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The HeyCreator Show

Latest episodes

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Aug 1, 2023 • 1h 5min

How To Make Money From SEO (With Examples)

There are plenty of ways to make money from SEO aside from starting an agency. On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about 5 of them, bringing in real-life examples of websites that are doing 4- to 7-figures in revenue via affiliates, rank & rent, and other SEO-first strategies. Cool Stuff Mentioned In The Show Copyblogger’s recent article on SEO For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jul 25, 2023 • 51min

The Growth Experiments We’re Running

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) go behind the scenes to talk about the different growth experiments they’re testing at Stodzy and Hampton. You’ll learn about giving up founder-led sales, the opportunity in Reddit + LinkedIn, how to decide where to test, plus get a look at a small two-person woodworking publisher that does $1m+ in revenue. Cool Stuff Mentioned In The Show The Facebook Ad Library TikTok’s Ad Library Ethan’s Reddit Post Lost Art Press For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jul 18, 2023 • 51min

Saying No To Free Money - How And When To Shut A Business Down

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about Matt Giovanisci’s decision to shut down two of his companies. Was it the right call? And how should you think through this situation in your own company? Cool Stuff Mentioned In The Show Matt’s full loom on why he shut the business down Matt’s lifestyle business manifesto Swim University Money Lab Brew Cabin The One Thing Buy Back Your Time For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jul 11, 2023 • 1h 4min

Elon vs Zuck: Should You Start Marketing On Threads?

Buckle up, we got us a good ole’ fashioned showdown. On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) debate Meta’s new Twitter clone, Threads. Tim is a fan, Ethan’s team-Elon. They debate the merits of both platforms and try to answer the question: Is this worth your time as a creator? Cool Stuff Mentioned In The Show CJ Chilvers Twitter CJ Chilvers Blog Ryan Hall - Weather Influencer The new DeSo Protocol, ActivityPub Jacky Chou - SEO Expert Jennifer Kamara - CEO Coach For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jul 4, 2023 • 55min

Deconstructing Peter Zeihan’s Creator Biz

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) take a look at Peter Zeihan, a well-known and controversial author, social media voice, and geopolitical strategist. They dig into his work to show you what you can learn from his approach to research, publishing, and monetization. No matter what your politics, you’ll learn from this one. Cool Stuff Mentioned In The Show: Lara Acosta - Building Personal Brands Chuk in ATX Peter Zeihan’s Twitter Account Peter’s website Motley Fool’s Interview with Peter Zeihan Dissenting Opinion (“Peter Zeihan is the Jim Cramer of Geopolitics) A third take on Peter and people like him Ray Dalio’s book on The Changing World Order For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jun 27, 2023 • 50min

Building Your Own Podcast Network

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about Tim’s newest project - re-launching the Rainmaker podcast network that he got as part of the Copyblogger deal. They discuss the “why,” “how,” and whether it’s all worth it. Cool Stuff Mentioned In The Show Rainmaker For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jun 20, 2023 • 35min

Ethan’s Half-Baked Newsletter Ideas

Special episode format! On this week’s episode, Ethan Brooks (@damn_ethan) records solo to share some behind-the-scenes tips on content creation, plus an interesting newsletter opportunity, a creative affiliate hack, data on the PCAT framework, and what it all means for you… Cool Stuff Mentioned In The Show Miguel Correia IPO Brief Newsletter The SEC EDGAR Database Sponsy Passionfroot Matt McGarry Matt’s new affiliate hack Lundin Matthews GetRamen Newsletter For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world. The Write To Roam where Ethan publishes research on how 6- and 7-figure writers make money online
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Jun 13, 2023 • 1h 3min

Case Study: How The Hustle And Other Newsletters Maximize Email Capture

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) dive into a detailed breakdown of how The Hustle and several other successful newsletters design their websites to maximize to convert as many visitors as possible into email subscribers. They discuss everything from page design, to the merits of pop-ups, incentivizing subscribers, and how to craft high quality calls to action. Cool Stuff Mentioned In The Show The Hustle Milk Road Morning Brew 1440 Newsletter Copyblogger’s Newsletter Dan O’Shinsky’s List of 52 Ways To Grow Newsletters Not A Newsletter Eric - Exploding Ideas Billy Oppenheimer Sparkloop Matt Mcgarry, from Growletter For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
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Jun 8, 2023 • 34min

Convertkit and Sparkloop: Insights from Nathan Barry, Founder of Convertkit

This week, we have a special episode of The Copyblogger Podcast. At the CEX conference, Tim sat down with Nathan Barry, the founder of Convertkit. We talk about ... - the Convertkit sponsorship network - how Nathan deals with the weight of running such a big company - how creators can create "flywheels" of growth - why using Sparkloop to generate revenue is such an important first step. Links - Convertkit - Convertkit Creator Network - Sparkloop.app
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11 snips
Jun 6, 2023 • 58min

Here’s How To Spy On Your Competitors’ SEO

On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about reverse-engineering someone else’s SEO, and the tactics/tools you can use to spy on competitors, and sites you like. Cool Stuff Mentioned In The Show Ethan’s book Ethan’s website Hello My Name Is Awesome Hone Health’s Blog SEM Rush Ahrefs For more great insights, check out… Copyblogger Academy where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.

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