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The Fractional Edge Podcast

Latest episodes

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12 snips
Feb 2, 2024 • 21min

Unlocking Operational Excellence: A Deep Dive with Fractional COO Chrisa Boyce - Part 1

Join hosts Carol Fraser and Jason Huett as they chat with Chrisa Boyce, a fractional COO and CSO, about the challenges and opportunities faced by midsize companies. Discover the importance of culture development, honest self-assessment, and effective delegation in business growth. Tune in for practical advice on workforce planning and leadership strategies!
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Jan 26, 2024 • 15min

The Power of Customized Matching in Executive Placement: A Discussion with Henning Schwinum

In this podcast episode, Henning Schwinum, the founder of Vendux, discusses his journey from being a potential fractional executive to starting his matchmaking service for sales leadership roles. Henning explains that Vendux is the only matchmaker in the sales leadership space with a focus on sales leadership roles. They cover a wide range of industries, with a particular emphasis on SaaS, Tech, and Professional Services companies. Henning also highlights the common challenges that tech founders face when it comes to sales and the importance of finding the right sales executives to drive growth.📣 Important Moments 📣[00:06:02] Expert matchmaker for sales leadership.[00:09:29] Fractional executives offer flexible solutions.[00:13:39] Fractionalize work for specialized expertise.📣Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲🎙️To connect with our podcast guests and explore collaboration opportunities, visit our website,🌐 https://thefractionaledge.com/ 🌐⬇️Follow Us On Linkedin⬇️Carol - https://www.linkedin.com/in/awesomehrexec/Jason - https://www.linkedin.com/in/jasonhuett/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Henning - https://www.linkedin.com/in/henning-schwinum/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jan 19, 2024 • 14min

Helping Professionals Transition to a Fractional Lifestyle: Cosmin Gabriel's Story

In this episode, our host Carol Fraser interviews Cosmin Gabriel, a fractional CMO, in this podcast episode. Cosmin talks about his decision to leave the corporate world and pursue a fractional lifestyle. He started his website, fractionalofficer.com, to help other professionals in similar positions make the transition. The website offers resources and a course called the fractional officer method, which focuses on building the foundation for a successful fractional executive career. Cosmin mentions that the course consists of seven affordable modules and includes guidance on establishing an online presence and acquiring customers. He also discusses the importance of executive leadership and connecting with others in the fractional community.Important Moments[00:07:44] Fractional executives are a growing trend.[00:12:23] Fractional executives offer valuable expertise.Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲To connect with our podcast guests and explore collaboration opportunities, visit our website, 🌐 https://thefractionaledge.com/ 🌐Follow Us On LinkedinCarol  - https://www.linkedin.com/in/awesomehrexec/Cosmin - https://www.linkedin.com/in/cosminghiurau/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jan 12, 2024 • 21min

From Law School to Operations Expert: Jon Bassford's Entrepreneurial Journey

Join us in this episode as we dive into fractional Operations with the CEO and Founder of Lateral Solutions. Jon dives deep into the many ways that Operations acts as the backbone for every organization.He shares his insight and experience working with dozens of companies in a variety of industries and even delves into the first steps of implementing a fractional Operations expert. He offers tangible advice regarding where to start in Operations to systemize the function for a smoother, more efficient Operations function and improved business outputs.Follow Us On Linkedinhttps://www.linkedin.com/in/awesomehrexec/https://www.linkedin.com/in/jasonhuett/https://linkedin.com/company/the-fractional-edge/https://www.linkedin.com/in/jonbassford/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jan 5, 2024 • 19min

Building Long-Term Relationships through Communication, An Interview with Jake Stahl

Carol Fraser interviews Jake, a Chief Learning Officer, who shares his 30 years of experience in training and development. Jake discusses his passion for helping others improve their skills and talks about the various aspects of his role, including onboarding programs, continuing education, and leadership development. He also mentions the impact of COVID-19 on meetings and the fluctuating nature of his work.Important Moments[00:05:14] Effective communication drives positive results.[00:09:23] Customized training for organizational growth.[00:12:28] Fractional executives offer cost-effective expertise.[00:15:46] Fractional training brings value.Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲To connect with our podcast guests and explore collaboration opportunities, visit our website,🌐 https://thefractionaledge.com/ 🌐Follow Us On LinkedinCarol - https://www.linkedin.com/in/awesomehrexec/Jake - https://www.linkedin.com/in/jakestahl/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Dec 20, 2023 • 15min

Navigating Internal Marketing in Small Businesses, An Interview with Jennifer Hyvonen

