Leveling Up with Eric Siu

How to build AI Agents from scratch with Lindy CEO Flo Crivello.

Sep 29, 2025
Flo Crivello, CEO of Lindy, shares insights on building AI agents that revolutionize marketing and productivity. She discusses automating LinkedIn engagement, streamlining SEO content creation, and discovering influencers. Flo highlights how natural language workflows can generate complex tasks from simple prompts. She emphasizes the necessity of appointing an AI czar for organizational success and reflects on the balance between remote and in-person creativity. This conversation is a roadmap for businesses eager to leverage the future of AI.
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INSIGHT

Everyone Becomes An Agent Manager

  • AI agents turn many individual contributors into managers of agents rather than humans.
  • Lindy reports its marketing team spends ~30% of time building and managing agents daily.
ADVICE

Democratize Agent Building

  • Make agent creation accessible so non-engineers can build them.
  • Aim for a Macintosh-like product that works for everyone, not just coders.
ANECDOTE

Agent Handles Viral LinkedIn Comments

  • Lindy used an agent to respond to thousands of LinkedIn comments and DM requests.
  • The agent inspects profiles, checks DM permissions, and leaves a comment or DM accordingly.
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