

MONEY TALKS with Jesse
Jesse Schwarz
podcast hosted by Jesse Schwarz
Episodes
Mentioned books

Sep 17, 2025 • 55min
Founder of Hoops Nation: How Anyone Can Make Millions on Instagram
Buster Scher is the Founder of Hoops Nation, a basketball media outlet with over 10 million followers across social. He then started The Hobby Letter, a premium newsletter helping people improve their organic social to earn money. Buster is the host of his own podcast “The Buster Show” as well as the celebrity basketball competition series “The Crew League.”TIMESTAMP:[00:00:55] Buster’s entrepreneurship journey.[00:03:57] Creating Hoops Nation.[00:05:26] Breaking into the broadcast industry.[00:07:18] How the landscape of journalism has changed.[00:10:26] Growing Hoops Nation from zero.[00:11:36] The importance of focus.[00:12:31] Choosing to focus on basketball.[00:13:17] Monetizing Hoops Nation.[00:15:30] Evolving past Hoops Nation.[00:16:14] Why college is a scam.[00:20:11] The importance of failure.[00:21:27] The two sides of The Buster Agency.[00:22:43] Clients of The Buster Agency.[00:23:19] The structure of The Buster Agency.[00:26:36] The Hobby Letter.[00:28:36] The benefits of a newsletter business.[00:29:43] Pricing a newsletter.[00:31:12] How to get newsletter subscribers.[00:32:39] The content that works best.[00:35:04] The writing that works best.[00:36:21] Collectables.[00:40:19] Sports Cards.[00:42:06] Deciding whether to hold or sell.[00:46:23] NBA Top Shot.[00:50:15] NFTs in 2025.[00:51:59] Using A.I. products for content creation.[00:53:32] How entrepreneurs invest their money.MONEY TALKS with JesseSUBSCRIBE!https://youtube.com/@moneytalkswithjesse Stream MONEY TALKS:https://hoo.be/moneytalksFollow MONEY TALKS:https://www.instagram.com/moneytalks/https://www.tiktok.com/@MONEYTALKSwithJessehttps://x.com/MONEYTALKSwithJFollow Jesse:https://www.instagram.com/frontpagehttps://x.com/frontpage__Follow Guest:https://www.tiktok.com/@busterhttps://www.instagram.com/busterhttps://x.com/BusterScher

Sep 9, 2025 • 1h 25min
He Went To Jail For His Art, Now He’s Paid Millions For It
After serving in the United States Army, Isaac Wright found solace & purpose in urban exploring & photography, where under the name “Drifter Shoots,” he illegally & clandestinely captured cities from the tops of skyscrapers & bridges around the world. In 2020, Drift’s artwork led to his arrest that resulted in four months of incarceration without bond. His story became a national headline, earning him accolades, recognition, and great financial success for his artwork.TIMESTAMP:[00:01:03] Serving the United States Army.[00:05:26] Finding urban exploration photography.[00:07:17] Photographing tops of skyscrapers & bridges[00:09:05] Getting arrested.[00:19:28] Reaction to the arrest.[00:22:23] How the artwork led to getting out of jail.[00:29:10] First piece sold during the NFT craze.[00:31:33] Drift’s New York Times article.[00:36:11] Blowing up in the digital art space.[00:38:39] Results of the final case.[00:39:28] “First Day Out” NFT drop.[00:41:39] The aftermath of making millions.[00:45:37] Notable collectors.[00:47:19] Physical art vs. Digital art.[00:51:02] Career highlights.[00:52:16] What drives the art now.[00:57:45] Continuing the art post-legal battle.[01:00:02] Mindset while shooting.[01:02:59] Craziest climbs. [01:06:01] Getting paid as an artist.[01:08:11] Upcoming projects.[01:09:25] The business of making films & books.[01:10:54] Getting paid for films & books.[01:16:29] What future success looks like. [01:19:35] Monetary goals.MONEY TALKS with JesseSUBSCRIBE!https://youtube.com/@moneytalkswithjesse Stream MONEY TALKS:https://hoo.be/moneytalksFollow MONEY TALKS:https://www.instagram.com/moneytalks/https://www.tiktok.com/@MONEYTALKSwithJessehttps://x.com/MONEYTALKSwithJFollow Jesse:https://www.instagram.com/frontpagehttps://x.com/frontpage__Follow Guest:https://www.instagram.com/driftershootshttps://www.tiktok.com/@driftershootshttps://youtube.com/@driftershootshttps://driftershoots.com/

