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Feb 12, 2024 • 50min

44: Building an ads business around faith with Pray.com's Steve Gatena

If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support us! ——— Steve Gatena and his co-founders have built Pray.com into one of the biggest platforms for and prayer and the #1 App for Daily Prayer and Bedtime Bible Stories. They’re now expanding on their mission through the use of ads – a unique experience that pairs religion with advertising. Steve opens up about why he started Pray.com, challenges as they’ve grown (surprisingly similar to mobile apps of all categories), and why ads if done right are a natural fit for religious content and communities.  Website and app: https://www.pray.com/ Visit Beyond The Brotherhood to support Navy Seals as they transition into the private sector. ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!
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Feb 5, 2024 • 51min

43: Inside Amazon’s $50B ads biz w/ Adam Epstein

If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support us! ——— Amazon had another blowout quarter (Q4) reporting $14.7M of ad revenue and exceeding every analysts’ expectations. Despite being one of the fastest growing ads businesses, it’s still one of the most misunderstood. We brought in Adam Epstein, former President of Perpetua, one of Amazon’s biggest ads partners to explain the inner workings of one of the biggest ads businesses in the world.   ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!
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Jan 29, 2024 • 47min

42: Morning Brew’s 2nd employee and Beehiiv CEO dives into the BIG business of newsletters, the truth about building in public, and some surprising data on the power of newsletters

Tyler Denk, CEO of Beehiiv, discusses building in public, Beehiiv's email ad network vision, and the power of newsletters. They explore email collection, optimized growth tools, and the dynamics between big and small newsletters. The episode delves into a decentralized social network for content creators, emphasizing revenue opportunities and challenges of subscription models.
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Jan 22, 2024 • 56min

41: Alex Heath, Deputy Editor for The Verge, on interviewing the biggest names in tech, debating the AI wars, what sets the best leaders apart, and more

Renowned tech reporter Alex Heath discusses his path from iPhone blogging to interviewing tech leaders like Mark Zuckerberg and Elon Musk. He debates the future of Snap, the impact of AI, and the transformative shift happening in tech. Topics include layoffs, decision-making, the future of AR glasses, and Snap's strategic position in the consumer hardware market.
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Jan 15, 2024 • 37min

40: CES takeaways & how Shipt went from same-day delivery to building a massive retail media network, and what RMNs can learn from Meta

Katie Stratton, Chief Growth Officer of Shipt, discusses the evolution of Shipt's retail media platforms, the importance of customer journey in retail curation strategy, and quality partnerships over quantity. They also cover transparency in retail media networks and the future of last-mile delivery.
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Jan 8, 2024 • 44min

39: Breaking down the biggest media company you’ve never heard of, the new age of growth marketing, and all things Mansion Group with John Sutton

John Sutton is the Co-Founder of Mansion Group, a PropTech meets FinTech company focused on building the next great hospitality brand. Prior to founding Mansion Group, John spent 12 years with Red Ventures most recently as President and Chief Digital Officer. Red Ventures is likely the biggest media company that most people have never heard of, but they tout brands such as BankRate, The Points Guy, Healthline, Lonely Planet, CNET and many more. John is also an active investor and advisor, working with companies like Open Door, ZPG, and Venture and Private Equity investors.  — Where to find James and Daniel: LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger — Don't miss an episode of Taking Inventory. Make sure to follow us on LinkedIn and Twitter! Subscribe to our newsletter: https://www.takinginventorypod.com/
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Jan 1, 2024 • 33min

38: Looking back at 2023 with guest highlights and industry changes, and predictions for 2024

The hosts reflect on the favorite episodes and guests from 2023, including the creator economy and connected TV. They discuss wild predictions for 2024, including presidential nominees and Meta as an AI company. They also talk about future developments and a potential Amazon seller rebellion. Additionally, they mention the possibility of having someone from the trade desk on the podcast.
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Dec 25, 2023 • 44min

EP: 37 A Taking Inventory Classic: Eric Seufert on the future of ads, ecom, the walled gardens, and more

Media strategist and author, Eric Seufert, discusses the concept of everything as an ad network, the value of first-party data, and the rise of on-platform commerce. He also explores the concept of a content fortress and shares his interest in macroeconomics and reading habits.
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Dec 18, 2023 • 36min

36: How investment banks evaluate tech companies, a bull market for ads, and 2024 market outlook with ROTH MKM’s Rohit Kulkarni

In this episode of the Taking Inventory Podcast, Rohit Kulkarni, Managing Director at ROTH MKM, an investment bank, explains the process and game theory involved in evaluating public tech companies. He breaks down everything that goes into good analysis from financial models, buyer and supplier interviews, and even “battle testing” tech. We cover all of that and much more in this week’s episode. And make sure to listen as James finally gets his answer for why The Trade Desk is worth so much; his take may surprise you.   ––––––––––––––––––––––– Where to find Rohit Linkedin: https://www.linkedin.com/in/rohitkulkarnilnkd Learn more about ROTH MKM: https://www.roth.com/ Where to find James and Daniel: LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger — Don't miss an episode of Taking Inventory. Make sure to follow us on LinkedIn and Twitter! Subscribe to our newsletter: https://www.takinginventorypod.com/
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Dec 11, 2023 • 46min

35 - James Borow & Daniel Druger, get interviewed on the Marketecture podcast

In this special episode of 'Taking Inventory', Daniel Druger and James Borow are interviewed by the hosts of the Marketecture podcast. They talk about their ad tech startup, Market, their vision for an AI-driven future of marketing, and share their insights on topics from social commerce to retail media. Additionally, they discuss the inception of the 'Taking Inventory' podcast, the role of personality in business branding, and updates on recent developments in the advertising tech space. The discussion also covers potential strategies suggested for Twitter/X amid recent leadership changes, and a review of Google's new AI model, Gemini. This episode offers a deep dive into the ever-evolving world of marketing technology. — Where to find Marketecture: Website: https://www.marketecture.tv/ Where to find James and Daniel: LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger — Don't miss an episode of Taking Inventory. Make sure to follow us on LinkedIn and Twitter! Subscribe to our newsletter: https://www.takinginventorypod.com/

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