LTB Podcast

Alwyn Cosgrove, fitness business expert and cancer survivor, shares his journey of overcoming cancer and how it has shaped his perspective on life. The podcast discusses using Instagram for gaining clients, the importance of social proof in marketing, creating excitement for fitness facility members, reasons for not opening a second gym, and the three pillars of business success.

In this episode with Omar Ganai, we have a from the archives one which was first posted in February of 2017. Omar knows motivation science better than most people and in this episode, we get into the science of motivation, the difference between intrinsic and extrinsic motivation, what self-determination theory is, how PTs can create a motivational environment for their clients and much more. Find Out More About Omar: Twitter Find Out More About LTB: Website Instagram Facebook

In this episode of the LTB Podcast, we welcome on Mike Waywell from Steel Habitat. Steel was opened in 2013 and since then it has gone from strength to strength and is now two state of the art 4000sq ft facilities. Questions Covered: What was more challenging for Mike – playing rugby professionally or building up Steel to where it is now. How he would feel about running a business in another industry. Why his identity around being a rugby player and being an S&C coach changed and how he has come to accept that. What some of the hard moments running Steel have been and how he's got over them. How he's learnt to manage his emotions over business problems. Why you need to put systems in place to handle recurring problems. How he develops culture. How and why to set standards for yourself. Why the service and experience that Steel offers is what separates them. The importance of good systems. Find Out More About Mike: Website Instagram Find Out More About LTB: Website Instagram Facebook

In this episode of the podcast, we chat to Alberto Nuñez from 3DMJ. Alberto has been in the sport of natural bodybuilding for 20 years and he's one of the coaches at 3DMJ who spends most of his time in the trenches working with athletes. This makes for a fascinating conversation as he's had so much experience working with people, learning from his mistakes and testing what works. In this episode, we get into: How he feels 3DMJ have helped changed the perception of bodybuilding What the sport has taught him How he's developed his inter-personal coaching skills and much more! Find Out More About Alberto: Website Instagram Find Out More About LTB: Website Instagram Facebook

In today's episode, we welcome on Eric Cressey. I can't imagine Eric will need much of an intro but just in case, he is the president and co-founder of Cressey Sports Performance, with facilities two facilities located in America. He's helped athletes at all levels - from youth sports to the professional and Olympic ranks - achieve their highest levels of performance in a variety of sports. He's produced five books, four DVD sets and written over 500 articles which have been featured in places like Men's Health, T-Nation and ESPN. In this episode Stuart and Eric discuss: Where Eric's work ethic comes from and how he balances this with a growing family How and why he built up career capital early on in his career Where Personal Trainer's and strength coaches go wrong when it comes to growing their careers and much more! Find Out More About Eric: Website Instagram Elite Baseball Development Podcast Find Out More About LTB: Website Instagram Facebook

In today's episode, we welcome on Sam George. Sam has had one of the journeys that are just so nice to listen to. It's more common than we think to feel like we don't belong in this industry and a big part of this discussion with Sam is around how he carved his own path and why it's so important to think like that as a PT. We also get into how close he got to leaving the industry, what kept him in it, how he builds trust with clients, what template Sam uses to create programmes that his clients love and much more. Find Out More About Sam: Website Instagram Find Out More About LTB: Website Instagram Facebook

In this episode, we have a "from the archives" episode from back in February 2017 with Danny Lennon from Sigma Nutrition. We get into some of Danny's early career mistakes, where his company Sigma Nutrition start a new client, fat loss phasing, what PTs need to know about sugar and much more. Find Out More About Danny: Website Instagram Facebook Find Out More About LTB: Website New LTB Nutrition Course Instagram Facebook

Stuart welcomes on Dr Quinn Henoch. Quinn is an internationally recognized therapist, author, presenter, and coach. In this episode, they discuss how his approach to injuries & rehab have changed since he graduated in 2013, why he doesn't like the term mobility, how he would approach correcting a hip shift in a squat and much more. Find Out More About Quinn: Instagram Website Find Out More About LTB: Website Instagram Facebook

Stuart welcomes on Corey Robb from Macros Inc to discuss how our own struggles and challenges with nutrition can help us become better coaches. Topics Covered: What was the industry like back in 1998 when he started as a PT? Who were his early mentors in the industry? How he has changed his coaching style over the years to work more effectively with clients? Why and how being out of shape and struggling with his own nutrition helped him become a better coach. Do we have to experience being obese to be able to effectively empathise with our obese clients? Find Out More About Corey: Website Instagram Facebook Find Out More About LTB: Website Instagram Facebook

Stuart welcomes on Dean Somerset. Dean has been a personal trainer since 2004 who has been educating trainers for the last 10 years. He's worked with an array of clients from all kinds of backgrounds but has specifically built up a bit of a niche working with clients with injuries. In this episode, we discuss developing a niche in a commercial gym, how to accurately assess your clients and why some of Dean's clients of over 10 years have never touched a barbell. Topics Covered: How he has found making the jump from being in an employed commercial space to now being in a self-employed independent gym. What it was like for him starting in 2004. How to get into working with medical rehab populations. What to do if you're struggling to become busy as a PT. How he's achieved longevity as a trainer. How he initially assesses a new client. Why some of his clients, who have been with him for 10-12 years, have never touched a barbell. How important Dean thinks posture is. How he works with clients who have lower back pain. Find Out More About Dean: Website Instagram Find Out More About LTB: Website Instagram Facebook