STR Investing, The Podcast

This week, Mark sits down with Rachel Allday, co-founder of Abode Luxury Rentals, managing nearly 200 high-end properties across Park City, Jackson Hole, and Sun Valley. Rachel shares how she and her husband built their company from scratch 18 years ago—long before Airbnb existed—and what “luxury” really means in today’s short-term rental market.In this episode:How Rachel turned creativity into growth, from her first “wedding invite” mailer campaign to managing $10M+ estatesWhat defines luxury: authenticity, maintenance, high-touch service, and staff-to-property ratios that ensure perfectionWhy attention to detail wins: triple inspections, white linens, local touches, and hospitality that feels humanThe importance of team culture, shared accountability, and never settling for 95%How Abode achieves consistent five-star reviews through inspections, standards, and guest-first thinkingMarketing insights: why professional photography, consistent staging, and aspirational imagery matterVRMA’s impact on her business growth, profitability, and network of mentors and peersRachel also opens up about her role on the VRMA Board of Directors, where she’s helping shape the next generation of education and professionalism in the STR industry.Connect with Rachel: abodeluxuryrentals.comFollow Abode Luxury Rentals on InstagramCatch Rachel at VRMA International in Las Vegas___Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 265+ profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com

Monday Market DataCatskills, NYAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $37,64175th Percentile: $56,36990th Percentile: $76,893Average Daily Rate50th Percentile: $30275th Percentile: $37590th Percentile: $478Occupancy50th Percentile: 36%75th Percentile: 48%90th Percentile: 60%________________________________4 BedroomAnnual Revenue50th Percentile: $46,63075th Percentile: $71,07790th Percentile: $100,026Average Daily Rate50th Percentile: $42075th Percentile: $55090th Percentile: $708Occupancy50th Percentile: 31%75th Percentile: 43%90th Percentile: 55%___________________________________5 BedroomAnnual Revenue50th Percentile: $60,01575th Percentile: $88,30390th Percentile: $129,536Average Daily Rate50th Percentile: $57475th Percentile: $77290th Percentile: $957Occupancy50th Percentile: 27%75th Percentile: 40%90th Percentile: 51%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $68,66675th Percentile: $113,36790th Percentile: $169,686Average Daily Rate50th Percentile: $70175th Percentile: $98890th Percentile: $1,370Occupancy50th Percentile: 28%75th Percentile: 38%90th Percentile: 47%_________________________________-Data provided by SummerOS-Which market do you want to see next?

Annie Holcombe, a seasoned short-term rental operator and co-host of the popular Alex & Annie podcast, shares insights from her experience after 250 episodes. She discusses the journey of growing a global audience, emphasizing the power of consistency in content creation. Annie highlights how STRs can learn from hotel practices to enhance guest experience and explores common challenges for new property managers. She also announces her consultancy, Annie & Co, and her new role on the VRMA Board, focusing on education and member value.

Monday Market DataWilmington, NCAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $24,51475th Percentile: $32,54190th Percentile: $42,374Average Daily Rate50th Percentile: $17875th Percentile: $21290th Percentile: $253Occupancy50th Percentile: 45%75th Percentile: 57%90th Percentile: 70%________________________________4 BedroomAnnual Revenue50th Percentile: $33,70075th Percentile: $44,62690th Percentile: $65,837Average Daily Rate50th Percentile: $23175th Percentile: $29290th Percentile: $388Occupancy50th Percentile: 52%75th Percentile: 61%90th Percentile: 70%___________________________________5 BedroomAnnual Revenue50th Percentile: $55,54875th Percentile: $71,78690th Percentile: $79,550Average Daily Rate50th Percentile: $39375th Percentile: $46990th Percentile: $540Occupancy50th Percentile: 52%75th Percentile: 56%90th Percentile: 60%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $68,01075th Percentile: $104,16990th Percentile: $140,984Average Daily Rate50th Percentile: $70675th Percentile: $71190th Percentile: $847Occupancy50th Percentile: 43%75th Percentile: 50%90th Percentile: 60%_________________________________-Data provided by SummerOS-Which market do you want to see next?

Join the discussion on how AI is transforming short-term rental investing. Discover Sunny AI, a specialized tool designed to help investors analyze markets and make informed decisions quickly. Learn how it simplifies complex metrics and enhances pattern recognition in fragmented data. From first-time buyers to experienced property managers, this technology streamlines research and forecasting. Explore the future where AI is as integral to STRs as GPS is for navigation!

