The Fractional Edge Podcast Navigating Growth and AI with Fractional Leadership: Insights from Neel Singh
Jun 14, 2024
Neel Singh, a fractional executive, discusses workforce planning, AI impact, and education reform. He debunks myths about fractional executives and gives advice to CEOs. Topics include change management, marketing strategies, and the role of fractional leaders in business success.
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From Startup Exec To Fractional CMO
- Neel described moving from a startup employee to independent consultant and then fractional CMO after scaling a company from ~15 to ~400 people and going public.
- He illustrated using client work where he fixed marketing as a fractional leader and also served as interim CEO in an EV charging startup.
Change Management Is The Hidden Skill
- Neel says the most valuable experience he brings is hard-earned change management learned across phases of growth.
- He argues leaders should be trained in change management before they face hypergrowth challenges.
Align Work To Goals And Org Structure
- Tie any fractional or consulting work directly to the organization's stated goals and OKRs before acting.
- Always review the org chart and workforce needs because headcount is the largest budgetary and strategic factor.