Leveling Up with Eric Siu

Eric Siu discusses the advantages and disadvantages of joining masterminds.TIME-STAMPED SHOW NOTES: [00:00] - What is a Mastermind and should you join one? [00:34] - Opinion: Entrepreneurs' Organization and Young Presidents’ Organization [01:37] - How you can benefit from joining these organizations [01:55] - Why you need to be cautious in joining Masterminds [02:40] - How to know if you’re joining a Mastermind that can help your growth [03:15] - How we created our own founders-only Mastermind What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Today on Leveling Up, we sit down with a very exciting guest, the Co-Founder of Immutable, Robbie Ferguson! Immutable has quickly become a market leader in blockchain gaming and speaking to Robbie about his aspirations, strategy, and vision for the future, it's not hard to see why. In our chat, we hear from Robbie about the goal of creating a fairer ecosystem for gamers, his prioritization of creating games that people want to play, how Immutable is offering more rights to gamers, and why and when he wants to move away from using the term 'NFT.’ Our guest also shares some insightful thoughts on the future of games, the growing digital landscape, and what all this means for the future of digital assets. So if you would like to get an inside peek at a company we think is well on the way to trillion-dollar status and some helpful thoughts on company culture, hiring practices, and a whole lot more, join us now.TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:43] The quickest and simplest description of Immutable and what they do. [02:13] Robbie talks about his gaming background and his favorite games growing up.  [06:54] Thoughts on the current size and potential growth of the gaming industry. [08:59] Marketing and partnerships at Immutable. [11:45] Immutable's recruiting strategy and what they offer developers. [14:40] The growth trajectory at the company and the priority on high-quality games.  [18:29] Scaling from the leader's perspective; Robbie talks about the importance of hiring. [20:38] Previous businesses that Robbie and his brother have run. [22:58] Robbie talks about the future of Web3 and the elements that Robbie is most excited about. [25:29] Immutable's stance in relation to mergers and acquisitions.  [26:25] The efficacy of sponsorships within a strong marketing strategy. [27:33] Robbie's main sources of learning, favorite books, and his podcast and reading habits. [28:28] Thoughts on healthier practices for running a business. [29:40] The recruiting process that Robbie has used to grow an amazing team. [30:57] How to find Robbie and Immutable online! Resources From The Interview: Immutable Robbie Ferguson on Twitter GameStop RuneScape  Scaling Up The Hard Thing About Hard Things  Tim Ferriss Must-read books: Radical Candor and The Great CEO Within Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed "The NFT World is getting more competitive every day, and you don't want to get left behind! Learn how to grow your NFT project: www.youtube.com/c/LevelingUpOfficial"Connect with Eric Siu:  Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares how brand building is the key to building a million-dollar company. TIME-STAMPED SHOW NOTES: [00:00] - How to cultivate your own brand, and where does it get your marketing business [01:17]- Marketing business blueprint to make over $1M/Year  [02:02] - Being contrarian and consistent [03:45] - Use bold headlines and thumbnails, and prepare for more content experimentation [05:00] - Top organic social platforms this 2023 you need to dominate [06:57] - Building a brand gives you optionality [07:45] - Knack for GSD (Getting Stuff Done) [09:22] - The power of brand building  What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Learn how to identify and take advantage of your edge to make a million-dollar marketing business with Eric Siu.TIME-STAMPED SHOW NOTES: [00:00] - Identifying Your Edge, A Lesson on Marketing Psychology [07:43] - Solidifying Your Brand, Messaging, and Positioning [15:39] - Finding Customers and Idea Validation [25:40] - How do you stand out? [28:12] - How to Create High Converting Offers? [38:53] - How to Price Your Offering Properly? [47:43] - Step-by-Step Guide to Optimize Leads and Conversions [56:22] - How to Nurture Your Lists and Retain Clients  What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares the top 6 AI tools that will level up your marketing this 2023. TIME-STAMPED SHOW NOTES: [00:00] - AdCreative.ai will take your social media marketing to the next level [01:25] - Movio.la is the future of online video creation [02:14] - Make your meetings 10x better with Tome.app  [02:52] - SEO.ai will help you create high-quality SEO content way easier [03:32] - Improve your Youtube videos with Magicthumbnails.com  [04:03] - Jasper.ai is the content generator that will help you produce content 10x faster What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares the step-by-step ultimate guide to starting and scaling a successful digital marketing agency.TIME-STAMPED SHOW NOTES: [00:00] - Lesson 1: Great habits to have as a marketer [04:33] - Lesson 2: Lessons learned from my marketing journey [08:09] - Lesson 3: How to scale your agency [12:13] - Lesson 4: How to build the best team [17:27] - Lesson 5: How to hire A-player marketers  [19:25] - Lesson 6: How to start an agency [22:46] - Lesson 7: What to measure as a marketer [25:34] - Lesson 8: SEO tips to boost your traffic [28:13] - Lesson 9: Marketing tools to boost your revenue [30:09] - Lesson 10: How to build a marketing moat with media What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares his insight on Youtube as the most valuable social media platform at the moment. TIME-STAMPED SHOW NOTES: [00:00] - Why do most people think Youtube is the most valuable platform at 1M Subs? [01:15] - Why Top Creators are on Youtube [02:00] - Why Youtube is set to be the number 1 social media channel in the world? What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu discusses how the TGIF mentality affects our career trajectory and how it distorts our view of life and work.TIME-STAMPED SHOW NOTES: [00:00] - How ‘TGIF’ can ruin your perspective towards life and work [01:00] - Why removing TGIF mentality is crucial for your career development [02:08] - Why I don’t believe in work-life balance What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric Siu shares why you should consider investing and attending events like TED. TIME-STAMPED SHOW NOTES: [00:00] - Is spending your money on TED Events worth it? [00:45] - How these events can benefit your business [02:45] - The main reason why people choose to attend these educational events What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

Eric talks about how the biggest creators on Youtube and other platforms built a massive audience that also made their businesses successful. TIME-STAMPED SHOW NOTES: [00:00] - How did Mr. Beast, Logan Paul, and other creators become so successful? [01:35] - Why building an audience before launching your business is the best strategy [01:54] - My biggest mistake as a content creator and entrepreneur   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed  Connect with Eric Siu:   Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram