

A Quarter Century of STR Wisdom
8 snips Jul 4, 2025
Sean Moore, a real estate veteran with 25 years of experience and founder of Vodyssey, shares invaluable insights from his journey in the short-term rental industry. He discusses how he stumbled upon STRs in 2006 and emphasizes the importance of authenticity in building a coaching community. Sean reveals the three pillars of success: location, experience, and marketing, while cautioning against common costly mistakes. He advocates for unique guest experiences and long-term investment strategies, inspiring both newcomers and seasoned investors to think intentionally.
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Sean's Entry into STRs
- Sean Moore stumbled into short-term rentals in 2006 by renting out a vacation home he bought for personal use. - Market crash forced him to rent out the property, which ended up paying for itself and generating profit.
Three Pillars of STR Success
- Dial in three pillars: right property/location, unique guest experience, and marketing to stand out. - Without these, even the best marketing can't drive bookings.
Beware Post-COVID STR Hype
- The post-COVID STR boom created many inexperienced 'experts' and bad habits. - Genuine, ownership-focused investing beats arbitrage or co-hosting models for real portfolio building.