Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career

Mo Bunnell | CEO and Founder of Bunnell Idea Group | Author of Give to Grow
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Aug 20, 2024 • 1h

Real-Life Case Studies of How People Use Their Book To Grow Their Business with Growth Expert Chad Cannon

Get a copy of your GrowBIG Playbook today!   In this episode of Real Relationships Real Revenue, we are continuing our series on how you can use your book to grow your business. I sat down with Chad Cannon. He is a return guest and he’s here to give us some real-life case studies of how people have used their books to grow their business.  Chad has more insight than anyone I know on how to take a book and actually build your book of business with it so I am excited to share this conversation with you.    Topics We Cover in This Episode:    Why a book is the best business card you could have  The number one word-of-mouth marketing tool you can use The one thing you need to remember when deciding what book to write What to remember if you want to write a great book Some authors who utilized their books to massively grow their business The truth about how long your book should be in order to be successful The difference between how I used The Snowball System and Give to Grow The number one way to get someone who wants to work with you from your book  How to make it really easy for your reader to reach out to you   A book is the number one word-of-mouth marketing tool in the world, and I hope this episode gave you some inspiration!    If you want to learn more, check out StoryBrand, Building a Story Brand, and Marketing Made Simple for a directory of certified coaches who can help you.    Resources Mentioned: Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!   Check out the 5 Minute Marketing Makeover  Check out Marketing Made Simple  Check out Building a StoryBrand  Learn more about StoryBrand  
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Aug 13, 2024 • 48min

How To Elevate Your Content with Design with Expert Book Designer Joy Panos Stauber

Get a copy of your GrowBIG Playbook today!   In this episode of Real Relationships Real Revenue, I sat down with my secret weapon, Joy Panos Stauber, a brilliant designer who makes books look amazing. We sat down to discuss how to integrate design with content in a way that makes anything you create better. No matter what you’re working on, how you integrate design with your content is super important, so Joy is here to show us the right way to do it so that you can take your content to the next level.    Topics We Cover in This Episode:    The real reason that design is so important The key element that helps your clients fully absorb your material Practical tips for designing content that people can’t wait to engage with How to achieve fantastic design when the stakes are high How you can capture the essence of your content with design   Remember, your design is so much more important than it may appear. It really enhances your brand experience and elevates your message. If you don’t have an in-house expert, hiring a professional can make all the difference. You won’t be disappointed!   I hope you enjoyed this episode with Joy! If you want to learn more from her, make sure to check out her website and connect with her on LinkedIn.    Resources Mentioned: Visit Joy’s website Follow Joy on LinkedIn Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!  
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Aug 6, 2024 • 39min

How To Market Your Book So It Grows Your Business with Book Marketing Expert Tim Grahl

Get a copy of your GrowBIG Playbook today!   In this episode of Real Relationships Real Revenue, we are continuing our series about how to write a book and use it to help grow your business. We have spoken with multiple experts who help you get started, and now we are moving onto the next level - marketing the book! Marketing is extremely important because it can lead directly to people hiring you before your book's even published. To talk to us about it, I sat down with return guest Tim Grahl. He’s one of the top book marketing experts in the world and he is going to show us how we can do this and do it well.    Topics We Cover in This Episode:    The shift in how people see you when they hear you are an author of a book The key to marketing your book in a way that will win you business The true power of a book The key to getting clients before your book even publishes How to actually use your book to get more leads  The difference in how you market different types of books   The impact a book can have on your business is truly mind-blowing when you know how to market it. Everyone you meet should get a copy of your book. You’ll be amazed at how it opens doors that were closed to you in the past!   I hope you enjoyed this conversation with Tim! If you are interested in learning more from him, you can check out his books on Amazon.    Resources Mentioned: Get a copy of Tim’s books   Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!  
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Jul 30, 2024 • 52min