Sep 2, 2025 • 1h 27min
Brands Pay Him to Throw 10am Parties
Steve Cardigan is a Los Angeles based music curator, producer, and DJ. Steve is the founder of PUTYOUON Music Group, a label and music discovery platform, which also puts on AM.RADIO, a monthly get together featuring morning DJ sets at coffee shops in cities across the country.TIMESTAMP:[00:01:07] Getting a career in the music industry.[00:05:44] Landing a job at TH3RD BRAIN.[00:08:20] Making money as a music curator.[00:11:26] Balancing organic and paid content.[00:13:03] How much labels pay creators.[00:15:31] The power of music curators in today’s market[00:17:30] How PUTYOUON music label was born.[00:20:47] How deals are structured at PUTYOUON.[00:25:16] How PUTYOUON music label makes money[00:27:22] How to make money as a label owner.[00:29:35] Misconception about business owners.[00:31:02] Benefits of using a distribution partner.[00:34:51] How PUTYOUON music label is set up.[00:37:16] How a joint venture deal with TH3RD BRAIN works[00:39:51] What is AM.RADIO.[00:41:46] The first AM.RADIO events.[00:43:58] The size and impact of AM.RADIO.[00:46:11] Benefits of having a content background. [00:47:40] Booking artists for AM.RADIO.[00:49:17] The business model for AM.RADIO.[00:51:01] Pitching brands for AM.RADIO.[00:53:39] Negotiating brand deals.[00:55:52] Biggest sponsor for AM.RADIO.[00:57:07] Advice for landing brand partnerships.[01:00:25] Predicting the future of AM.RADIO.[01:02:50] Strategies for content creators.[01:05:45] The power of consistently valuable content.[01:11:53] How to improve as a content creator.[01:13:22] Controversial hooks.[01:15:05] Dealing with hate comments.[01:16:44] Advice for going viral right now.[01:21:43] The future of PUTYOUON Music Group.[01:23:04] Goals for future business.MONEY TALKS with JesseSUBSCRIBE!https://youtube.com/ @MONEYTALKSwithJesse Stream MONEY TALKS:https://hoo.be/moneytalksFollow MONEY TALKS:https://www.instagram.com/moneytalks/https://www.tiktok.com/@MONEYTALKSwithJessehttps://x.com/MONEYTALKSwithJFollow Jesse:https://www.instagram.com/frontpagehttps://x.com/frontpage__Follow Guest:https://youtube.com/ @putyouon.bystevecardigan https://www.tiktok.com/@stevecardiganhttps://www.instagram.com/stevecardiganhttps://x.com/imstevecardigan

Nov 23, 2024 • 27min
The Man That Changed Parties Forever
Nick Gray, founder of Museum Hack and author of The 2-Hour Cocktail Party, shares his incredible journey of selling two multi-million dollar businesses. He reveals the "NICK" formula for hosting unforgettable events and provides innovative strategies to boost guest attendance. Gray dives into the viral impact of his Tokyo Blind Date experiment and reflects on the emotional growth after thriving in the world of wealth. Plus, he dishes out travel hacks to maximize points, making jet-setting both enjoyable and budget-friendly.

