Right About Now - Legendary Business Advice

The Radcast Network
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Oct 17, 2025 • 24min

The Future of Sports Betting Marketing: AI, Brand Experience & Celebrity Ads | Casey Hurbis

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media   SUMMARY On this episode of "Right About Now," host Ryan Alford interviews Casey Hurbis, CMO of BetMGM. Casey discusses the evolution of marketing, the pivotal role of AI in personalization, and the launch of BetMGM's "Make It Legendary" campaign featuring Jon Hamm. He shares insights on large-scale campaign production, the importance of data-driven strategies, and leveraging MGM Resorts' ecosystem for a unique player experience. The conversation highlights the challenges and creativity behind modern marketing, BetMGM's focus on engaging high-value customers, and the brand's ambition to stand out in a competitive market. TAKEAWAYS Evolution of marketing over the past 20-30 years Impact of artificial intelligence (AI) on marketing and personalization Launch of BetMGM’s "Make It Legendary" campaign featuring Jon Hamm Challenges and excitement of managing large-scale brand campaigns Integration of data and AI in marketing strategies Importance of creativity in marketing despite data-driven approaches Strategic selection of brand ambassadors based on audience insights Leveraging MGM Resorts ecosystem for a unique player experience Focus on engaging and nurturing high-value customers Complexity and scale of modern marketing production efforts  
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Oct 14, 2025 • 28min

The Future of Fashion Technology: AI, Branding & Live Shopping Trends | Anya Cheng

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Anya Cheng, founder and CEO of Taelor.style. Anya shares how her company uses AI and human stylists to offer personalized, subscription-based wardrobe rentals, making fashion convenient and sustainable for busy professionals. They discuss the shift toward casual, flexible clothing, Taelor.style’s partnerships with global brands, and the environmental benefits of reducing fashion waste. Anya also explores the future of live shopping and invites listeners to try Taelor.style with special promo codes, highlighting the blend of technology and service that sets her company apart. TAKEAWAYS Use of AI in personalized wardrobe styling and clothing rental services. The concept of a subscription model for clothing, likened to "Netflix of wardrobes." Target audience focus on busy professionals who need convenient fashion solutions. Importance of identifying the right problems in business before implementing solutions. The balance between performance marketing and branding in modern business strategies. The role of proprietary data in enhancing AI-driven recommendations. Customer experience and the process of selecting and renting clothing. Environmental impact of the fashion industry and sustainable practices in clothing rental. Trends in live shopping and its slower adoption in the U.S. compared to other markets. Future of social commerce and integration of shopping with social media platforms.
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Oct 10, 2025 • 13min

The 'Wrong Wall' Trap: Why Ambitious Leaders Fail to Find True Success | Mark J. Silverman

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential. Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews executive coach and author Mark J. Silverman about the realities of modern leadership. They discuss the challenges new leaders face, including the need for emotional intelligence, self-awareness, and managing relationships across all levels. Mark shares practical strategies from his books, emphasizing the importance of leading oneself, building genuine connections, and maintaining well-being. The conversation offers actionable advice for emerging leaders on overcoming ego, fostering collaboration, and sustaining personal balance while navigating the complexities of today’s business world. TAKEAWAYS Modern leadership challenges for emerging leaders Transitioning from individual contributor to leadership roles Importance of emotional intelligence and self-awareness in leadership Strategies for leading oneself, leading up, leading across, and leading teams Overcoming common roadblocks such as managing ego and building coalitions The significance of being present and emotionally available as a leader Defining personal success and desired outcomes in leadership Core principles from "The Rising Leader Handbook" The impact of personal well-being on leadership effectiveness Practical exercises for current and future leaders to enhance their skills  
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Oct 7, 2025 • 18min

PR Strategies That Actually Work: Storytelling, Social Media & Earned Media | Jason Kocina

