LTB Podcast

Stuart welcomes back on Jean-Claude Vacassin from the International Fitness Business Alliance (IFBA) and W10 Gym in London to chat about common issues gym owners face, what to do if you're struggling as a facility owner and how he thinks about staffing and pricing. Topics Covered: How involved is he in the day-to-day running of W10 nowadays? What separates great gyms from average gyms? If you're struggling as a facility owner, where should you start? He's been running the IFBA since 2016, what's been some of the big things he's learnt in that time about helping gym owners? What he has learnt from visiting many gyms for on-site visits? Have you seen many gyms fail? Why do you think happens? Does he think it's harder now as a facility owner? When you go to do an on-site audit, what you look for/ typically spot that are some easy fixes? How to think about up setting up your pricing? How he thinks about staffing. Find Out More About JC: IFBA Live Event W10 Website The IFBA Website Find Out More About LTB: Website Instagram Facebook

In today's episode, we welcome on Mike Zimmerman. Mike is currently working for the PTDC and is in the process of creating a bunch of books on starting in the industry as a PT. He's a writer by trade who has been in media for 27 years. He's written many books in fiction and non-fiction which you can find on his Amazon page, and he's worked for Men's Health and Weight Watchers. During his time in the former, he interviewed 100s of public figures and created 50+ celebrity cover stories. All in all Mike's successful and varied career, his ability to tell stories and his "take work seriously but don't take life too serious" attitude makes for a fascinating interview that I would have happily done for hours more. In this episode, we get into: - The lessons he's learnt interviewing celebrities - Why he prints off all of his content drafts - What he picked up about speaking to your audience from working in MH and WW - Writing tips and much more! Find Out More About Mike: Twitter LinkedIn The PTDC Find Out More About LTB: Website Instagram Facebook

Stuart talks with Lisa Gimenez-Codd from Optimum Health about pre and post-natal training considerations, training the pelvic floor and what Personal Trainers need to know about menopause. Find Out More About Lisa: Website Facebook Instagram Find Out More About LTB: Website Instagram Facebook

In today's episode, we welcome back on Eric Helms. We cover: How he's managing his workload while being so close to a bodybuilding competition Why he is grateful success never came until around a decade into his career in the fitness industry Why he takes more time to think about how he converses with people online and much more! Find Out More About Eric: Website Facebook Instagram Iron Culture Podcast Find Out More About LTB: Website Instagram Facebook

Alex Pearson, an expert in behavior change, shares invaluable insights into the complexities of human behavior. He discusses the role of the brain's reward systems and how they shape habits, making them tough to change. Pearson emphasizes the need for a holistic approach to interventions, stressing the importance of understanding the nuances of human decision-making. He explores habit formation, highlighting the significance of cues and immediate rewards in fostering sustainable gym routines, ultimately making behavior change more accessible for everyone.

In this episode, we welcome back on Leigh Peele to discuss the psychology of weight loss, why PTs should separate training and nutrition when supporting their clients and how to help clients overcome procrastination. Find Out More About Leigh: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook

In this episode, we welcome on Scott Baptie to talk about how got started in the fitness industry, how he runs Food For Fitness, how he thinks about time management and his new book "101 ways to lose weight and never find it again". Find Out More About Scott Website Scott's Book Facebook Instagram Book recommendation from the episode - Work Less, Make More by James Schramko Find Out More About LTB Website Instagram Facebook

In today's episode, we welcome on Sally Moss. Sally runs a company called Strength Ambassadors and has been a member of LTB for the past 3 years now. In this episode, we get into how Sally got into Personal Training coming from a completely unrelated career, how her fitness business functions, what has kept her in the industry during the harder times and how she's taken control of her finances after years of neglect! Find Out More About Sally's company Strength Ambassadors: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook

In today's episode, we welcome on Sean Armstrong. Sean runs a semi-private Personal Training facility near Newcastle in England. The main reason I asked Sean to come on is because he's doing fantastic work with his facility and because he used to be known as the member of LTB who was forever complaining. But, this isn't the Sean of 2019, so we get into how his journey has seen him find the confidence to open a facility and make a success out of it. Topics Covered: How he got started as a Personal Trainer. He found starting early in his career as an online PT. Why he spends less time freaking about losing a client or two nowadays. Why Sean thinks it's important to ensure you're tracking your numbers. Why he takes time to do things that force his mind to concentrate on other things. How he's found owning his own facility. What his goals are for over the next few years. The importance of spending time developing yourself. Find Out More About Sean Facebook Instagram Find Out More About LTB Website Instagram Facebook

In today's episode, we welcome back on Chad Landers. Chad has been in the industry as a personal trainer for over 25 years. He's completed over 30,000 sessions and has worked with some of his clients for 24 years. In this episode, we get into his fav thing about being a trainer, how he realised this career is all about the client, what his experiences with online training have been and much more. Topics Covered: What he enjoys most about being a PT. If he has ever thought about stopping being a trainer. Has he developed his communication and relationship building skills? How he learnt it was all about the client. Why you need to have challenging and honest conversations about aligning their behaviours and goals with clients. What his experiences with online training have been. How many sessions per week he's discovered is right for him. What were Chad/s biggest lessons at key points in your career? (Louise Johnstone) Did he ever have 5 year/10 year plans or just keep going without ever thinking too hard about the future? (James Jones) When does waking up at 5am start to suck? (Tony Cottenden) Find Out More About Chad: Calendly Link Chad's Instagram Chad's Facebook Find Out More About LTB: Website Instagram Facebook