Jules Haines is the founder at The Haines Collection. An award-winning circular interior design business specialising in fabrics and wall paper. Founded in 2020 they have now rehomed over 37,000 meters of textiles.  Hit PLAY to hear: 🎯 The shocking truth about homeware textile waste (it's bigger than you think!) 🛋️ How Jules turned leftover fabrics into a thriving business ♻️ The clever way old textiles are becoming construction materials 💡 Why curating quality products is key to building customer trust 🚀 Jules' powerful advice for starting a sustainable business — even without all the answers 📅 The upcoming legislation that could change the textile industry forever  Key timestamps to dive straight in: [05:33] Entrepreneurial persistence amid uncertainty. [09:09] Curating luxury leftover fabrics. [12:33] Curating luxury with care. [13:28] Streamlined upholstery and charity solutions. [18:46] Discounted luxury for diverse customers. [21:20] Accountability and small steps matter. [22:29] Listen to Jules’ Top Tips!    Full episode notes here: https://ecmp.info/536Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Louise Doyle is the co-founder and CEO of needi. Who are revolutionising corporate gift giving via their Shopify eCommerce site. The website launched in 2021 and to date they’ve done £1.5 million in sales.  Hit PLAY to hear: How a corporate gift can make or break a business relationship 🚀 The secret to scaling an eCommerce marketplace without chaos 🔥 Why AI + human touch is the winning formula for personalized gifting 🤖❤️ The surprising way needi hit £1.5M in sales (and what you can learn!) 💰 How to make your brand unforgettable with the right gift strategy 🎁  Key timestamps to dive straight in: [03:38] Birth of needi: motivating global teams. [07:33] Practical gifts over traditional ones. [12:05] AI-driven gift selection solution. [13:05] Thoughtful gift giving insights. [17:36] Recruiting innovative merchant partnerships. [19:57] Listen to Louise’s Top Tips!  Full episode notes here: https://ecmp.info/535Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Jane Firth is the Sustainability Manager at Vegetarian Express. A B Corp with a Shopify B2B eCommerce store selling the largest range of plant-based ingredients for foodservice in the UK. Trusted by thousands of chefs and caterers, they have been in business since 1987 and sell over 1,200 products. They now do £23million in sales each year, of which £1.2million is transactions via eCommerce and other online ordering platforms.  Hit PLAY to hear: 🚀 How a B Corp eCommerce business builds sustainability into its core strategy 🌱 The secret to helping customers make greener choices—without forcing them 📊 Why B Corp, EcoVadis, and Future-Fit are game-changers for sustainable businesses 💰 How cutting carbon can actually save your money 🔥 The biggest sustainability mistakes businesses make (and how to avoid them!)  Key timestamps to dive straight in: [04:01] Unexpected career pathways. [07:26] B Corp planning and priorities. [12:35] "Seed Bank: Empowering Vegan Cooking" [14:15] Focusing sustainability efforts in B Corps. [19:47] Double materiality: cost and risk analysis. [23:33] "Embracing Business Sustainability Strategies" [26:01] Listen to Jane’s Top Tips!   Full episode notes here: https://ecmp.info/534Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Scott Leggo is the Founder & Managing Director of Scott Leggo Gallery, sellers of premium quality Australian artworks and gifts. They sell via their Shopify store and real world gallery. Founded 7 years ago, they now do over $1,000,000 a year with annual growth between 20 and 40%. PLUS they’ve won multiple sustainability awards including the Ministers award for leadership for sustainability for Scott efforts within the business and broader business community.  Hit PLAY to hear: ✅ How an Air Force officer became a 7-figure eCommerce entrepreneur ✅ The key business mistake most creatives make—and how to avoid it ✅ Scott’s 2 simple questions that drive consistent business growth ✅ Why saying no more often can skyrocket your success ✅ The surprising way sustainability can boost your bottom line ✅ How a jigsaw puzzle idea turned into a major sales win  Key timestamps to dive straight in: [05:25] Balancing creativity and business skills. [08:18] Experiencing Australia through photography. [11:35] Lifestyle-driven business model choice. [13:23] Two key business questions. [16:06] How saying ‘no’ improves brand clarity.  [19:04] Connecting with nature: raising awareness. [22:40] Promoting Australian manufacturing sustainability. [24:00] Listen to Scott’s Top Tips! Full episode notes here: https://ecmp.info/533Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Ash Pallet has just finished 8 years as Senior Digital and eCommerce Manager at Sarah Raven, one of the UK’s largest gardening brands. It’s a B Corp, founded in 1999, selling via catalogues and a BigCommerce store, they now do annual sales of £22 million.  Hit PLAY to hear: How Sarah Raven skyrocketed from £8M to £22M in sales 🚀 The UX and tech strategies that drive higher conversions 🛒 Why bundling products boosts sales (without discounts!) 💡 The secret to making sustainability a business advantage 🌱 How to simplify your tech stack for smarter growth ⚙️ Must-know tips for improving your site’s search & UX 🔍  Key timestamps to dive straight in: [04:36] Emma's career journey: dining room to eCommerce. [08:35] Focus: UX and customer journey. [12:00] Eco-friendly, customer-centric nursery. [15:50] Refocus with MoSCoW prioritization method. [18:52] "Keys to Business Success" [21:06] Optimise website search for sales. [23:41] Listen to Ash’s Top Tips! Full episode notes here: https://ecmp.info/532Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Jaimee Vilela is the Managing Director and Owner at Cooki Haircare. A D2C solid shampoo bar brand selling via their Shopify store and Wholesale. Founded in 2020 they grew 10x in 2024 from $170k to $1.1million, and are now on track to make 2025 their first $3million year.  