
Leveling Up with Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Latest episodes

Dec 11, 2024 • 34min
My Annual Review & 2025 Plan | FREE Template
Want to crush 2025? Eric Siu breaks down his powerful annual review & reflection template to help you reflect on wins, set bold goals, and plan your most successful year yet. Stay tuned for game-changing insights you can apply today.Watch the full interview here: https://youtu.be/foJkDkOxW2wTIME-STAMPED SHOW NOTES:
(00:00) Annual Review Template Overview
(05:09) Health and Wellness Non-Negotiables
(10:24) Travel Highlights and Personal Growth
(15:10) Key Lessons: Focus, Patience, and Involvement
(22:09) Business Insights and Predictions for 2025
(30:27) Favorite Books and Final Thoughts
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Dec 4, 2024 • 22min
How Being Addicted to Video Games Made Me MILLIONS
Explore the fascinating journey from video game addiction to entrepreneurial success. Discover how gaming strategies, resilience, and community can directly translate into business skills. Learn about the importance of communication and strategic decision-making that pave the way for professional growth. Delve into the concept of gamifying life for improved health and performance, revealing how personal metrics can enhance overall well-being. This captivating transformation showcases how passion can lead to profound financial rewards.

Nov 27, 2024 • 11min
My LinkedIn Post Accidentally Got 838 Leads. Here’s How
Imagine turning one post into 838 leads! This conversation reveals the strategy behind an incredible LinkedIn success story. Discover how to leverage LinkedIn for organic growth while addressing real pain points. The discussion also dives into the future of customized SaaS solutions and how they can solve pressing problems. Learn actionable tips for building lasting client relationships and innovative product development that keeps businesses thriving.

Nov 20, 2024 • 1h 30min
95% of People FAIL in Business – Here’s How You Can Succeed
Darren Lee, a business strategist and advisor, joins Eric Siu to discuss the keys to thriving in today's competitive market. They dive into the importance of authenticity in branding, contrasting genuine content with AI-generated material. The conversation explores effective hiring strategies that emphasize cultural fit and collaboration, along with the transformative power of storytelling in marketing. Lee also highlights the significance of long-term commitment and focus over short-term wins, making this a treasure trove for aspiring entrepreneurs.

7 snips
Nov 13, 2024 • 28min
The Real Secret to Boosting SEO in 2025
Discover powerful strategies for enhancing SEO that go beyond just AI. Learn about the effectiveness of programmatic SEO and the importance of high-quality content. Explore how community engagement boosts retention and traffic, while maximizing your content through podcasts and social media. Uncover lesser-known tools that can transform your marketing efficiency. Dive into future trends in AI and their potential impact on your strategies.

Nov 6, 2024 • 1h 33min
Why Bitcoin Is The Future of Personal Finance
In this engaging discussion, Anthony 'Pomp' Pompliano, a prominent cryptocurrency investor and entrepreneur, shares insights on Bitcoin as a shield against inflation and a tool for personal finance. He emphasizes the importance of education and long-term asset ownership, debunking myths about investing. Pomp also discusses life lessons he's penned for his children and the values that shape his business culture, including profit, purpose, and caring leadership, illustrating how to navigate challenges while fostering entrepreneurial ecosystems.

39 snips
Oct 30, 2024 • 1h 1min
The Brutal Truths About Building a Successful Agency
Jasmine Star, a dynamic entrepreneur and marketing agency owner, shares the unfiltered truth about running a successful agency. She discusses the pitfalls of influencer advice and the vital need for active leadership in agency management. Jasmine dives into strategic hiring, emphasizing the importance of building a strong team and maintaining high creative standards. She also highlights the future of agencies, emphasizing tech integration and performance-based models. Her insights offer aspiring agency owners practical steps and inspiration for sustainable growth.

12 snips
Oct 23, 2024 • 58min
Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know
Seth Godin, a renowned author and marketing expert, joins for a deep dive into the realities of great marketing. He emphasizes the power of storytelling and the importance of understanding your audience. The conversation explores long-term strategies versus short-term gains, and the profound impact of empathy in decision-making. Seth also reflects on the transformative effects of AI and the journey of writing, highlighting how authenticity and generosity can reshape business success. This is a must-listen for those wanting to elevate their marketing game!

7 snips
Oct 16, 2024 • 19min
I Sacrificed My 20s to Get Rich, Was It Worth It?
Discover the journey of ambition shaped by gaming and its impact on entrepreneurship. The host reflects on the loneliness that often accompanies sacrifices for success. Hear about the emotional toll of prioritizing career over personal relationships during one's twenties. Additionally, learn about the importance of building a supportive community and how true friendships can endure through tough times. Finally, consider whether the sacrifices made in youth are truly worth the long-term gains.

Oct 9, 2024 • 37min
If You're Not Incorporating AI into Your Business, You're F*cked
Discover how AI can turbocharge your marketing strategies and significantly boost your business growth. Learn about programmatic SEO and effective content creation techniques that blend human oversight with AI innovations. Gain insights into improving your conversion rates and the future roles of AI agents in business. The discussion also covers practical case studies and tools to optimize online visibility and create efficient workflows that adapt to the ever-changing digital landscape.