
Leveling Up with Eric Siu
Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
Latest episodes

Mar 16, 2023 • 6min
The 2 Best and WORST Investments That You Can Ever Make
Eric Siu emphasizes the importance of selecting the appropriate investments to attain financial success. Learn how prudent investments play a vital role in establishing lasting prosperity and gaining financial independence.TIME-STAMPED SHOW NOTES:
[00:00] - Investing in Freelancing or Business
[01:09] - Investing in self-growth and development
[01:58] - The riskiest investment you shouldn’t make
[02:30] - Investing in Liabilities
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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Growth Everywhere
Single Grain
Leveling Up
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Mar 14, 2023 • 7min
This Is Way Bigger Than ChatGPT
Eric Siu talks about how GPT-4 will change the game for business and marketing. Tune in to find out how this language model is set to revolutionize everything for marketers! TIME-STAMPED SHOW NOTES:
[00:00] - How GPT-4 will affect your marketing and business
[00:50] - GPT-4 will 10x your Content Creation output
[02:51] - How you can maximize this from a marketing standpoint
[03:57] - Why Eric Siu thinks AI is overhyped but full of potential
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Mar 9, 2023 • 6min
How AI Will Change The Future of Marketing Forever
AI is poised to change the game for marketers in ways we could have never imagined. Learn how it will shape the future of marketing forever with Eric Siu. TIME-STAMPED SHOW NOTES:
[00:00] - Here’s how AI is making copywriting 10x easier
[00:42] - What is Stable Diffusion AI?
[01:14] - How AI’s Text-To-Video tools will change content creation forever
[01:45] - Using AI for Visual Effects, samples
[02:35] - The newest Open AI technology for you
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Mar 7, 2023 • 5min
How I Threw a Slam Dunk Mastermind Event with a 9.8/10 Rating
A great mastermind event isn't just about sharing information - it's about creating an unforgettable experience that fosters connection, growth, and transformation. Discover how to do it right with Eric Siu.TIME-STAMPED SHOW NOTES:
[00:00] - Here’s how I launched my own Founders Community
[00:17] - Curating our A-list event speakers (Alex and Leila Hormozi, Neil Patel, Vanessa Lau, and more)
[01:00] - Here’s how you can get an almost perfect rating for launching these events
[02:20] - How you can improve your Mastermind events?
[02:30] - The most important thing in launching a Mastermind
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Mar 2, 2023 • 6min
7 B2B Marketing Trends for 2023 & Beyond
Transform your B2B marketing strategy and stay ahead of the competition with these 7 cutting-edge trends that are set to revolutionize the industry in 2023 and beyond. TIME-STAMPED SHOW NOTES:
[00:00] - How to maximize LinkedIn organic reach this 2023
[00:30] - Podcast beats Youtube in terms of retention
[00:50] - Why Twitter is the best place for you to hang out
[01:16] - Youtube has the longest staying power potential of all platforms, here’s why
[01:40] - How you can take advantage of the rise of short-form videos (Youtube Shorts, IG Reels, TikTok)
[02:12] - Why email marketing is still effective for B2B marketing this 2023
[02:34] - Here’s how your business should use SEO this year
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Feb 28, 2023 • 5min
5 Skills That Will Get You a Marketing Job GUARANTEED
Eric Siu shares how you can secure a well-paying marketing position in 2023TIME-STAMPED SHOW NOTES:
[00:00] - Why copywriting is different from just writing
[00:40] - Why you should still study SEO marketing in 2023
[01:07] - Mastering content creation will guarantee you a job this 2023
[01:37] - Why marketing automation is in demand right now
[01:58] - If you understand how analytics and data work, you have a place in marketing
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Feb 23, 2023 • 5min
How To Get Clients on LinkedIn Organically
Learn how to take advantage of LinkedIn's organic reach in 2023 with Eric Siu.TIME-STAMPED SHOW NOTES:
[00:00] - Why LinkedIn's organic reach is really strong right now?
[00:40] - How to engage LinkedIn users effectively?
[01:18] - What are engagement pods?
[02:00] - Consistency is the key to maximizing LinkedIn’s algorithm
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Feb 21, 2023 • 5min
Marketing Trends for 2023 & Beyond
Eric Siu shares the top marketing trends for 2023 that you should watch out for. TIME-STAMPED SHOW NOTES:
[00:00] - How AI’s generative search will affect content marketing
[00:52] - Jasper.ai is the ultimate copywriting tool for 2023
[01:08] - Maximizing short-form videos’ organic reach
[01:26] - LinkedIn is here to stay
[01:48] - Here’s how engagement pods work
[02:11] - Why you should include Podcasting in your top priority this 2023
[02:30] - Media Company acquisition
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
Subscribe to Leveling Up on iTunes
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Feb 16, 2023 • 5min
How Paid Media Is Becoming Commoditized (And What To Do About It)
Eric Siu shares how marketing is becoming harder but why it’s actually a good thing. Tune in to find out!TIME-STAMPED SHOW NOTES:
[00:00] - Marketing is becoming harder
[00:47] - Diversify your creatives
[01:02] - How to maximize your data to launch successful marketing campaigns
[01:25] - Diversify your channel, here’s what it means
[01:45] - Becoming a T-shaped marketer
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
Subscribe to Leveling Up on iTunes
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram

Feb 14, 2023 • 5min
How SEO Is Changing in 2023
Eric Siu talks about how SEO is changing and how you can adapt as a marketer. TIME-STAMPED SHOW NOTES:
[00:00] - SEO is changing, here’s what it means
[00:44] - How TikTok is replacing Google as a search engine
[01:13] - Here’s how to survive an algorithm update
[01:40] - AI content writers' impact on SEO
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here
Subscribe to Leveling Up on iTunes
Get the non-iTunes RSS Feed
Connect with Eric Siu:
Growth Everywhere
Single Grain
Leveling Up
Eric Siu on Twitter
Eric Siu on Instagram