Breaking and Entering Advertising Podcast

The Next Crowbar Awards Are Here. Are You Ready to Win?The Crowbar Awards are back with a new challenge. Andrés Ordóñez , Global Chief Creative Officer at FCB, is the Guest Judge, and this year’s brief focuses on Ohio Tourism.If you’re an aspiring advertiser with less than three years of experience, this is your chance to build a standout portfolio piece and get your work in front of top industry leaders.See the FULL Brief Here: https://www.crowbarawards.com/What You’ll Learn: How to approach a creative brief like a pro What Andres Ordonez looks for in a winning idea Why this competition can help launch your career How to submit your best work before the June 2 deadlineSubmissions are due June 2 at 11:59 ET.Listen now, learn how to win, and start building your entry.Follow Breaking and Entering Advertising on LinkedIn, Instagram, and TikTok for updates.See the FULL Brief Here: https://www.crowbarawards.com/

INDIE WEEK is almost here!The Breaking and Entering Advertising Podcast is dedicating an entire week to celebrating independent agencies, their leaders, and the power of staying independent. In this special trailer episode, host Geno Schellenberger is joined by: Nora DiNuzzo, Co-Founder & CSO, Blood, Sweat & Tears Eric Brown, Co-Founder & CEO, Blood, Sweat & Tears Doug Zanger, Founder, Indie Agency NewsTogether, they break down:The biggest opportunities and challenges for indie agencies in 2025Why now is the perfect time to bet on independenceWhat to expect from Indie Week - with five daily episodes featuring top indie agency leadersPresented by Blood, Sweat & Tears - your growth partner for scaling indie agencies. Learn more atbloodsweatandtears.coConnect with Nora:https://www.linkedin.com/in/noradinuzzo/ Connect with Eric:https://www.linkedin.com/in/gericbrown/ Connect with Doug:https://www.linkedin.com/in/zanger/ Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

Joshua Christie, Founder & Music Supervisor at Music Ronin, shares his deep expertise in navigating the intersection of music and advertising. He discusses the pivotal role music plays in campaigns, especially during high-stakes moments like the Super Bowl. Joshua dives into the complexities of music licensing, highlighting the balance between creativity and legal constraints. He also reflects on personal music preferences and the vital role of paralegals in the industry, emphasizing fair compensation for artists and the importance of building strong creative connections.

Super Bowl activations without Super Bowl ads? That’s exactly what Colle McVoy pulled off with Frank’s RedHot x Paris Hilton and Purdue x Wayne Brady, creating two viral game-day moments that broke through the noise. In this episode, Meghan Figueroa (VP, Group Creative Director) and Andrew Miller (VP, Group Earned Creative & Media Relations Director) take us behind the scenes of these earned-media-driven activations, revealing how they tackled production challenges, last-minute pivots, and Super Bowl-sized expectations to make it all happen.Tap in to hear how they made it happen. 👇🔗 Learn more about Colle McVoy: collemcvoy.com🎙 Connect with Andrew Miller: linkedin.com/in/andrewthomasmiller🎙 Connect with Meghan Figueroa: linkedin.com/in/meghanfigueroa

🏙️ Never Become a Former New Yorker: Inside StreetEasy’s Bold New Campaign 🏡Every year, over 100,000 New Yorkers leave the city—only to realize the suburbs aren’t all they’re cracked up to be. StreetEasy’s latest campaign, "Never Become a Former New Yorker," flips the script, reminding homebuyers they don’t have to leave to own! In this episode, Andrea Mazandi, Principal Brand Strategist at StreetEasy, shares how the campaign came to life with Mother New York—from uncovering key insights to crafting bold visuals and launching a hotline (1-833-I-MISS-NYC) for former New Yorkers to air their regrets.🎧 Tune in for a masterclass in brand storytelling, risk-taking, and NYC real estate marketing.

