Speakernomics

This week on Speakernomics, host Kenneth "Shark" Kinney speaks with newly inducted Hall of Famer, Jon Petz, CSP, CPAE. Jon's mastery in integrating magic with speaking has not only wowed audiences but has also set new benchmarks in creating memorable moments on stage.In this session, Jon will: Illustrate how to create unique connections and memorable moments on stage, ensuring the audience feels a sense of amazement and emotional engagement. Analyze the balance between delivering high content and maintaining audience engagement, emphasizing the need for actionable tactics coupled with a compelling narrative. Encourage speakers to embrace their unique traits and get coaching early to refine their craft and structure, thereby enhancing their onstage presence and overall speaking performance. Watch this episode on our YouTube Channel! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Diana Kander, an innovation consultant, keynote speaker, former professor, and New York Times bestselling author, to share her insights on leveraging curiosity in the speaking business.In this session, Diana will: Illustrate the significance of constantly iterating and improving the core product, which is the speech itself, at every stage of a speaking career. Encourage speakers to prioritize activities with high ROI and concentrate on the fundamentals of relationship management and referral follow-ups. Model the practice of breaking down and repurposing content into flexible "chunks" to customize speeches for different audiences effectively. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth "Shark" Kinney, speaks with several of NSA's Certified Speaking Professionals. This esteemed group sheds light on the significance and impact of acquiring the Certified Speaking Professional (CSP) designation in the speaking industry.In this session, guests will: Highlight the CSP designation as a marker of legitimacy and an essential differentiator in marketing that assures clients of professionalism and commitment. Discuss the evaluation process, and emphasize investing in high-quality video presentations and maintaining meticulous documentation of speaking engagements. Recommend connecting with mentors and leveraging resources from the National Speakers Association (NSA) to navigate the CSP certification journey efficiently. In this episode, you'll hear from: Frank Kitchen, CSP Rob Ferre, CSP Krista Neher, CSP Genie Snyder, CSP Heather Younger, CSP Michelle McCullough, CSP John Chen, CSP Lisa Ryan, CSP Mike Mooney, CSP Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Hall of Fame speaker Dr. Willie Jolley about the art and science of professional speaking. With a career spanning countless successful engagements and media appearances, Dr. Jolley offers invaluable advice for both aspiring and seasoned speakers.In this session, Dr. Jolley will help you: Prioritize aspects of life effectively to create a harmonious balance between work and family. Utilize the importance of consistent and multi-platform content creation and dissemination to engage broader audiences. Develop an understanding of how speaking frequently can hone your skills and increase your confidence. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover how to stand out as a speaker, make a genuine difference for your audience, and thrive in your professional speaking career in this episode of Speakernomics. Host Kenneth "Shark" Kinney delves into what makes a speaker truly different and memorable, featuring insights from 16 expert guests.In this session, you will: Illustrate the significance of authenticity and uniqueness by incorporating talents or activities such as art, music, or storytelling to entertain and educate the audience. Emphasize the importance of professional conduct by demonstrating how being easy to work with both on and off the stage can enhance a speaker's reputation and lead to repeat business. Encourage speakers to utilize clarity, contrast, energy, and passion in their presentations to create impactful and memorable speeches. In this all-star session, you will hear from:  Scott McKain, CSP, CPAE, Cavett Award Recipient Mark Scharenbroich, CSP, CPAE John Watkis Thom Singer, CSP Jess Pettitt, CSP Frank Kitchen, CSP Sylvie di Giusto, CSP Tim Mathy Michelle Joyce Karen McCullough, CSP Clint Pulver, CSP Denise Hamilton Shannon Jones Nona Prather Mike Ganino Mark Levy Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you struggling with the challenges of cold outreach for your speaking business? In this episode of Speakernomics, host Kenneth "Shark" Kinney talks with past president of the NSA Ohio chapter and employee engagement expert, Lisa Ryan, CSP. Lisa, shares her expert insights on why and how to embrace outbound marketing.In this session, Lisa will help you: Understand the importance of cold outreach and overcoming the fear of the phone Identifying key industry associations for building your prospect list Effective techniques for phone outreach and leaving impactful voicemails Crafting personalized and compelling emails to generate leads Utilizing CRM systems for consistent follow-up and maintaining client relationships Additional Links & Resources: Learn more about Motivational Media Click here to learn more about how NSA Membership can help you build a better speaking business and become a better speaker! Learn more about your ad choices. Visit megaphone.fm/adchoices

Kenneth "Shark" Kinney speaks with John Watkis, an acclaimed speaker, voiceover artist, actor, and coach this week on Speakernomics. John shares his expert advice on how professional speakers can maximize the effectiveness of their vocal deliveries and maintain vocal health.In this episode, John will: Explain how to self-assess and monitor vocal habits to improve speaking performance. Instruct on the importance of proper vocal preparation and maintenance through hydration, vocal rest, and specific exercises. Demonstrate the significance of utilizing pitch, pace, volume, and tone to create a captivating and dynamic speaking engagement. Motivate speakers to embrace their authentic voice and integrate their personality into their presentations for a genuine connection with the audience. Learn more about your ad choices. Visit megaphone.fm/adchoices

Greg Wasserman, Head of Relationships for Castmagic, shares insights on how AI can revolutionize content creation for speakers. He discusses transforming audio and video into written content effortlessly, maximizing the value of keynotes and coaching calls. Greg emphasizes the importance of repurposing Q&A sessions into engaging resources and offers strategies for enhancing online visibility through social media. Tune in to discover how AI tools can streamline marketing strategies and empower speakers to connect in innovative ways!

In this episode of Speakernomics, host Kenneth "Shark" Kinney invites 13 expert speakers to share their insights on what makes a speaker in-demand.In this session, the experts will: Emphasize the importance of delivering relevant, problem-solving content tailored to a specific audience, ensuring your message resonates with the listeners. Illustrate strategies for leveraging name recognition and creating a memorable audience experience to capture and maintain attention. Discuss how to establish a strong reputation in the industry through continual self-marketing and by being an engaging and delightful presence on stage. In this all-star session, you will hear from:  Meridith Elliott Powell, CSP, CPAE Tim Mathy James Bauchum Henna Pryor Richard Schelp Deia Starr Rank Clint Pulver, CSP Lois Creamer Grant Baldwin Shannon Jones Michelle Joyce Dejah Urbanovitch Denise Hamilton Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth "Shark" Kinney speaks with Matt Bauer, founder of Motivational Media, delving into the transformative power of video in the speaking business.In this session, Matt will: Explain the importance of capturing a speaker's authentic experience through various filming techniques, rather than just documenting the event. Discuss the strategic use of video editing for different platforms, highlighting the need for short, jump-cut content on social media and longer, more detailed videos for professional audiences. Encourage use of color grading and audio optimization in videos to uphold brand standards and enhance viewer engagement. Reflect on the potential and limitations of AI in video content creation, emphasizing the distinction between technical efficiency and maintaining authentic human connection. Learn more about your ad choices. Visit megaphone.fm/adchoices