Daniel Sohmer is the founder of Sohmers Pizza, one of Toronto’s hottest pizza pop-ups.

TIMESTAMP:

[00:00:31] Starting Sohmers Pizza.

[00:02:13] The business model of Sohmers Pizza.

[00:04:07] Start-up costs for launching a food business.

[00:04:53] Buying ingredients for a food business.

[00:05:50] The costs of making pizza.

[00:07:12] Scaling a start-up business.

[00:08:25] Breaking into saturated markets.

[00:09:59] Pre-selling a product.

[00:10:52] Making Sohmers Pizza stand out.

[00:11:21] Making a product exclusive.

[00:12:13] Doing pop-ups and collaborations.

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