We The Sales Engineers: A Resource for Sales Engineers, by Sales Engineers

Ramzi Marjaba
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Jul 25, 2022 • 53min

#223 Selling the Dream then Making Sure it Becomes a Reality

Kris comes back to dig into more details about what he means by serving the process, not the salesperson. Show notes: https://wethesalesengineers.com/show223
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Jul 18, 2022 • 48min

#222 Revealing the Pain of a Situation, Then Guiding to the Dream

Kris Meulemans the Global Head of Customer Operations in Materialize. He is a Presales Leader with years of experience in multiple industries. He also shared tips and tricks on how to gain the trust of the customers to tell their pain points. Full show: https://wethesalesengineers.com/show222
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Jul 11, 2022 • 45min

#221 8 Years of Progress in the Sales Engineering Profession

Mastering Technical Sales is THE Book that every sales engineer should read. The 3rd edition, and the one that I've read, came out 8 years ago. But things have changed significantly over the last 8 years. They changed enough to warrant a 4th edition of that book which includes many updates. John Care, the author of the book, comes by the show to discuss what those changes are. John has been on the show a couple of other times, so check out those episodes as well when you're done. Full Show: https://wethesalesengineers.com/show221
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Jul 4, 2022 • 50min

#220 From One Product Sales Engineer to Multi-Solution SE

Is it easier to have only one product to sell? What happens when the company grows, either organically or through acquisition? Does it get harder or easier? Is it any different? These are all questions that I tackle with my guest David Ledger. David Ledger is a Regional VP of Sales Engineering and a Sales Enablement provider. He is a strong proponent of learning and improving. As the organization grows, the portfolio grows with it and so should the Sales Engineer's skills. Full show: https://wethesalesengineers.com/show220
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Jun 27, 2022 • 43min

#219 Selling without Selling Out - How to Maintain Your Morals

Andy Paul is an author, a podcaster, a speaker, and a consultant. He is ranked #8 on LinkedIn's list of Top 50 Global Sales Experts. He is the owner and the host of the podcast "Sales Enablement with Andy Paul," the show already has over a thousand episodes and continues to inspire thousands of sales professionals every week. Andy has also written two award-winning sales books, "Zero-Time Selling" and "Amp Up Your Sales". He recently published the book "Sell Without Selling Out." Discover why Andy decided to remain in sales and what motivates him. Full show: https://wethesalesengineers.com/show219
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Jun 20, 2022 • 55min

#218 Successful and Unhappy - Why and How that Changed

How would you react if someone who pursued Computer Science, worked for NASA, and hated it? How about when a sales engineer who has worked in a known and successful company would resign and work in a startup instead? In this episode, find out why Desanka Aleksov grew to love developing again and came back not just as a computer engineer or a salesperson alone, but as a sales engineer. Full show: https://wethesalesengineers.com/show218
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Jun 13, 2022 • 60min

#217 Building a Criteria Matrix to Uncover Great SEs

When looking to hire a sales engineer, experienced or rookie, there are certain criteria that leaders look for. In this episode, I discuss that with Jimmy Barens, Head of Solution Engineering at Yext. Full show: https://wethesalesengineers.com/show217
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Jun 6, 2022 • 56min

#216 The Benefits of Being Called Solutions Engineer

Are you still doubting what to pursue between post-sales and pre-sales? Do you want to know the difference between the two? In this episode, you'll get to know a former technical expert who shifted to sales engineering and became a vice president even after having an unsatisfied buyer and making a mistake worth $30,000 in his early years in the field. Come and join the rollercoaster journey of Paul Vidal towards his current position!Paul Vidal is the Vice President of Customer Success at Reprise. He has more than 15 years of experience in data management, technical, and sales. He is a Technical Expert and has two master's degrees in Computer Science. He started in post-sales but changed to presales after he realize he loves to design solutions. He also considers sales engineering as one of the best professions because it combines puzzle-solving and people skills.
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May 30, 2022 • 50min

#215 What is the Value Hypothesis

My guest this week is Woody Evans, a Presales Leader with lots of experience. He runs a Discovery University at his current job with the intention of extracting what value means to customers, then making sure he provides that value. Full show: https://wethesalesengineers.com/show215
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May 23, 2022 • 52min

#214 Learning Enough to Be Dangerous as a Skill

Are you new to sales engineering? If you are maybe just a few years into the role and you're wondering how you can become an all-star, then this episode is for you. My guest Ganesh of AVEVA answers questions about the type of people he hires and sees potential for sales engineering growth. He also talks about the most essential quality you need to have as a sales engineer. Ganesh Venkataramanan is the Vice President of presales for AVEVA, which is a software company that laid up the global account region within AVEVA property sales. His background is originally in projects and delivery which may be a good starting point for anyone from a technical sales or presales or sales engineering background. Along the way, he decided he enjoyed sales and that's where he thought he could make the greatest impact. Full show: https://wethesalesengineers.com/show214

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