Aug 8, 2024 • 1h 24min
Health Expert Reveals Big Pharma’s Cancer Cover-Up
Awais Spall, Functional Health Practitioner and owner of the holistic health practice, Integrative Oasis, joins MONEY TALKS with Jesse to chat about leading a healthy lifestyle, finding hope outside of mainstream medicine, and the power of alternative treatments, including peptides, ketamine, NAD+, and more.
TIMESTAMP:
[00:02:21] Health facts that society gets wrong.
[00:05:38] The effects of seed oils.
[00:08:06] The worst foods.
[00:09:32] Why everyone is getting cancer now.
[00:13:15] New age treatments for cancer.
[00:14:28] Leading a healthy lifestyle.
[00:16:15] The healing power of peptides.
[00:18:48] Why peptides are not more mainstream
[00:24:39] Conventional versus alternative medicine
[00:28:10] Secrets that Big Pharma is hiding.
[00:29:47] The fear surrounding alternative medicine
[00:34:17] NAD+ treatments.
[00:37:47] Ketamine therapy.
[00:39:35] Curing depression without anti depressants.
[00:41:12] What people can do to heal themselves.
[00:43:51] What is Ayurveda.
[00:47:37] The prevalence & power of mold.
[00:50:20] The effects of mold damage.
[00:52:21] Functional medicine intake process.
[00:54:55] Examining a mold test.
[00:58:52] Treating mold exposure.
[01:01:38] What is leaky gut.
[01:04:28] The business of holistic & integrative medicine
[01:09:23] Concierge doctors.
[01:11:54] The business of Integrative Oasis.
[01:15:11] Responding to those who dismiss holistic medicine
[01:17:37] Deciding to operate as a brand.
[01:19:03] Client success story.
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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https://integrativeoasis.com/

Jul 9, 2024 • 44min
Jake Tran Makes 2.4 Million A Year On YouTube (Without Showing His Face) | MONEY TALKS #28
Jake Tran, YouTuber, documentary filmmaker, and entrepreneur, joins MONEY TALKS with Jesse to chat about his journey to making millions off YouTube with faceless channels exposing billionaires, criminals, politicians, and our evil food supply chain. He also shares the blueprint for turning content into a profitable business and even provides channel ideas that you can start today.
TIMESTAMP:
[00:00:33] Breaking down YouTube revenue streams
[00:01:43] How to get sponsors.
[00:06:00] The process of making a YouTube video
[00:06:50] Advice from the President of Jordan Belfort’s company.
[00:08:04] Outsourcing & hiring as a content creator
[00:09:36] How to train employees.
[00:11:36] Why delegating is the most important skill in business.
[00:13:14] The difficulties of on-camera YouTube channels
[00:14:22] The benefits of faceless YouTube channels
[00:15:50] Creating faceless YouTube channels.
[00:17:10] Launching a coaching program.
[00:18:07] The number one mistake new YouTubers make
[00:20:12] The importance of titles & thumbnails.
[00:20:55] Ideas for starting a YouTube channel.
[00:22:18] The truth about billionaires.
[00:25:15] Deep diving documentary subjects.
[00:28:41] The struggles of growing up rich.
[00:31:58] Learning new skills.
[00:32:53] Working with a business coach.
[00:34:06] A topic that no one is talking about right now
[00:35:06] What Jake Tran does with his money.
[00:36:15] Launching the Evil Goods all-natural moisturizer.
[00:38:44] The worst & best investments.
[00:41:30] Short Form versus Long Form content.
[00:43:11] How would money change your life right now.
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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Evil Food Supply:
https://www.youtube.com/ @EvilFoodSupply
All-Natural Moisturizer: amzn.to/3KuotKo

Jun 7, 2024 • 49min
How to Start a Tequila Brand (& Make Millions) | MONEY TALKS with Jesse #27
Ryan Tierney, Founder & CEO of Lo Siento, joins MONEY TALKS with Jesse to chat about launching a tequila brand, competing with A-List celebrities, getting into major retailers, and the best marketing strategies. Stay tuned after the episode to watch Ryan & Jesse sample the tequila at a local vendor and discuss pricing the product.
TIMESTAMP:
[00:00:40] Starting a tequila company.
[00:04:04] The numbers behind Lo Siento.
[00:06:02] The business model of Lo Siento.
[00:07:18] Getting into grocery stores & big chains
[00:10:44] Competing with A-List celebrities.
[00:13:35] Top marketing hacks.
[00:16:13] Using YouTube to build brand personality
[00:17:49] Moving into a 5 million dollar house.
[00:20:05] Creating the “Vodka Sucks” billboard.
[00:22:04] The best ways to grow on Instagram.
[00:26:30] Raising money for a tequila brand.
[00:28:53] Investors in Lo Siento.
[00:31:40] The end goal for Lo Siento.
[00:32:46] The biggest business lessons learned.
[00:34:13] The difficulties of the food & beverage industry
[00:36:00] The acquisition of Paradise.
[00:39:32] Thoughts on personal finances.
[00:41:10] Founder aspirations.
[00:42:25] Bonus footage.
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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Lo Siento Tequila:
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https://www.losientotequila.com/