Welcome back to Breaking and Entering, where we interview the leaders shaping the future of advertising.In this episode, we sit down with Sandy Greenberg, Co-Founder of Terri & Sandy, to discuss how she left the holding company world to build an independent agency powerhouse, create some of the most iconic campaigns, and push back on outdated industry norms.✅ The story behind Milk’s Favorite Cookie—the Oreo campaign that saved the brand✅ Why she left big agencies to start Terri & Sandy—the antidote to holding companies✅ How to stand out in advertising and thrive as a creative✅ The WPP marionette stunt that went viral & made a bold statement about RTO mandates✅ The secret to career longevity and why resilience is the key to successThis episode is packed with real talk on leadership, agency growth, and what it takes to make iconic work.🎙️ Connect with Sandy:📩 Sandy’s Email: Sandy@terrisandy.com🔗 Terri & Sandy Careers🎧 Connect with Breaking and Entering:🔗 All Our Links for Success⭐ Love this episode? Drop a 5-star review on Apple Podcasts or Spotify to help us bring more top-tier advertising leaders to the show.

Welcome back to Breaking and Entering, where we interview the leaders shaping the future of advertising.In this episode, we sit down with Jorge Hernandez, CMO & Founding Partner of Majority, to discuss how he helped build an agency that’s flipping industry norms and why diverse talent should be the standard, not the exception.✅ How Jorge broke into advertising and built his career✅ The OshKosh B’Gosh campaign that exemplifies Majority’s creative approach✅ Why diverse agencies create better work—and why the industry needs to catch up✅ The secret to being a standout account person (hint: it’s not just managing scopes)✅ What brands like Coca-Cola, Sprite, and GM want from their agency partnersThis episode is packed with real talk on leadership, agency growth, and how to thrive in advertising.🎙️ Connect with Jorge:🔗 Jorge Hernandez’s LinkedIn📩 Want to work with Majority?Contact@majorityagency.com🎧 Connect with Breaking and Entering:🔗 All Our Links for Success⭐ Love this episode? Drop a 5-star review on Apple Podcasts or Spotify to help us bring more top-tier advertising leaders to the show.

Welcome back toBrandSide, where we interview themarketing leaders agency professionals report to.In this episode, we sit down withJenny Lewis, CMO & President of The Knot Worldwide, to discuss how she led abold rebrand of The Knot to connect with Gen Z and today’s social-first audience.✅ How she transitioned frompolitical campaign management to marketing✅ Herseven-year career at Uber and the lessons that shaped her leadership✅ Thestrategy behind The Knot’s rebrand and how it stays relevant today✅ How ahandwritten thank-you note couriered via Uber landed her a life-changing jobThis episode is packed with insights for marketers looking to break in, build their careers, and understand how brands evolve for new audiences.🎙️Connect with Jenny:🔗Jenny Lewis’ LinkedIn🔗The Knot Worldwide Careers🎧Connect with Breaking and Entering:🔗All Our Links for Success⭐Love this episode? Drop a 5-star review on Apple Podcasts or Spotify to help us bring more top-tier marketing leaders to the show.

This episode is part of ourCreative Partners in Crime series—where we celebrate the best duos in the industry.What happens when two creatives and an agency veteran decide to shake up advertising?Travis Robertson and Greg Almeida, co-founders and co-ECDs ofColossus, a fast-growing independent agency in Boston, share how they built an agency that’s all aboutbold creativity, smart design, and the underdog mentality.✅ How Travis went fromchild actor (Little Giants) and Muay Thai fighter to ECD✅ How Greg transitioned frommailroom worker to creative director✅ Why Boston’s ad scene has achip-on-the-shoulder energy✅ How Colossus is breaking through the clutter withdisruptive, award-winning work✅ Thebiggest lessons for aspiring creatives, strategists, and agency foundersThis episode is amust-listen for anyone looking to break in, build an agency, or create work that actually gets noticed.🎙️Connect with Travis & Greg:🔗Travis Robertson’s LinkedIn🔗Greg Almeida’s LinkedIn🔗Colossus Agency🎧Connect with Breaking and Entering:🔗All Our Links for Success⭐If you love this episode, leave us a 5-star review on Apple Podcasts or Spotify! It helps us continue to bring amazing guests like Travis & Greg.

Get the inside scoop on the biggest night in advertising! In this special Breaking and Entering Advertising Podcast episode, we sit down with Brian Bonilla and Tim Nudd to break down the hottest Super Bowl ads, creative trends, and ad meter predictions. Whether you’re tuning in before or after the big game, this is the conversation every ad fan needs to hear.