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media   SUMMARY In this episode of "Right About Now," host Ryan Alford talks with Jason Kocina, Director of Digital Marketing and Media Relations, about the evolving marketing landscape. They discuss the shift from traditional PR and media to integrated digital strategies, the growing impact of AI on SEO and content creation, and the importance of strong messaging and understanding your audience. Jason shares practical insights on adapting to new channels, using AI tools effectively, and maintaining marketing fundamentals amid rapid change. The episode offers actionable advice for businesses navigating today’s fast-moving marketing world. TAKEAWAYS Current landscape of marketing and its evolution from the 1990s to today Integration of AI tools in marketing, SEO, and public relations Importance of foundational marketing elements, such as messaging and target audience understanding The role of earned media and public relations in brand awareness Shift from traditional media to targeted and digital marketing channels Impact of AI on search behaviors and marketing strategies The changing dynamics of SEO in an AI-driven environment The significance of adapting marketing strategies to new technologies and platforms The value of human expertise in executing marketing programs alongside AI tools Trends in paid advertising and the effectiveness of various media channels, including social media and Google Ads  
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Oct 3, 2025 • 26min

The Human Zone: Why AI Can't Replace Coaches | Mitch Matthews

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Mitch Matthews, a keynote speaker and success coach. They discuss how to define personal success, overcome imposter syndrome (which Mitch reframes as "winner’s syndrome"), and the importance of teaching from one’s journey. Mitch shares practical coaching strategies, highlights the enduring value of human connection in coaching despite AI advancements, and offers advice for building a focused, profitable coaching business. The episode emphasizes authentic communication, dreaming big, and actionable steps for aspiring coaches and leaders to create meaningful impact in 2025 and beyond. TAKEAWAYS Definition of success as a personal and unique concept for each individual. Overcoming imposter syndrome, reframed as "winner's syndrome." The importance of teaching from personal experiences rather than a perfected destination. Challenges faced by aspiring coaches and speakers, including self-doubt. The need for business training among coaches to build sustainable practices. The impact of artificial intelligence on the coaching profession and the irreplaceable value of human connection. Strategies for leveraging existing expertise to diversify income streams through coaching or speaking. The significance of value-based promotion over ego-based promotion in attracting clients. Communication strategies for enhancing understanding and accountability in team settings. Encouragement to dream bigger and think creatively, with a focus on tangible experiences rather than abstract dreams.
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Sep 30, 2025 • 26min

The Rule-Breaking Investor: David Gardner's Best Advice for New Investors and Entrepreneurs

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews David Gardner, co-founder of The Motley Fool. Gardner shares the story behind The Motley Fool’s growth from a small newsletter to a major investment platform, discusses the democratization of investing, and emphasizes the importance of long-term, patient investing in strong brands. He introduces his “rule breaker investing” philosophy, highlights companies like Amazon and Nvidia, and offers practical advice for building wealth. Gardner also recommends lesser-known stocks, discusses entrepreneurship, and promotes his new book, providing valuable insights for investors at any stage. TAKEAWAYS History and evolution of The Motley Fool as a print newsletter starting in 1993. Impact of the internet on investing and access to stock market information. Democratization of stock market access and reduction of trading costs. Importance of long-term investing and avoiding market timing. Investment philosophy centered around "rule breaker investing." Focus on brand strength and value in evaluating stocks. Examples of successful companies with strong brands (e.g., Amazon, Nvidia). Challenges faced during the dot-com crash and lessons learned. Recommendations for diversification and long-term stock ownership. Insights on entrepreneurship and the role of business leaders in society.
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Sep 26, 2025 • 18min

Alyssa Campbell: Emotional Regulation, Resilience, and Proactive Behavior Support for Children

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.   Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Alyssa Campbell, author of "Big Kids Bigger Feelings" and CEO of Seed and Sew Collaborative. Alyssa discusses her new book, which helps parents and educators understand and support the emotional and nervous system development of children aged 5 to 12. The conversation explores practical strategies for managing kids’ emotions, the importance of proactive support in schools, and the need to address the root causes of behavior. Alyssa emphasizes building resilience, not removing challenges, and offers actionable insights for families and teachers. TAKEAWAYS Emotional development in children aged 5 to 12 Strategies for parents and educators to support children's emotional management Overview of the books "Tiny Humans Big Emotions" and "Big Kids Bigger Feelings" The importance of understanding children's nervous system and sensory processing The role of schools and educators in addressing emotional challenges Proactive vs. reactive approaches to behavior management in educational settings The significance of creating calm and regulating environments for children Customizing behavior support plans based on individual children's needs Building resilience in children through emotional awareness and processing The impact of societal factors, such as poverty and trauma, on children's behavior and emotional health
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Sep 23, 2025 • 18min