Monday Market DataAtlanta, GAAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $23,49675th Percentile: $33,85190th Percentile: $47,024Average Daily Rate50th Percentile: $17775th Percentile: $22090th Percentile: $295Occupancy50th Percentile: 47%75th Percentile: 58%90th Percentile: 68%________________________________4 BedroomAnnual Revenue50th Percentile: $36,38975th Percentile: $50,36890th Percentile: $68,985Average Daily Rate50th Percentile: $26675th Percentile: $34290th Percentile: $417Occupancy50th Percentile: 47%75th Percentile: 56%90th Percentile: 66%___________________________________5 BedroomAnnual Revenue50th Percentile: $45,16475th Percentile: $68,32290th Percentile: $98,283Average Daily Rate50th Percentile: $33075th Percentile: $45690th Percentile: $650Occupancy50th Percentile: 45%75th Percentile: 54%90th Percentile: 64%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $90,28275th Percentile: $128,09990th Percentile: $157,050Average Daily Rate50th Percentile: $62875th Percentile: $79790th Percentile: $973Occupancy50th Percentile: 44%75th Percentile: 54%90th Percentile: 64%_________________________________-Data provided by SummerOS-Which market do you want to see next?

Andy Newman shares how a backpacker’s curiosity turned into a 140-property, multi-state operation - and why the true moat isn’t software, it’s a team with years of lived hospitality “stories” you’ll never find in a manual. We dig into hiring for heart and skill, right-sizing tech, and building resilient portfolios that survive seasonality, HOAs, and hurricanes.What you’ll learnWhy tenure matters: the power of a team averaging 5+ years of on-the-ground scenariosThe tech trap: streamline tools, keep the robust PMS, avoid shiny-object overloadHiring that sticks: HR-led recruiting, multi-interviewer veto power, and benefits that retain A-players (PTO, sick days, parental leave, 4-day weeks for top performers)Culture > shortcuts: why “VAs run it while you sip drinks on a beach” is a mythRisk-smart growth: diversify by seasonality, regulation, and climate (Andy’s 50-mile & ~1500-mile rules)Owner advisory: treat STRs like a portfolio—location, amenities, and booking windows tailored to returnsThe road ahead: professional management and selection matter as the industry enters its “third inning”Connect with Andy: andy@newmanhospitality.comNewman Hospitality: newmanhospitality.comNew interviews every Friday + the Monday Market Report!____Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 255 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com

Monday Market DataPanama City Beach, FLAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $38,58875th Percentile: $56,23290th Percentile: $74,794Average Daily Rate50th Percentile: $30875th Percentile: $37590th Percentile: $446Occupancy50th Percentile: 44%75th Percentile: 57%90th Percentile: 67%________________________________4 BedroomAnnual Revenue50th Percentile: $64,07875th Percentile: $83,94990th Percentile: $106,593Average Daily Rate50th Percentile: $45675th Percentile: $55490th Percentile: $652Occupancy50th Percentile: 48%75th Percentile: 57%90th Percentile: 65%___________________________________5 BedroomAnnual Revenue50th Percentile: $84,45075th Percentile: $105,95190th Percentile: $133,184Average Daily Rate50th Percentile: $66075th Percentile: $78390th Percentile: $933Occupancy50th Percentile: 42%75th Percentile: 53%90th Percentile: 61%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $97,95175th Percentile: $135,06290th Percentile: $189,739Average Daily Rate50th Percentile: $92775th Percentile: $1,14290th Percentile: $1,264Occupancy50th Percentile: 35%75th Percentile: 48%90th Percentile: 55%_________________________________-Data provided by SummerOS-Which market do you want to see next?

Discover innovative ways to secure last-minute bookings with insights from the co-founder of a groundbreaking OTA. Learn how to capture market demand without jeopardizing existing reservations on major platforms. Explore the pivotal role of host economics and the diverse traveler demographics embracing spontaneity. Delve into strategies for optimizing supply and demand, including valuable partnerships and effective distribution tactics. This conversation reveals how to turn unbooked nights into profitable opportunities with minimal hassle.

Monday Market DataBroken Bow, OKAirbnb Performance Data___________________________________3 BedroomAnnual Revenue50th Percentile: $47,82075th Percentile: $66,49390th Percentile: $90,007Average Daily Rate50th Percentile: $35875th Percentile: $42190th Percentile: $498Occupancy50th Percentile: 38%75th Percentile:48%90th Percentile: 59%________________________________4 BedroomAnnual Revenue50th Percentile: $67,78875th Percentile: $88,15190th Percentile: $114,333Average Daily Rate50th Percentile: $47475th Percentile: $57390th Percentile: $676Occupancy50th Percentile: 37%75th Percentile: 47%90th Percentile: 54%___________________________________5 BedroomAnnual Revenue50th Percentile: $83,93875th Percentile: $112,86390th Percentile: $147,964Average Daily Rate50th Percentile: $64475th Percentile: $76790th Percentile: $916Occupancy50th Percentile: 36%75th Percentile: 46%90th Percentile: 54%_________________________________6+ BedroomsAnnual Revenue50th Percentile: $106,29975th Percentile: $135,42190th Percentile: $194,200Average Daily Rate50th Percentile: $81875th Percentile: $95090th Percentile: $1,097Occupancy50th Percentile: 38%75th Percentile: 45%90th Percentile: 53%_________________________________-Data provided by SummerOS-Which market do you want to see next?