Jennifer Hyvonen, a fractional CMO, shares her expertise in marketing and strategy with small businesses and nonprofits. She discusses her approach of starting with executing tactics to learn about the organization's culture, processes, and strategic plan. Jennifer also highlights a case where she helped a company reposition themselves in the market during the COVID-19 pandemic, leading to better recruitment outcomes. The podcast emphasizes the value of having a fractional executive with diverse experience.Important Moments [00:00:25] Fractional CMO helps organizations grow.[00:05:41] Fractionals bring diverse expertise.[00:13:43] Innovation and agility in leadership.Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲To connect with our podcast guests and explore collaboration opportunities, visit our website,🌐 https://thefractionaledge.com/ 🌐Follow Us On LinkedinCarol - https://www.linkedin.com/in/awesomehrexec/Jennifer - https://www.linkedin.com/in/jennhyvonen/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Dec 6, 2023 • 17min

From Receptionist to Mortgage Industry Leader: Amanda McDougal's Story

In this podcast episode, Carol Fraser interviews Amanda McDougal at FRAK 2023, who works for AIM, a fractional operational leadership company providing support in the mortgage and real estate industry. Amanda explains that their organization helps real estate companies during fluctuating market conditions by offering fractional support to maintain structure without the need for a full-time employee. Amanda also discusses her background in the mortgage industry and how she transitioned into her current role. She emphasizes the importance of operational coaching, which is often overlooked in the real estate industry.Important Moments[00:01:03] Fractional support for real estate.[00:04:43] Importance of transparent and humble leadership.[00:10:25] Vulnerability empowers leaders and teams.[00:15:43] Step outside your comfort zone, be transparent.Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲To connect with our podcast guests and explore collaboration opportunities, visit our website,🌐 https://thefractionaledge.com/ 🌐Follow Us On LinkedinCarol - https://www.linkedin.com/in/awesomehrexec/Amanda - https://www.linkedin.com/in/amanda-mcdougal/The Fractional Edgehttps://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Dec 4, 2023 • 12min

Special Episode: Live From FRAK 2023 With Nancy Korsah

We're sharing some amazing interviews from the #frak2023 Conference held in Minneapolis, MN last month. Join Fractional Edge Co-host, Carol C. Fraser (CHRO) as she interviews an incredible array of accomplished guests.Take a listen to this episode featuring Nancy Korsah, founder of Black Business Enterprises which helps families across the globe escape poverty and build generational wealth.Important Moments[00:02:29] Opportunity to support small businesses.[00:06:05] Stop, sit, recharge, listen, connect.[00:11:07] Better together, diverse and powerful.Don't miss out on this opportunity to supercharge your business with the knowledge and expertise shared in this episode. Be sure to like, share, and subscribe to stay updated with our latest episodes. 📲To connect with our podcast guests and explore collaboration opportunities, visit our website,🌐 https://thefractionaledge.com 🌐Follow Us On LinkedinCarol - https://www.linkedin.com/in/awesomehrexec/Nancy - https://www.linkedin.com/in/nancy-korsah/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Nov 17, 2023 • 21min

A Pandemic Success Story: How Cameron Johnson (CRO) Launched Revnu Services.

Join Carol Fraser (CHRO) and Jason Huett (CMO) with special guest Cameron Johnson (CRO). Cameron is the Founder and Chief Revenue Officer of Revnu Services, a firm focused on helping early-stage companies deploy high-level and tactical Revenue Operations.Cameron talks about his experience launching the company just as the pandemic kicked into high gear, the lessons he came away with, and how he's developed a methodology for helping companies scale revenue.Follow Us On Linkedinhttps://www.linkedin.com/in/awesomehrexec/https://www.linkedin.com/in/jasonhuett/https://linkedin.com/company/the-fractional-edge/https://www.linkedin.com/in/camerondejohnson/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Nov 10, 2023 • 28min

The Human Side of Marketing: A Chat With Steve Tate, Chief Creative Director (EP12 p1)

In this episode of the Fractional Edge podcast, hosts Carol Fraser and Jason Huett are joined by CMO and founder of Rank & File, Steve Tate. They discuss the importance of efficient budget management and leveling up creativity in order to engage with audiences effectively. Steve also notes that there are usually one or two significant things that every brand, especially startups, are experiencing but have yet to address. He highlights the importance of shedding light on these blockers and finding effective ways to solve them. The blocker could be something easily addressed or it may require a longer-term roadmap, but the key is to focus on resolving the central conflict inhibiting the company's growth.Follow Us On Linkedinhttps://www.linkedin.com/in/awesomehrexec/https://www.linkedin.com/in/jasonhuett/https://linkedin.com/company/the-fractional-edgehttps://www.linkedin.com/in/fractional-cmo/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!

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