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The Fractional Edge Podcast

Latest episodes

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Aug 10, 2024 • 51min

The Ultimate Podcast Crossover - A chat with Fractional.FM

Welcome to the latest episode of the Fractional Edge podcast! In this episode, host Carol Fraser dives deep into the world of workforce planning and the benefits of utilizing fractional executives. Joined by guests Lance Robbins, a fractional people leader, and Joshua Wold, a fractional product lead, the conversation covers their experiences and insights in the realm of fractional work.Discover how Lance and Joshua share their expertise in navigating the challenges faced by small and medium-sized businesses, particularly in the areas of human resources, workplace experience, and product strategy. They discuss the importance of change management, problem-solving, and the value of fractional leadership in driving business success.Key Moments 00:07:50 - Educating Employers on Fractional Work00:14:17 - Lance's Ideal Client Profile00:24:23 - Advice on Starting a Fractional Career00:28:12 - Simplifying HR Tech for Better Employee Experience00:36:31 - Advice for Business Owners on Hiring FractionalsLearn how fractional executives can provide specialized expertise and support to organizations, offering a cost-effective solution for accessing high-level talent without the commitment of full-time hires. From streamlining processes to enhancing employee experiences, the podcast highlights the strategic advantages of incorporating fractional roles into your workforce planning.Unlock more content—follow us on LinkedIn today!Carol - https://www.linkedin.com/in/awesomehrexec/Josh - https://www.linkedin.com/in/jnwold/Lance - https://www.linkedin.com/in/lance-robbins/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Aug 9, 2024 • 49min

From Burnout to Brilliance. With Carol Fraser, CHRO, Neel Singh, CMO, and Kevin Robinson, CEO

In this episode of the Fractional Edge podcast, host Carol Fraser and guest co-host Neel Singh dive deep into the world of workforce planning and fractional executives with special guest Kevin Robinson, founder of Creative Department. Kevin introduces his innovative platform that offers high-level creatives on a subscription basis, revolutionizing the way companies access creative talent.The conversation delves into the challenges of balancing a two-sided marketplace, the importance of trust in leadership, and the potential impact of generative AI on the creative industry. Kevin shares insights on the evolving landscape of creative work and the value of leveraging fractional executives in today's business environment.Join the discussion as they explore the intersection of creativity, technology, and leadership in the modern workplace. Learn how fractional executives like Kevin are reshaping the way companies approach creative solutions and workforce planning.Key Moments:00:01:41 - Kevin Robinson Introduces Creative Department00:02:46 - Neil Singh's Introduction and Role00:07:02 - Building Trust and Collaboration in Creative Teams00:39:01 - The Future of Creativity in the Age of AITo connect with Kevin Robinson and learn more about Creative Department, visit his LinkedIn profile or the Creative Department website at creativedepartment.co. Don't miss out on this enlightening episode that offers valuable insights for entrepreneurs, business leaders, and creative professionals alike.Subscribe to the Fractional Edge podcast for more engaging discussions on workforce planning, fractional executives, and business success strategies. Stay tuned for upcoming episodes filled with expert advice, industry insights, and inspiring stories to help you unlock your company's full potential.Find Us On Linkedin:Host Carol Fraser - https://www.linkedin.com/in/awesomehrexec/Co-Hist Neel Singh - https://www.linkedin.com/in/singhneel/Guest Kevin Robinson - https://www.linkedin.com/in/thisiskevinrobinson/The Fractional Edge Podcast - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Aug 2, 2024 • 34min

Collision of Worlds. With Carol Fraser, CHRO, and Mark Coscarello, CHRO

Join host Carol Fraser on the Fractional Edge podcast as she delves into the world of fractional executives and workforce planning with special guest Mark Coscarello, Chief Operations and Commercial Officer. In this episode, Carol and Mark discuss the importance of finding the right talent with the right skills to gain a competitive edge in today's market.Key Topics Covered:Understanding the role of fractional executives in workforce planningThe impact of fractional executives on business successBalancing work-life and family life for sustainable growthDispelling myths about fractional executives and their valueMark Coscarello:Mark Coscarello is a seasoned professional with expertise in people, process, technology, and operations. With a background in HR and workforce planning, Mark brings a wealth of knowledge to the table.How to Connect:Find Mark Coscarello on LinkedIn for more insights and information.Subscribe to the Fractional Edge podcast for more episodes on unlocking the full potential of your business.Don't miss out on this insightful conversation about the power of fractional executives in driving business success. Tune in now and discover how you can turbocharge your workforce planning strategies!Timestamps:00:02:50 - Working In vs. Working On the Business00:09:03 - Mark's Journey to Becoming a Fractional Executive00:17:03 - Broad vs. Specialist Approach in Fractional Work00:20:35 - Target Clients and Impact00:23:22 - Myths and Misconceptions about Fractional Executives00:27:28 - Advice for Potential Clients00:28:31 - Personal Insights: Work-Life BalanceFollow Us On LinkedinCarol Fraser - https://www.linkedin.com/in/awesomehrexec/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Mark Coscarello - https://www.linkedin.com/in/markcoscarello/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jul 19, 2024 • 35min