Hit PLAY to hear: ✅ How Jamie scaled Cookie Hair Care from 4 sales a day to a 7-figure business ✅ The Meta ads strategy that skyrocketed her eCom growth ✅ Why rebranding (not more ads) was the secret to massive sales ✅ How she ran the business solo—and why she doesn’t recommend it ✅ How discovering her ideal customer—women embracing their gray hair—transformed her marketing strategy ✅ Why sustainability isn’t a selling point anymore—and what to focus on instead  Key timestamps to dive straight in: [03:40] From journalism to eCommerce entrepreneur. [06:47] Seamless eco-friendly haircare transformation. [11:56] "Betting on Rebrand Success". [15:03] Successful rebranding strategy insights. [18:31] Embracing gray: rebrand shift success. [23:20] Bootstrapped growth through teamwork. [27:09] Embrace opportunistic decision-making. [28:52] Listen to Jaimee’s Top Tips! Full episode notes here: https://ecmp.info/531Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Andrew Kemp is the MD at Bare Kind, the animal saving bamboo sock company. Founded in 2017 and selling via Shopify and Faire they now do £700,000 a year, and sell into a 1,000 retailers.  Hit PLAY to hear: How Bare Kind grew from 0 to 1,000 retailers in just 2 years Why trade shows are fading—and what works better for B2B sales The #1 mistake brands make on Faire (and how to fix it) A surprising niche that became Bare Kind’s biggest customer base The secret to turning first-time buyers into repeat customers Why SEO matters just as much for B2B as it does for DTC  Key timestamps to dive straight in: [03:56] Lucy’s eco-friendly business success. [06:46] B2B growth via venture-funded platform. [09:43] Challenges of switching sales strategies. [13:48] Faire dominates B2B eCommerce. [18:12] Spring Fair attendance decline factors. [21:34] Decline in year two trade shows. [24:24] Listen to Andrew’s Top Tips! Sign Up Now to Faire Full episode notes here: https://ecmp.info/530Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Hema Natesan is the Founder & CEO at My Little Moppet, a Shopify store that’s India’s number 1 destination for healthy kids food. With over 7,000 verified 5 star reviews, their core marketing strategy of Community is clearly working! Founded in 2014 they now do $2 million US dollar in sales each year.  Hit PLAY to hear: How Hema grew her blog into a $2M eCommerce brand The secret sauce behind My Little Moppet's WhatsApp community Why transparency wins in a competitive eCommerce market How to reduce ad spend without losing revenue The must-know tips for cracking India’s eCommerce scene.  Key timestamps to dive straight in: [03:19] Blogging journey: from doctor to food blogger. [07:51] Blogging: a community resource platform. [11:50] Hiring Strategy: mold fresh talent. [14:43] eCommerce success in India: key factors. [17:28] Cutting ad spend, boosting sales. [18:45] Listen to Hema’s Top Tips! Full episode notes here: https://ecmp.info/529Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Jim Herbert is the CEO at Patchworks, an eCommerce focused iPaaS who are all about helping you automate and streamline your data.  Jim joins us to share why integration and automation are game-changers for eCommerce businesses in 2025, offering insights on how to simplify your tech stack and boost efficiency.  If you're looking to future-proof your operations and maximize growth opportunities, this episode is a must-listen!  Hit PLAY to hear: Why 2025 is the year of hyperautomation in eCommerce How clean data can make or break your automation success The MVP approach to simplifying your tech stack Expert tips to future-proof your eCommerce business The secret to turning integration challenges into growth opportunities.  Key timestamps to dive straight in: [03:54] Early eCommerce and composability insights. [07:24] AI's impact on eCommerce data. [09:45] Order automation and scalability. [13:29] Incremental improvement: strategy and success. [18:20] Margin-boosting integration. [21:06] Future-proof retail tech strategies. [24:50] Data monitoring and notification system. [27:41] Minimum viable product for integration. [29:39] Listen to Jim’s Top Tips!  [37:34] Find out more about Patchworks https://www.wearepatchworks.com/    Episode sponsored by Patchworks. Create your trial account here https://www.wearepatchworks.com/.  Full episode notes here: https://ecmp.info/528Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

Jay O’Neill is an in-house specialist at growing retailers through digital marketing, CRO, and tech stack optimisation. Here's some of his achievements:scaled soak.com from £2 to £80milliondrove digital growth at Holland & Barretttook Bathroom Mountain from £0 to £40million in 18 months Who better to chat to about how to grow your sales from 7 to 8 figures?!  Hit PLAY to hear: The one obsession that can skyrocket your eCommerce growth How Jay scaled a business to $40M in just 18 months Why efficiency and AI are game-changers for scaling in 2025 Jay’s top tips for picking the perfect marketing channel The biggest mistake most brands make—and how to avoid it  Key timestamps to dive straight in: [05:21] Focus obsession on a single digital channel. [09:27] Research channels, understand competitors, leverage advantages. [11:41] Understand and learn channel metrics for advantage. [13:51] Optimise landing page performance for conversions. [19:56] AI enhances efficiency; human expertise remains crucial. [21:23] AI boosts efficiency and ROI by simplifying data. [24:08] Listen to Jay’s Top Tips! Full episode notes here: https://ecmp.info/527Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/