Discipline, AI & Business Growth: Lessons from Navin Goyal

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media   SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Dr. Navin Goyal, an anesthesiologist turned entrepreneur and co-founder of Loud Capital. Dr. Goyal shares his journey from medicine to venture capital, discusses the innovation of mobile anesthesiology services, and explains how Loud Capital supports healthcare startups with both funding and strategic expertise. The conversation highlights the importance of discipline, the realities of raising capital, and the impact of AI on business operations, offering practical advice for founders navigating the startup landscape. TAKEAWAYS Dr. Navin Goyal's transition from anesthesiology to entrepreneurship and venture capital. The importance of discipline and continuous learning in personal and professional growth. The innovation of mobile anesthesiology, providing anesthesia services directly in office settings. Challenges and regulatory complexities in implementing mobile anesthesia services. The unique approach of Loud Capital in investing, focusing on healthcare ventures. The role of active involvement and strategic support in venture capital, beyond just financial investment. The importance of understanding whether a company truly needs venture capital. The characteristics of ideal founders and companies for investment by Loud Capital. The impact of AI on operations and decision-making in healthcare and venture capital. The significance of transparency and sharing real experiences in the entrepreneurial journey.  
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Sep 19, 2025 • 22min

The Future of PR: Earned Media, AI in Journalism & Visibility Strategies with Brett Farmiloe

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now," host Ryan Alford interviews Brett Farmiloe, CEO of Featured.com, about the evolving world of earned media and public relations in the age of AI. Brett explains how platforms like Featured.com and HARO connect experts with journalists, enabling organic media exposure without paid ads. They discuss the impact of AI on media visibility, the importance of authentic expertise, and practical tips for leveraging these platforms to boost brand credibility and reach. The conversation highlights the enduring value of earned media in modern marketing strategies. TAKEAWAYS Definition and significance of earned media versus paid media.Challenges and misconceptions in public relations (PR) and measuring its return on investment (ROI). The influence of AI and large language models (LLMs) on media visibility and expert sourcing. The role of platforms like Featured.com and HARO in connecting experts with journalists. The relevance of earned media in the current marketing landscape. The intersection of PR, SEO, and AI in shaping customer discovery and brand visibility. Common misconceptions about the effectiveness and measurement of PR efforts. The evolving marketing funnel due to AI and LLMs affecting customer decision-making. The importance of human expertise in content creation and journalism amidst AI advancements. Strategies for businesses to leverage platforms for media exposure and authentic content creation.  
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Sep 16, 2025 • 20min

How Consultants Help Businesses Grow | Stacey Bullman

Right About Now with Ryan Alford Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.     Resources: Right About Now Newsletter | Free Podcast Monetization Course | Join The Network |Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media SUMMARY In this episode of "Right About Now with Ryan Alford," business consultant Stacey Bullman shares her no-nonsense approach to helping companies achieve real results. Drawing on 30 years of experience, Stacy explains how her firm, "I Am Not Mad At You," stands out by focusing on actionable advice, accountability, and rapid execution. She offers practical sales strategies, stresses the importance of defining a target market, and highlights the need for consistent sales efforts. The conversation delivers candid insights for entrepreneurs seeking measurable growth and emphasizes collaboration, resilience, and cutting through business jargon. TAKEAWAYS Unique approach to business consulting that emphasizes actionable advice and accountability. Importance of collaboration between consultants and CEOs for effective strategy development. Challenges faced by clients in implementing consulting recommendations and the need for active participation. Introduction of a new consulting product offering for immediate, targeted support. The significance of consistent sales efforts and the dangers of neglecting sales pipelines. Impact of technology on sales processes and lead generation over the past decade. Common sales challenges, including the lack of a clear value proposition. Rapid turnaround in consulting services, allowing for quick implementation and results. Practical advice for entrepreneurs on defining target markets and assessing market size. Emphasis on persistence and resilience in sales as key factors for long-term success.

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