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The SaaS Revolution Show

Latest episodes

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Mar 28, 2024 • 35min

Martha Bitar's Top 5 Things That Helped Her Bootstrap to $25M ARR

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Martha Bitar, CEO at Flodesk, who shares the top 5 things that helped her bootstrap to $25M ARR. "Someone somewhere told us not to build code for our solution until we had a customer interview that made someone cry because - cry in a good way! - because they were so excited that their problem was finally getting a solution... And we did. At first when I heard it, I was like, of course no one is going to cry because this is not the type of problem that makes people cry. But we eventually did get someone who cried in a demo, and that's when we knew they were ready to build the code." Martha shares: 🎨 Flodesk's story going from 0-$1M ARR in their first four months (and to $25M ARR today!) 🎨 How they've stayed cash flow positive since day one as a bootstrapped company 🎨 The importance of daily customer interviews - even if it means knocking on a neighbours door 🎨 The Hotmail model: How viral loops allowed them to focus on making each new user hyper successful 🎨 Rolling out an affiliate program and why you should never underestimate the small voices 🎨 Why listening to gut instinct and the snap judgements of our subconscious mind can sometimes be better than critical analysis and more!Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Mar 21, 2024 • 32min

Your GTM is broken. How to Fix it, with SC Moatti GP of Mighty Capital

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by SC Moatti, Managing Partner at Mighty Capital and SaaStock USA 2024 speaker extraordinaire, as she shares how to fix a broken GTM. "When you talk to product folks, what they love is they love good products. I mean, that's their nature. It's that idea that the best product wins is actually becoming a reality. Because when you sell to product people, they want to make sure you have a good product that's going to nicely integrate in their stack and we can talk about what makes a good product, but that's what wins right now." SC shares: 🔥 How Mighty Capital is disrupting the dinosaurs 🔥 Why product managers build category kings 🔥 David and Goliath: how a community introduction led to a 30% accelerated sales cycle and millions of dollars in revenue 🔥 What you can do to rebuild your funnel 🔥 Shrinking budgets left right and centre- what founders can do to sell 🔥 Why product is poised to become the most important function in business and more!Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Mar 14, 2024 • 39min

From a Founder’s Perspective: What is Out There if You Don’t Want to Dilute?

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Denis Mosolov, Managing Partner Venture Debt at Flashpoint, as he discusses what's out there (from a founder's perspective) if you don't want to dilute. "It's a big challenge for us, because you know if your company's really going to take-off and show growth levels that are exciting for the VC community, you do need to invest and you do need to know how to raise capital. That's a skill that the founders need to have and so it is a red flag for me if something is like 100% bootstrapped, because there's a big question mark - 'are you guys actually able to raise capital?'" Denis shares: 💫 Humble beginnings, half a billion under management, and three product lines later: Flashpoint's founding story 💫 The current state of venture debt: from 'flight to brand' to extension rounds 💫 Different sources of capital and their requirements - asset backed debt, convertibles, government subsidies, revenue-based financing, venture debt and more 💫 When a founder would want to borrow against inventory vs seek out flexible non-dilutive capital, to non-dilutive expensive 'royalties' 💫 His advice to 'hustle, scramble, make quick decisions, and be proactive' and more!Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Mar 7, 2024 • 32min

Lessons in Building Mews to Unicorn Status & $100M ARR

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Matthijs Welle, CEO at Mews, who shares his lessons building Mews to unicorn status and $100M ARR. "Recognise when we've got a challenge and address it. And I surround myself with phenomenal people, I'm not afraid of hiring people that are smarter than me around me, because I'm not always the smartest person. I have more context than anyone else, but these people lift me, and I think the best managers do that - they just find phenomenal talent and then trust that they are not going to be fighting, but showing up for the job and lifting you for the manager that you are." Matthijs shares: - Mews' founding story - from frustrations with a big marble block to building the next generation infrastructure system for hotels - The company's growth path (including 40 new hires MoM!) - From eight acquisitions to receiving $110M on top of raising a round - the pivotal moments speed and drive overlapped with opportunity - The ONE role that helped get them to the $10M ARR mark - Why someone giving them sh*t was a 'wake up call' to professionalise the business - When to pull away from entrepreneurial tendencies (including the micromanagement trap...) plus the best hotel he's *ever* stayed in and how much they had to offer a Maine restaurant for the Mews.com domain Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Feb 29, 2024 • 24min

The Great AI Revolution - How Epic Could the Disruption Be?

