

eCommerce MasterPlan
Chloë Thomas
Trying to work out how to acquire more customers?
Need to improve customer retention?
Or just looking for some reassurance you’re on the right track?
That’s what the eCommerce MasterPlan is here for.
Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.
Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.
Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.
Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
Need to improve customer retention?
Or just looking for some reassurance you’re on the right track?
That’s what the eCommerce MasterPlan is here for.
Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.
Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.
Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.
Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
Top mentioned books
Here are the most frequently recommended books on the eCommerce MasterPlan podcast:

#1 Mentioned in 1 episodes
Grow the Pie
How Great Companies Deliver Both Purpose and Profit

#2 Mentioned in 1 episodes
Four Thousand Weeks: Time Management for Mortals
#3 Mentioned in 1 episodes
How to Own the Room
#4 Mentioned in 1 episodes
The Human Experience
How to Make Life Better for Your Customers and Create a More Successful Organization