
The SaaS Revolution Show
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, the only media, membership and events business that focuses on SaaS founders scaling to $10mill ARR.
Latest episodes

Sep 5, 2024 • 51min
Achieving Growth Through Challenging Times with CEO of Boundless, Dee Coakley
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by SaaStock Founder Member Dee Coakley, Co-Founder & CEO at Boundless, who shares her journey achieving growth through challenging times.
"There's a founder called Ian Nolan, CEO of a company called Bright Flag. And I remember going for a coffee with him and I remember it so clearly. We were at about 400k or I was focused on getting to a million. And then he said, slow down, slow down. Where are you at today? What's happening today? He was asking me how frequently we were closing a new logo and he said, look, you're closing. Maybe it was one customer a week at the time. He said, your problem isn't getting to 2 million ARR. The problem you have to solve now is how do you close two customers a week? Just focus on that. And I love the simplicity of that and I apply it to so many things right now. Don't run before you can walk. Just figure out that next little step."
Dee shares:
- Building fanbases: from artist management in the music industry to founding a SaaS company
- Why investing in content was (and is) the cornerstone of their go to market strategy
- Why you should never ask more than three people for advice about one problem
- Eat, sleep and breathe spreadsheet numbers - on repeat
- Focus, luck, and long term betting: learning to walk before you run
and more.Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 29, 2024 • 41min
CEO of PandaDoc Shares Lessons in Scaling Past $100M
Mikita Mikado, Co-Founder & CEO of Unicorn SaaS PandaDoc, shares insights from his journey scaling the company to over $100M ARR. He discusses the challenges of building a customer flywheel and the shift from hiring generalists to specialized talent. Mikita highlights the pivotal role of his CROs in PandaDoc's growth and reflects on the need for patience while navigating CEO responsibilities. He also shares his excitement for speaking at SaaStock Europe 2024 and hints at humorous reflections on his alternate life as a rock musician.

Aug 22, 2024 • 33min
From Gym to SaaS: How Dan Uyemura Built PushPress to $13M ARR
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Dan Uyemura, gym turned SaaS enthusiast and Founder & CEO at PushPress, who shares his story building PushPress to $13M ARR.
"Everybody has tried being the CEO, I think it just stuck with me. And probably I'm the most natural fit to be the CEO that we need at PushPress, because even though I consider myself mostly an introvert and somebody who wants to just sit in my room by myself and do what I have to do, being a CEO - the CEO that PushPress needed was an outfacing, stand on a soapbox and talk to the world CEO - and of the three founders, I'm actually the probably the most equipped to do that."
Dan shares:
- His lifelong entrepreneurial journey from paper routes and lemonade stands to founder & CEO
- The one thing that landed them their first investor
- Loans, free money, and speakeasy fitness during Covid
- Building a high trust quotient with clients
- Creating leverage in a company
and more.Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 15, 2024 • 35min
Lessons From the First Time to Make the Second Time Easier, Patrick Barnes, CEO AMP
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by serial founder Patrick Barnes, co-founder & CEO at AMP, who shares his lessons from the first time to make the second time easier.
"One of the things we did when we first started the company was actually acquire a small SaaS company, or really more of a product, just with our own money. The reason we acquired it is it had 2,000 customers and having angry customers is a beautiful thing. Anybody listening to this who has customers that wouldn't get angry if the product went down, like should just shut the company down and work on something else. Like you want people calling you up, telling you it needs to do more things, saying, "hey, this bad thing happened, this is terrible". It was a great way for us to get this injection of the customer voice, of the urgency into the company and sort of skip those first, say, six or nine months."
Patrick shares:
- How (and why) to adapt leadership style when managing a larger team
- Getting to eight figures in ARR within 24 months
- Why starting with the customer and working backwards is key
- Why there needs to be just *one* CEO
- How to get faster at recognising mistakes as a leader
and more.Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 8, 2024 • 36min
Three Key Growth Lessons in Getting Whatagraph Past $5M ARR
In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Justas Malinauskas, Co-Founder & CEO Whatagraph, who shares his three key growth lessons in getting Whatagraph past $5M ARR.
"I get it. There's a lot of trend about bootstrapping in VC, and my point of view is if you can bootstrap and still maintain high growth and your business is feasible for that, that's great, do that. And I think if you can deploy more money and grow the business in a year instead of three years, so you should do that. So that's why these funds are there, just to speed up the growth. If the money doesn't speed up your growth, then for sure, why get it?"
Justas shares:
- His generational advantage towards tech
- Whatagraph's founding story, including their north-star focus on the end user
- Why retesting marketing channels is crucial to company growth
- How to combine strengths and weaknesses of your product to make the customer successful
- The benefits of joining founder peer groups; from unbiased advice to genuine connection building
- The compounding interest of consistency and discipline
and more.Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Aug 1, 2024 • 34min
Reigniting Sales Revenue: What Can Sales Teams Do To Resurge in a Slowing Market?
In this episode of the SaaS Revolution Show, we're back at the SaaStock Growth Stage for an insightful panel discussion between David Appel (Head of SaaS & Software Vertical at Sage Intacct), Kathrin Koedderitz (Sr Sales Director at Globalization Partners), Ferran Puig (Director of Partnerships & Business Development at Capchase), and Zack Lipton (Sr Revenue Enablement Manager - EMEA at Salesloft).
"When we started Salesloft in EMEA, we had one sales rep that was stellar. Everyone would just watch his calls. They all knew – watch his calls. And he got really good by watching one of the reps in the US. And it's just, you know, very informal, institutional knowledge but the point I'm trying to make here is, if you can identify that then you can coach that behaviour into people. You can tell people who the top performers are, you can make your top performers more vocal so that other people know where to find that content," Zack Lipton, Senior Revenue Enablement Manager at Salesloft
The session was packed full of actionable takeaways to revitalise your sales team, including:
- How and why to focus on innovation
- OKRs and how to track and adapt long term goals
- How to combat lengthening sales cycles
- How you can coach and develop your sales reps to learn from top performers
- And more!
Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)

