Tiny Marketing: Marketing and Sales Systems for Independent Consultants

Sarah Noel Block
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Dec 25, 2022 • 15min

28. Four Ways to Get Content Ideas FAST

Send us a textHow do you come up with content ideas?In this episode, I'm sharing the four places you should go first when creating your editorial calendar. I am all about quarterly content planning. It is planned enough that you aren't flying by the seat of your pants but agile enough that you can pivot if you need to.Key Learnings:1. Look for trending content.2. Built a guest posting shortlist from BuzzSumo.3. Look at forums to find out what people ask about your expertise.4. Feed the Google monster with low-hanging fruit.My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Nov 27, 2022 • 13min

27. Turn 1-Hour of Content into 64 Content Marketing Pieces

Send us a textToday, we're talking about your WHY and the HOW.You have reasons for wanting to show up consistently for your audience and add value, but it is overwhelming. There are a million platforms out there. You don't know what to say or where to show up. You aren't alone. For this reason, I created my DIY Content Planning Bundle. It is the bundle I wish existed when I was figuring out my content plan. So, I created it myself, and now I'm sharing it with you.It will be released on December 5 with a special birthday sale that ends on December 14.In today's episode, I'm giving you a sneak peek into the DIY Content Planning Bundle with my Tiny Marketing Core Method of Content Creation, where you will learn how to turn one core piece of content and turn it into 64 net new pieces of content!Take the challenge: What is your why? Why do you want to show up for your audience? Tag me in your posts @sarahnoelblockShow notes link: https://tinymarketing.me/ep27My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Nov 13, 2022 • 33min

26. Increase Customer Retention with Eric Melchor

Send us a textDo you want to convert website visitors 3X higher than you do now? Today we’re talking about hyper-personalization and how you can personalize your e-commerce experience, so you can sell like the Amazons of the world, even if you’re a little guy. Eric Melchor from Optimonk teaches us how to reduce friction and increase sales through personalization. Highlights:There is a lack of personalization in eCommerce that, if fixed, would increase customer lifetime value.Irrelevant ads and pop-ups that don’t meet the needs of your customers.How to use location personalization to reduce friction in e-commerce.Take a long-term approach to customer personalization. E-commerce businesses will make so much more money!Use your website to create better segments.Resources mentioned: FREE Download: Customer Value Optimization Guide: https://www.optimonk.com/customer-value-optimization-guide/ Show notes at:  https://tinymarketing.me/ep-26 My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Oct 30, 2022 • 34min

25. 5 Ways to Increase Your Content Marketing ROI

Send us a textI’ve been getting this question a lot lately because marketing budgets are getting slashed.What’s the question, you ask?How do I get more ROI from content marketing?I’m sharing the audio from a webinar I recently hosted, where I give you actual numbers on how content marketing has impacted my client’s revenue and reach. Plus the strategies I used to drive those results.If you want to watch the webinar, download the slides, and grab resources, you can go to https://tinymarketing.me/contentwebinarShow notes and resources: https://tinymarketing.me/ep-25 My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Oct 16, 2022 • 29min

24. Clarity in Copywriting with Heather Orr

Send us a textWhat is the biggest mistake marketers make in copywriting?It’s choosing clever over clear.In this podcast episode, Heather Orr of CopyTrigger provides a full-on masterclass on clarity in copywriting.Show HighlightsWhy is clarity so important in copywriting? How to clarify complicated jargon. When you can use jargon (sparingly).Resources mentioned: https://tinymarketing.me/ep-24My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Oct 2, 2022 • 23min

23. 7 Types of Cold Emails You Should Send with Laura Lopuch

Send us a textDo you dread sending cold 🥶 emails?I do!I feel all sorts of awkward and avoid cold emails at all cost.Well…not anymore.I chatted with Laura Lopuch, the queen of cold email, and she taught me how to cold email and actually get results. In fact, using her own cold email method, she grew her business by 1,400% in 4 months.Links and resources mentioned: Show notes: https://tinymarketing.me/ep23My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Sep 18, 2022 • 32min

22. Avoid Burnout as a Content Creator with Auds Lecker

Send us a textBurnout as a content creator in a digital world is real and, unfortunately, common.In this episode, Audrey Lecker from TigerTeam Studio joins us to discuss maintaining consistency on your social media without feeling pressured to constantly create new content.In this episode, you’ll learn how to:Change your mindset on content creationIdentify your missions as a creator.Choose content your audience cares about.Accomplish your business goals through content creation.Delegate to the expertsShow Notes: https://tinymarketing.me/ep22My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Sep 4, 2022 • 19min

21: Can Buyer Personas Improve Your Content? With Kirk Enright

Send us a textAre you selling to the right audience? If you don’t have a customer persona and profile created for your product or service, it is likely your marketing is not keyed in to reach your ideal customer.Today, you’ll learn:The benefits of using personasThe process of creating a personaHow to use this information to create targeted contentKirk Enright joins us today to take us through the entire persona creation process and how to use that information to target your audience.Show notes and resources: https://tinymarketing.me/ep21 My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Aug 21, 2022 • 21min

20: How to Build Content Themes with Ben Sailer

Send us a textYou aren’t seeing traction with your content marketing.You don’t know whether it’s your content calendar, your audience, or your distribution process that’s failing, but SOMETHING is failing.It is most likely your content themes.If you’re trying to attract everyone, it will not work.I spoke with Ben Sailer, a Content Strategist who has worked with CoSchedule and WordPress about content themes. In this episode, we dive into HOW to create content themes that attract the right audience.Show notes and resources: https://tinymarketing.me/ep20My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup
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Aug 7, 2022 • 28min

19: Optimize your content workflow with Kane Jamison

Send us a textDo you feel like you reinvent the wheel every time you create content? This might be a problem with your processes (or lack of!). In this episode, Kane Jamison from Content Harmony joins us to discuss streamlining your workflows and processes for content marketing.Content Harmony's data-driven workflow helps you build awesome briefs and optimize your content with our AI-driven topic model. If you're interested in learning how to build better content in half the time, then this episode is for you. Show notes at: https://tinymarketing.me/ep19My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup

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