Martinka Consulting's Getting the Deal Done Podcast

John & Jessica Martinka
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Jun 14, 2021 • 20min

Master Story Teller Mario Juarez Shares Why Stories Sell

Mario Juarez works with individuals and companies to improve their storytelling. As he says, he feels like the luckiest guy in the world because of what he does, which is truly his passion.Stories elicit emotion and Mario tells us a bit about why this is not known in the corporate world, especially with data driven companies (and any sales pro will tell you people buy baed on emotion and then justify it with logic, aka data).Hear about mistakes, successes, and heartwarming stories. And start working on your next story!Mario can be reached at mario@mario-juarez.com or 206-650-1056. As he says in the podcast, he's really expensive - to spend an hour with him will cost you a latte.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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Jun 11, 2021 • 8min

The Top 10 Reasons to Grow by Acquistion

From my book, Company Growth by Acquisition Makes Dollars and Sense, I cover the top 10 reasons to consider this growth strategy (there are 19 reasons in the book).Many give examples of clients who were motivated by that particular reason.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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Jun 10, 2021 • 21min

Leadership Expert Doug Hall on How He Improves Owners

Doug Hall with Resources for CEOs is an expert on getting business owner's operating plan out of their head and into a form useful for their team.Doug has come to realize owners' typical frustrations are:Lack of freedom (time)Lack of profitsBoredom, i.e. losing interestLack of an inspiring purposeDrawing on proven techniques, he's created strategic and specific action items to improve success. Obviously passionate about what he does, his enthusiasm about helping owners is contagious.  You can reach Doug at (425) 760-8103 or doug@resourcesforceos.com.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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May 28, 2021 • 10min

Banking and Buy-Sell Loans - What the Golden Rule Really Means

The Golden Rule - whoever has the gold (money) makes the rules.In most SMB buy-sell deals the bank has most of the money and, therefore, they make the rules. And like everything else in life, the rules aren't static.I go over:The main differences between conventional and SBA loans.What you can and can't do with an SBA loan.Why debt coverage is so very, very importantThe 5 C's of banking and why they've reappearedA bank president's opinion on a borrower putting up their home equityAll in non-technical (no bankese) languageJohn MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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May 26, 2021 • 7min

Goodwill vs. Blue Sky vs. Air Ball - What Does it All Mean?

Goodwill is legitimate accounting term. Blue Sky and Air Ball are not. To some people they mean the same thing, which is completely wrong. Learn the differences and what it means to a SMB buy-sell deal.Most importantly, business buyers and banks should want a LOT of goodwill because it means the business' value is based on profits (not assets).John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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May 4, 2021 • 8min

Seven Questions & Tactics to Exit with Style, Grace, and More Money

Over and over I talk with owners who haven't done the little things to be able to sell for maximum value. Plus, they haven't prepared themselves by thinking through the personal side of selling a business. Listen and find out the first three questions an owner should ask themselves and the four most important things they can do to exit with style, grace, and more money.And for business buyers, these things may be opportunity or peril depending on how serious they are to the business.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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May 1, 2021 • 31min

Everything You Wanted to Know About Washington's New LTC Act with Carol Guilbault

Washington State just passed a bill into law mandating payroll deductions for a mandatory long term care insurance policy. All ages from teens to people in their 80's, very few ways to opt out, and very skimpy benefits.One opt-out is to have your own LTC coverage but the rules keep changing. Plus, some rules aren't defined yet and won't be until it's too late for those thinking of opting out to get their own policy.Learn all the gory details from our guest, Carol Guilbault, who for 20 years has worked exclusively with LTC insurance.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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Apr 21, 2021 • 16min

Adam Broetje the founder of Odd Dog Media discusses digital marketing and social media strategies

Odd Dog Media, www.odd.dog, is one of Seattle's leading digital marketing agencies.  Adam shares thoughts on:Uses of social media for businessesPaid searchOrganic searchMistakes to avoidWhy reviews are so important for small businessesThe Odd Dog app, free to clients to generate instant reviews from happy customersExactly what Odd Dog does to benefit their clientsI learned a lot of this as Adam speaks in non-technical language, no industry jargon, and I'm sure you'll learn a lot also. You can reach Odd Dog Media at 206-569-8998.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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Apr 19, 2021 • 10min

Top 10 Mistakes Business Buyers Make

Straight from my book, Buying a Business That Makes You Rich, here are my top 10 mistakes buyers make. Listen to find out what they are and they cover:SearchDue diligenceTransitionValuation Looking for perfection  John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903
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Apr 13, 2021 • 24min

Communications Expert Cynthia Kaiser on Attachment Styles and how they Build Your Business

Cynthia Kaiser has a 20 year background in helping people improve their communication and attachment style. This means better relationships, in business and personally. She is the author of Understanding Attachment Styles and her work helps increase a company's messaging and, more importantly, increase sales.Learn the following:How to better resolve conflict.Finding the right words for the situation.Getting people to listen to you.Why attachment style is important.And much more.She can be reached at cynthia@kaiseradvisors.com and 206.420.2923.John MartinkaJessica MartinkaContact us via either website or give us a call and be sure to check out our videoshttps://nokomisadvisory.com/https://www.martinkaconsulting.com/https://www.youtube.com/c/JohnAMartinka/videos 425-515-4903

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