Jul 25, 2024 • 22min
Scaling Success: Insights from Klaviyo's Journey with President Steve Rowland
Klaviyo President Steve Rowland shares insights on creating personalized connections in the digital world. He discusses Klaviyo's journey to IPO, building strategic partnerships, balancing strategy and execution, and scaling a business with a focus on customer relationships.

5 snips
Jul 18, 2024 • 30min
From Burnout to Bliss: Strategies for Sustainable Success in Startups
CEO Coach Mark MacLeod shares insights on sustainable success in startups, emphasizing leading with intention and balancing work-life. He reflects on burnout, emphasizes setting boundaries, and aligning intentions with personal growth for sustainable success.

Jul 11, 2024 • 40min
How Tipple Won Five Billion Dollar Customers in its First Year of Operation
Eoin Bara, CEO of Tipple, shares his journey from UX designer to launching a successful SaaS company that secured five billion-dollar customers in just one year. He discusses the trend toward tool consolidation in the SaaS market and emphasizes finding 'killer features' to attract customers. Eoin also reflects on his Irish roots and how they inspired his venture into the alcohol industry. He highlights the importance of a balanced marketing strategy and recounts the surge of interest from VCs after winning a prestigious pitch competition.

Jul 4, 2024 • 20min
The Great Debate: What You Need to Know about AI in Sales
In this episode of the SaaS Revolution Show, we're live from the SaaStock USA scale stage where Jake Dunlap (CEO, Skaled) and Kevin "KD" Dorsey (Sales Leadership Accelerator & Consultant) go head to head in their session on 'The Great Debate: What You Need to Know about AI in Sales'.
Ready for a debate? KD and Jake share what you NEED to know when it comes to AI and sales. The future of sales is human powered by AI, and these two renowned sales experts will arm and argue the knowledge and skills you need to thrive in this ever-evolving era. Through the lens of friendship, leadership and sales enablement, these two will debate it out together.
Listen to the full episode, watch the video below and subscribe to the SaaS Revolution Show podcast today.Check out the other ways SaaStock is helping SaaS founders move their
business forward:
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C. https://saastock-usa.com/tickets/
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
https://saastock-europe.com/tickets/
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)
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