How to Write Your Book Even If You’re Busy with Expert Collaborator Jeff Goins

Get a copy of your GrowBIG Playbook today!   This episode of Real Relationships Real Revenue is the next in our series about how you can write a book and use it to take your business to the next level. I am joined by Jeff Goins, one of the best personal editors or collaborators out there. He’s here to share more information on the type of work he does, how to write a book even if you’re busy, and how to take a good book and make it great. We’re also diving into how you can hire a collaborator and create something that you’re really proud of!    Topics We Cover in This Episode:    Key tips to get your book written - even if you don’t have time What a collaborator does and how they can help you take your book to the next level The three things you want to integrate when creating your book to make an impact The different roles people play in the book creation process How not to publish your book  How to use sticky statements that will make your book stand out The way to start writing your book before you actually write a book The one thing to do if you want to really perfect your book The difference between good and great work when it comes to writing a book    I hope you found some value in this episode with Jeff! He is so talented at what he does and the books he creates are changing the world.    If you want to learn more about how you can work with Jeff, head over to his agency website Fresh Complaint, get a copy of his book Real Artists Don't Starve, or reach out to him directly at jeff@freshcomplaint.com.    Resources Mentioned: Visit Jeff’s website  Visit the Fresh Complaint website  Get in touch with Jeff at jeff@freshcomplaint.com Get a copy of Real Artists Don't Starve   Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!  
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Jul 23, 2024 • 1h 21min

The Key To Getting Your Book Published with Book Proposal Writing Expert David Moldawer

Book proposal writing expert David Moldawer shares insights on how writing a book can boost business growth, the different types of publishing, importance of finding an agent, crafting a compelling book proposal, and considerations for hybrid publishing.
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Jul 16, 2024 • 55min

How To Write a Book That Grows Your Business with Expert Publisher Todd Sattersten

Get a copy of your GrowBIG Playbook today!   In this episode of Real Relationships Real Revenue, we are talking about books! Writing a book was easily one of the most game-changing things I have ever done for my business. So, I am chatting with our publisher Todd Sattersten, the owner of Bard Press, which only publishes one book a year. Books are an incredible growth tool, and Todd and I are discussing everything you need to know, including the value of a book that connects to your business, how you can scale it up or down for your business, and the practical steps to get started on creating your own book. Topics We Cover in This Episode:    The immense value of writing a book  Small, medium, and large ways to go about writing a book  Real-life examples of how people used books to grow their business significantly How having a book can help you demonstrate your expertise on a topic The easiest entry to writing a book  How to write a book that actually turns into more business for you  The unexpected ways that writing a book can help you  Why creating a book is an act of giving The key point you have to remember if you want your book to help you grow  Important things to understand when writing your book   I hope you enjoyed this episode and that it inspires you to write your book and grow your business! If you want to learn more about Todd and Bard Press, head over to https://bardpress.com/. They are a publisher that collaborates closely with authors to craft and market unique, high-quality business books, focusing on publishing only one book a year.   Also, make sure to head over to Givetogrow.info! It’s your one-stop shop that includes a Team Launch Guide, podcast episodes, downloadable posters, lead generation methods, top meeting preparation questions, research citations, and a Secret Chapter. Resources Mentioned: Learn more about Bard Press Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!  
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Jul 9, 2024 • 6min

Fall in Love With Their Problem

Get a copy of your GrowBIG Playbook today!    In this episode of Real Relationships Real Revenue, I am sharing another short and impactful solo episode. I'm sharing a powerful mantra that will transform your approach to client relationships—something you can keep in mind every day for the rest of your career. It’s "Fall in love with their problem." This mindset shift can redefine your career and elevate your success by aligning your solutions with your clients' deepest needs.   Topics We Cover in This Episode:    How to actually fall in love with your client’s problems The one thing a truly great advisor does for their clients How regular, proactive client engagement with valuable insights will help you be more successful    I hope you enjoyed this quick and powerful episode. Remember, falling in love with your clients' problems is the key to providing unparalleled value and growing your career.    Don't forget to check out my new book, Give to Grow, releasing on August 27th, 2024, and sign up for the free companion course at givegrow.info for additional training and tools.    Resources Mentioned: Order your copy of Give to Grow Get the Supplemental materials for Give to Grow Get a copy of your GrowBIG Playbook today!  
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Jul 2, 2024 • 5min

