_source=Naavik&utm_medium=CPC&utm_campaign=Podcast We’d also like to thank TikTok for making this episode possible. Whether you’re launching or scaling, TikTok supports full-funnel growth with creative impact, always-on engagement, and advanced measurement. Learn more at https://bit.ly/tiktokmorelevelsIf you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Who’s On:Guest - Mike McCabe: https://www.linkedin.com/in/mike-mccabe-600532/ Host - Aaron Bush: https://www.linkedin.com/in/aaron-bush-846b8185/ Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

Jun 3, 2025 • 1h 9min
Apple vs Epic Aftermath: A New Era for Game DTC
Chris Faught, CEO of Neon and an expert in direct-to-commerce platforms for games, shares his insights on the evolving gaming landscape. He discusses the aftermath of the Apple vs. Epic ruling and its implications for game developers adopting direct-to-consumer strategies. Chris highlights the new monetization opportunities and alternative payment models that empower studios to connect with players directly. He also offers practical steps for implementing these changes and predicts future trends in the gaming market.

May 27, 2025 • 1h 5min
2025’s Gaming Landscape: Africa
Africa’s gaming market is young, fast-growing, and mobile-first. In this episode, host Alexandra Takei, Director at Ruckus Games, is joined by Cordel Robbin-Coker, CEO of Carry1st, and Temi Afolabi, a lead on XBOX’s Global Expansion team, to examine the opportunity and hurdles of scaling games in Africa. They break down Africa’s demographics, monetization challenges, and infrastructure gaps. Cordel highlights Carry1st’s approach — aggregating payments across nearly 80+ payment methods and pairing African talent with global veterans. Temi emphasizes Africa’s creative potential in narrative design, a rising indie class, and shares why XBOX sees the African consumer as attractive. The group compares Africa’s market trajectory to China’s, though key differences include Africa’s fragmentation across language, infrastructure, and regulation. On the development side, they explore co-dev, creator-first pathways, and the long-term role governments may play in accelerating industry growth to build a billion-person market and capitalize on untapped potential and a growing talent base. We’d like to thank Neon – a merchant of record with customizable webshops optimized for conversion – for making this episode possible! Neon is trusted by some of the biggest names in gaming and can help you sell direct without the typical overhead. To learn more, visit https://www.neonpay.com/?utm_source=naavik We’d also like to thank Levellr — the Discord community intelligence platform — for making this episode possible. Learn more about unlocking real-time community insights at levellr.com.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

9 snips
May 20, 2025 • 56min
Exploring Minecraft's World of Builders & Businesses
In today's episode, host David Taylor dives into the world of Minecraft’s massive creator ecosystem with two of its most influential creators:Raf is the co-founder of Spark Universe, a studio behind one of the most widely used Minecraft tools, Essential Mod, which connects millions of players through a live services platform. With over 50 million downloads and nearly 2 million monthly active users, Spark Universe is one of the largest Minecraft creative studios. Spark Universe also led the development of all official in-game content tied to the Minecraft Movie, including a DLC, Add-On, and a live event.Zed is the Director of CubeCraft Games, one of the most popular Minecraft multiplayer servers in the world. Since launching in 2012 and becoming a Minecraft Partner in 2017, CubeCraft has reached over 100 million players. Known for its fast-paced minigames and long-form experiences like Skyblock, CubeCraft continues to be a staple in the Minecraft multiplayer community.We’d also like to thank Reforged Labs for making this episode possible. This YC startup automates the traditionally costly and time-consuming ad production process, delivering high-quality, cost-effective video ads in under 24 hours – and it’s all powered by a proprietary AI engine trained on thousands of successful game ads. Learn more: https://reforgedlabs.com/?utm_source=newsletter&utm_medium=email&utm_campaign=naavik_promo&utm_id=naavik+promo&utm_term=newsletter&utm_content=october30 We’d also like to thank Heroic Labs for making this episode possible! Thousands of studios have trusted Heroic Labs to help them focus on their games and not worry about gametech or scaling for success. To learn more and reach out, visit https://heroiclabs.com/?utm_source=Naavik&utm_medium=CPC&utm_campaign=Podcast If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

12 snips
May 7, 2025 • 1h 6min
Launching Original IP on Roblox
Alexander Hicks, co-founder of Twin Atlas, shares his journey from passionate gamer to successful studio leader in the Roblox ecosystem. He discusses the creative process behind blockbuster games like Creatures of Sonaria, emphasizing sustainable game design that prioritizes long-term engagement. Hicks also explores the challenges of monetization and the potential for transforming Roblox IP into television and film, all while navigating a competitive landscape through strategic mergers and innovative use of technology.

Apr 29, 2025 • 54min
Cross-Border Publishing: Lessons From Netease’s Once Human
Derek Qiu, Head of Overseas Operations at NetEase, sheds light on the global publishing landscape influenced by China's gaming boom. He discusses the strategic PC-first launch of the supernatural survival game Once Human and how cosmetic-only monetization sets them apart in a mobile-driven market. The conversation highlights cultural differences in publishing between East and West, the importance of local teams, and the advantages of hyperlocalization. Derek emphasizes that the future lies in studios that cater to niche audiences rather than chasing mass-market success.