Unlocking Marketing Magic with Jessica Shirra: Insights from a Fractional CMO

Welcome to the Fractional Edge podcast! In this episode, host Carol Fraser interviews Jess Shira, a fractional CMO with 15 years of marketing experience. Jess shares insights on her journey, the launch of her Fractional CMO School, and the exciting expansion of her agency, Navi.Jess created the Fractional CMO School to share her expertise and help other marketers transition into the fractional CMO role. The school offers a comprehensive course with templates and training materials, aimed at marketers who want to shift from executional roles to overarching strategy roles. Jess emphasizes the importance of systematizing work to gain efficiency and reclaim time.Important Moments:00:02:05 - Jess Shira's Background and Experience00:03:24 - Creation and Purpose of Fractional CMO School00:09:21 - Learning from Early Business Experiences00:15:10 - Clarifying the Role of a Fractional CMO00:25:48 - Advice for CEOs and FoundersDon't miss out on unlocking the full potential of your workforce planning with the Fractional Edge podcast. Subscribe now and stay tuned for more insightful episodes! You can also subscribe to out newsletter for game-changing articles and fun reminders of when we drop episodes.Subscribe here -- https://thefractionaledge.com/the-fractional-edge-newsletter/Follow Us On LinkedinCarol Fraserhttps://www.linkedin.com/in/awesomehrexec/Jessica Shirrahttps://www.linkedin.com/in/jessicashirra/The Fractional Edgehttps://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jul 5, 2024 • 53min

From Legal Hurdles to Business Growth: A Deep Dive with Pia Thompson

Host Carol Fraser and co-host Neil Singh interview Pia Thompson, a Fractional Chief General Counsel. Pia shares insights into the world of fractional executive staffing strategies and the value she brings to companies at various stages of growth.The conversation delves into the importance of having a fractional GC to streamline legal processes, reduce waste, and empower employees. Pia emphasizes the need for specialized expertise and collaboration within organizations to drive growth and mitigate risks effectively.Discover Pia's top skiing destination recommendation and learn more about her unique approach to legal counsel by tuning in to this engaging episode. Connect with Pia Thompson on LinkedIn or visit LawsomeGC.com to explore how fractional leadership can turbocharge your business success.Key Timestamps:[00:02:13] - Guest Introduction: Pia Thompson[00:14:53] - Flat Fee Model and Accessibility[00:27:36] - Workforce Planning and Fractional Roles[00:49:05] - Fun Question: Best Skiing DestinationDon't miss out on unlocking the full potential of your workforce planning with the Fractional Edge podcast. Subscribe now and stay tuned for more insightful episodes! You can also subscribe to out newsletter for game-changing articles and fun reminders of when we drop episodes.Subscribe here --> https://thefractionaledge.com/the-fractional-edge-newsletter/Follow Us On LinkedinCarol Fraserhttps://www.linkedin.com/in/awesomehrexec/Pia Thompsonhttps://www.linkedin.com/in/pia-thompson/Neel Singhhttps://www.linkedin.com/in/singhneel/The Fractional Edgehttps://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jun 28, 2024 • 48min

Unlocking Business Success with Fractional CFOs: Insights from Kathy Svetina

Welcome to the latest episode of the Fractional Edge podcast! In this turbocharged episode, host Carol Fraser dives deep into the world of workforce planning with special guest Kathy Svetina, a fractional CFO. Kathy shares insights from her experience in corporate finance and explains the value of having a fractional CFO on board. Discover how fractional executives can provide a competitive edge to your organization and learn about the Financially Healthy House Framework that Kathy uses to ensure healthy finances in businesses.To catch all the action, tune in to the podcast episode and get ready to supercharge your business success! Don't forget to like, share, and subscribe to stay updated on all things workforce planning and fractional executives.Important Moments:[00:01:35] - Kathy's Journey from Corporate to Fractional CFO[00:10:32] - Advisory Roles for Smaller Businesses[00:16:46] - Overhiring and Workforce Planning[00:31:01] - Financial Modeling for Sales Commissions[00:39:00] - Data-Driven Decision MakingFor more information and to connect with Kathy, visit her website at newcastlefinance.us and find her on LinkedIn as Kathy Svetina.Stay inspired, keep your business soaring, and join us for the next episode of the Fractional Edge podcast!Find Us On LinkedinCarol Fraserhttps://www.linkedin.com/in/awesomehrexec/Kathy Svetinahttps://www.linkedin.com/in/ksvetina/Mike Malloyhttps://www.linkedin.com/in/mwmalloy/The Fractional Edgehttps://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jun 21, 2024 • 48min