Discover the epic disruption of the AI revolution in software, with insights on new market opportunities and threats. Explore the transformative capabilities of AI technology in text adaptation, conversational interfaces, image rendering, and voice recognition. Learn about the strategic insights on building disruptive products in the AI era by prioritizing customer needs over advanced technology.
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Feb 22, 2024 • 34min

Playing to Win! Lessons in Building Pendo Well Past $100M ARR

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Todd Olson, founder & CEO of Pendo, who shares his lessons in building Pendo well past $100M ARR. "I would say we're more aggressive than the average company. First off, there's rules. We are not a custom software shop, I do not build things for one customer. However, if there's something on our roadmap anyway and it's, I don't know, let's say, 12 months from now, and this prospect needs it now or sooner, I am willing to rearrange things. As I tell my prod teams "don't get married to your roadmap", married means you have emotional attachment to it and that you can't move things around, because what better proxy for prioritisation than speaking with the customer and them saying "I will buy now if you have it now"." Todd shares: - Pendo's founding story - The greatest signal of prioritisation a business can have - His philosophy of 'hiring for pain' - The impact active coaching had on his team - Their two year journey from $1M-$10M ARR: tripling growth rates and a high percentage of inbound demand - The three strategic anchors Pendo uses to make decisions, incl. being 'bold by choice' - How they've dealt with company growth often outpacing human and professional growth and more!Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Feb 15, 2024 • 37min

How Lempire Scaled from $10M to $23M ARR in Two Years, Bootstrapped

Guillaume Moubeche, founder & CEO of Lempire, discusses scaling from $10M to $23M ARR in 2 years. Topics include PMF, 'S curve', bootstrapping mindset, de-risking, founder hack of bank loans, and team motivation.
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Feb 8, 2024 • 39min

How AI Will be Used in the Software Industry

In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Peter Berg, Managing Partner at M12, who shares how AI will be used in the software industry. "It's definitely changing, I think, the dynamic of the way software gets built, the speed at which it can get built. There are a lot of amazing tools. I mean, GitHub, obviously is one in the Microsoft ecosystem. GitHub copilot has been transformative, I think for developers, we've heard that from them directly, and I think that's only going to continue in the way software both gets built and as also the notion of what software is might potentially change as well." Peter shares: - His journey scaling Visa Ventures into a global program - How M12 source deal flow opportunities - The net new experiences and possibilities that are going to be created as a result of AI - Modernising legacy infrastructure with AI - The unintended consequences that may be on the horizon and more! Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and thrive at the leading conference for B2B SaaS Founders, Operators and Investors from Pre-Seed to Series C. (https://ti.to/saastock/saastock-usa-2025) 🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best SaaS conference for founders, execs & investors in Europe, period." - Christoph Janz, Partner, Point Nine. (https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home)
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Feb 1, 2024 • 21min

Lessons From $1 Billion in SaaS Acquisitions: Valuation and Process Insights | Live at SaaStock

Thomas Smale, Founder and CEO of M&A advisory firm FE International, shares insights on building a high-value business, popular business models, and biggest exit prices. He also highlights the importance of compromise in deals, personal decisions in running a business, and getting leverage in acquisitions.
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Jan 25, 2024 • 35min

How the Founder & CEO of Sapia.ai Overcame Three Big Challenges to Build an Enterprise AI SaaS and Raise $25M

Barb Hyman, Founder & CEO of Sapia.ai, shares insights on overcoming challenges in building AI SaaS, tackling tech bias, scaling structured interviews, raising $25M funding, and solving turnover through ML. Emphasizes integrity with customers and VCs. Also discusses revolutionizing recruitment, career development, favorite books on entrepreneurship, work-life balance challenges, and maintaining mental health balance as a CEO.

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