What to Focus on in Client and Prospect Meetings

Get a copy of your GrowBIG Playbook today!    Have you ever wondered what to focus on when you’re planning for upcoming client meetings? I’m back with another short and sharp episode for you today. In this episode, I’m diving into an important insight from my upcoming book, Give to Grow: Invest in Relationships to Build Your Business and Your Career, coming out on August 27th, 2024. I’m discussing the single most important focus for your client meetings: engagement.   Topics We Cover in This Episode:    Why engagement is the key to successful client meetings  How this one thing will help you win the work you want with the clients you want Practical tips on how to ask the right questions to deepen client relationships and move your projects forward   Remember, client meetings should be about creating meaningful dialogue and collaboration. That’s how you’ll find the most success.    For more detailed strategies, check out our upcoming book and the free six-part video training series available at givetogrow.info! This resource is designed to help you implement these techniques and grow your business relationships effectively. Grab your copy now!    Resources Mentioned: Check out the free Give To Grow training Pre-order your copy of Give to Grow Get a copy of your GrowBIG Playbook  
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Jun 25, 2024 • 9min

How to Keep Deepening Relationships When You're Busy

Get a copy of your GrowBIG Playbook today!    Turning down opportunities because you have too much on your plate? That could be holding you back from success! In this episode, I’m going solo and diving into one of the biggest mental roadblocks that are probably holding you back- the thought that you’re just “too busy”. This is something I discuss in my upcoming book, Give to Grow: Invest in Relationships to Build Your Business and Your Career, and I’m going to be unpacking this lie that we tell ourselves and share a few actionable tips that will keep the momentum going even when your schedule feels too full.  Topics We Cover in This Episode:    The harmful mindset you have to push through if you want long-term success What an old, stalled pickup truck can teach us about the power of momentum A simple and effective way to incorporate business development into your day, even when you’re busy    Remember, staying busy can be your biggest ally if you leverage it right. Incorporate small, consistent actions now to benefit your future self.   For more insights and practical strategies, sign up for our free six-part video course at givetogrow.info.    Resources Mentioned: Check out the free Give To Grow training Pre-order your copy of Give to Grow Get a copy of your GrowBIG Playbook  
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Jun 18, 2024 • 4min

How to Succeed No Matter What Life Throws at You

Get a copy of your GrowBIG Playbook today!    I've got a quick and impactful solo episode for you, and it is based on something you’ll find in my upcoming book, Give to Grow: Invest in Relationships to Build Your Business and Your Career, which is set to release on August 27th, 2024. There's a chapter in the book called “Success In The Moment”, and in this episode of Real Relationships Real Revenue, I’m discussing a critical concept from the book—achieving success in any moment by maintaining control and responding with generosity, no matter the outcome.   Topics We Cover in This Episode:    How you can maintain emotional stability and ensure that it's always your move The impactful ways you can use generosity to deepen relationships, no matter what’s going on  The simple mindset shift that will help you view every situation as an opportunity to increase your success so you can win more work I hope you enjoyed this episode! Remember, the key to sustained success is all about viewing every moment as an opportunity to deepen relationships and be helpful. This mindset will keep you resilient and proactive, no matter what comes your way.   Don't forget to check out our free training course at GiveToGrow.info! It’s our give so that you can grow.    If you like what you heard and want to learn more, make sure to pre-order Give to Grow now!  Resources Mentioned: Check out the free Give To Grow training Pre-order your copy of Give to Grow Get a copy of your GrowBIG Playbook  

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