From Corporate to Fractional: A Journey of Freedom and Creativity with Heather Boschke

In this episode of the Fractional Edge podcast, host Carol Fraser dives deep into the world of fractional executive staffing strategies with guest Heather Boschke, a fractional CMO. Heather shares her expertise from 22 years in corporate marketing, discussing the importance of strategic and tactical marketing approaches for small businesses.The conversation covers the evolution of workforce planning, dispelling myths about fractional talent, and the value of trusting and empowering employees. Heather's journey from corporate to fractional work highlights the freedom and creativity that comes with embracing new opportunities.Here are some moments to look out for:00:06:45 - AI's Role in Leveling the Playing Field00:14:54 - AI in the Classroom00:30:24 - Aligning Personal Motivations with Company Goals00:40:56 - Encouragement for Aspiring Fractional ExecutivesTune in to gain insights on how fractional talent can accelerate growth, the power of embracing change, and the importance of trusting and investing in your team. Join Carol and Heather as they explore the transformative potential of workforce planning and the impact of authentic leadership in today's dynamic business landscape.Follow Us On Linkedin:Carol Fraser - https://www.linkedin.com/in/awesomehrexec/Heather Boschke - https://www.linkedin.com/in/boschke/The Fractional Edge - https://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!
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Jun 14, 2024 • 45min

Navigating Growth and AI with Fractional Leadership: Insights from Neel Singh

Neel Singh, a fractional executive, discusses workforce planning, AI impact, and education reform. He debunks myths about fractional executives and gives advice to CEOs. Topics include change management, marketing strategies, and the role of fractional leaders in business success.
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Jun 7, 2024 • 42min

FractionalJobs.io: Revolutionizing Recruitment for Fractional Leaders with Taylor Crane

Join host Carol Fraser and guest Taylor Crane, CEO of Fractional Jobs and a fractional Chief Product Officer, as they discuss leveraging fractional talent for business growth, the future impact of fractional work, and the importance of hiring specialized professionals. Taylor shares insights on the benefits of fractional hiring, his experiences as a fractional Chief Product Officer, and the potential second-order effects of mainstream fractional work.
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May 31, 2024 • 26min

From Sales to Strategy: How Fractional Executives Propel B2B SaaS Companies with Mike Malloy Part 2

Welcome back to The Fractional Edge podcast, where we dive deep into the world of workforce planning and fractional executives. In this episode, we had the pleasure of hosting Mike Malloy, a seasoned expert in the field, who shared some invaluable insights that I can't wait to share with you all. This is Mike's second episode with us, and he brings a wealth of knowledge and experience to the table. Join hosts Carol Fraser and Laurie Barlev on this episode of the Fractional Edge podcast as they dive into the world of workforce planning and fractional executive staffing strategies.Special guest Mike shares valuable insights on the triggers that prompt CEOs to consider fractional executives, the stages of the modern customer journey, and tips for boosting sales with testimonials. He emphasized that people only change for four reasons - when they hurt enough that they have to, when they see enough that they are inspired to, when they learn enough that they want to, or when they receive enough that they're able to. Understanding these reasons can help us navigate change more effectively in our businesses and personal lives. Mike also discussed the importance of giving before getting in business interactions, highlighting that the act of giving can lead to meaningful connections, referrals, and ultimately, success in business.Key Timestamps[00:01:04] - Trigger Points for CEOs to Consider Fractional Executives[00:04:39] - Reasons People Change[00:15:14] - Advice for Business Leaders and Fractional ExecutivesDiscover the importance of being problem-aware, the reasons people change, and how fractional executives can support CEOs during pivotal stages of their business growth. Learn about the power of networking, valuable trust-building gifts, and the art of dad jokes in business interactions.Find Us On LinkedinCarol Fraser https://www.linkedin.com/in/awesomehrexec/Laurie Barlevhttps://www.linkedin.com/in/lauriebarlev/Mike Malloyhttps://www.linkedin.com/in/mwmalloy/The Fractional Edgehttps://linkedin.com/company/the-fractional-edge/Follow us on YouTube, Spotify, LinkedIn, or Apple Podcasts!

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