Apr 22, 2024 • 1h 7min
Don’t Start a Business, Buy a Business (FREE COURSE) | MONEY TALKS with Jesse #26
James Camp, owner of the popular newsletter Nano Flips, joins MONEY TALKS with Jesse to give a step-by-step guide on how to buy, improve, and sell online businesses. James reveals the best online resources & tools needed to acquire businesses with a low budget, and exact numbers of how much money you can make doing it.
TIMESTAMP:
[00:03:10] Buying a business versus starting a business
[00:06:30] The biggest misconception of buying a business
[00:11:10] There’s a level of business for everyone.
[00:14:26] Entrepreneurship is not passive income
[00:17:09] Types of businesses to acquire with a low budget
[00:22:00] Use this framework when buying a business
[00:25:12] Mindset and entrepreneurship.
[00:27:00] The trough of despair.
[00:28:15] Where to buy online businesses.
[00:31:00] Questions to ask yourself before buying a business.
[00:36:15] Bolt-on acquisitions.
[00:39:07] Finding your point of leverage.
[00:41:20] Newsletters and monetization strategies
[00:45:18] Newsletter due diligence.
[00:51:18] Questions to ask an online business owner
[00:55:05] Newsletters and niche audiences.
[00:59:09] Buying distressed properties.
[01:01:28] Focus on core business strengths.
[01:04:55] Thinking in terms of enterprise value.
Check out the websites mentioned in this episode below:
flippa.com
acquire.com
motioninvest.com
withkumo.com
microns.io
duuce.com
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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Mar 20, 2024 • 45min
Love Island Winner on How To Make Millions as an Influencer | MONEY TALKS with Jesse #25
Elizabeth Weber joins MONEY TALKS with Jesse to chat about her journey from winning reality TV dating show Love Island to becoming a full-time social media influencer. Elizabeth reveals exact numbers of TV paychecks & brand deals and also shares her growth blueprint for up & coming creators.
TIMESTAMP:
[00:02:15] Quitting corporate job for reality TV.
[00:06:40] Being cut off from the outside world.
[00:12:10] Influencer marketing strategies.
[00:18:18] Transitioning from reality TV.
[00:22:10] Brands asking for ROI feedback.
[00:25:10] After The Island podcast.
[00:33:28] The team behind an influencer.
[00:41:10] Advice for aspiring creators.
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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https://linktr.ee/aftertheisland1
https://www.elizabethmariesocial.com/

Mar 2, 2024 • 51min
How to Start a Business in 2024 | MONEY TALKS with Jesse #24
Anders Bill, tech founder & venture studio owner, joins MONEY TALKS with Jesse to chat about how to start a business. Anders gives a masterclass on finding the right business idea, hiring great people, and getting investors on board.
TIMESTAMP
[00:02:04] Choosing the right industry.
[00:04:55] Trendy and volatile markets.
[00:07:09] Passion and longevity.
[00:09:40] What is Superfiliate.
[00:13:59] Raising money misconceptions.
[00:15:56] Valuation in fundraising.
[00:19:37] Founders taking secondaries.
[00:23:45] The mindset of founders.
[00:26:05] Equity in startups.
[00:30:10] Product market fit.
[00:33:00] Trusting experts over influencers.
[00:38:40] Personal financial responsibility.
[00:42:16] Taking risks with money.
[00:45:18] Investing in yourself.
MONEY TALKS with Jesse | The Coolest Ways To Get Rich
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https://www.superfiliate.com/
https://darkroom.com/