Scaling Up Business with Bill Gallagher

Laurier Mandin, founder of Graphos and expert on buyer psychology, shares his insights into crafting must-have products. He discusses his book, 'I Need That', and the importance of validating ideas before launch. Laurier reveals the 'Coveted Condition' framework and explores how emotional factors, like the limbic system, drive purchasing. He highlights the overvaluation of innovations and the necessity for products to be significantly better to succeed. The conversation also touches on lessons learned from product failures and the balance between ambition and personal peace.

In this episode, Bill shares an inspiring personal story about overcoming business failure and finding clarity through a profound realization about the power of "why." The idea of jewelry can sometimes be wasted on men, right? But a chance encounter with a customer at his wife's business helped Bill reframe his perspective on business, family, and purpose by finding the why. Inspiration can be found in unexpected places, and connecting your personal "why" to your business goals can drive success and sometimes, stepping back can be the most powerful move forward. This story is packed with valuable lessons for entrepreneurs, leaders, and anyone seeking purpose in their work.Keep scaling.

In this engaging discussion, Justin Goodbread, a seasoned entrepreneur and business advisor, explores how to make businesses truly sellable. He reveals the gap between profitability and value, sharing shocking statistics about business owner exit dissatisfaction. Justin highlights the dangers of owner dependence and emphasizes the importance of having a clear exit strategy. Listeners will learn why diversifying and viewing a business as an asset is essential for financial freedom, along with inspiring stories of resilience from fellow entrepreneurs.

In this mini episode, Bill tackles one of the biggest productivity killers in business: constant firefighting. You’ve got big, bold strategic plans, but daily emergencies keep derailing your focus. Sound familiar?We share two simple, game-changing tips to help your team stay on track with their big goals:- Identify where your time and focus always go off course.- Proactively design systems and routines to protect your priorities.If you’ve ever felt like your week is shot by Monday afternoon, this episode is for you.Keep scaling.

Rennie Colelli, a dynamic entrepreneur and founder of bb Blanc, shares his remarkable journey from teenage DJ to leading a premier event production company. He discusses the critical importance of creating unforgettable experiences to build lasting client trust. Rennie explains why corporate events open broader opportunities compared to social ones and the innovative technologies reshaping the industry. He also reveals how bb Blanc revived holiday parties and emphasizes the necessity of a clear vision in scaling a multi-million dollar business.

Goldilocks isn’t just for kids—it’s a masterclass in business strategy! In this mini-episode, Bill talks about the just-right principle and how it applies to finding the perfect partners, employees, and vendors as your business scales. From accounting firms that are too big to care to marketing hires that are just the right mix of brilliance and drive, discover why the Goldilocks principle is essential for businesses navigating growth—and how what’s “just right” today might need a shake-up tomorrow.Keep scaling.

How can businesses personalize their customer experience at scale?This episode explores the power of personalization in the age of AI and how businesses can leverage data to create a delightful customer experience. David Edelman discusses the challenges and benefits of personalization, and provides examples of companies that are doing personalization well, such as Cisco, Marriott, and Aetna.David Edelman is a personalization guru who's been shaking things up in the business world with his innovative ideas. From Harvard Business School to McKinsey and Aetna, he's got the know-how to help companies scale up their personalization game and create those "wow" customer experiences. He’s also the co-author (with Mark Abraham) of Personalized: Customer Strategy In The Age of AI. Key topics Bill and Dave explore in this episode: - Personalization is not just a marketing tactic, but a holistic customer experience that requires cross-functional collaboration. - Companies need to shift their mindset from volume to value and focus on providing a personalized experience that delights customers without being creepy. - AI can be used to enhance personalization by predicting customer needs and preferences. - Data is essential for personalization, and companies need to gather both explicit and implicit data to understand their customers' needs and preferences. - Companies have to avoid overwhelming customers with too much information. - Personalization allows companies to differentiate themselves by providing a unique and valuable customer experience. Chapters in this episode: (02:42) Personalizing Music (07:51) Delight vs. Annoyance in Personalized Experiences (12:34) The Risk of Over-Personalization and the Aetna Example (14:52) Sungevity: A Case Study in Personalization Done Right (19:43) Cisco: Two Approaches to B2B Personalization (26:40) Marriott's Quest for Personalized Hospitality (31:45) The Value of Asking QuestionsThanks to David Edelman for being on the show! Learn more about Dave at Edelman Advisory Services: https://www.edelmanadvisoryservices.com/ Get Dave’s book: Personalized: Customer Strategy In The Age of AI: https://www.amazon.com/dp/1647826276 (co-authored with Mark Abraham)Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.  Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com 

In this episode, Bill shares his journey of scaling a business and the critical lessons learned from not having a coach during pivotal growth phases. Multi-million dollar mistakes were made and Bill emphasizes the importance of seeking guidance to navigate challenges. Always consider the value of coaching in your own journeys. The skills that got you here may not take you to the next level.Keep scaling.

What is the role of intentionality in personal and professional growth? In this episode, Jeff Karp discusses the power of intentionality, observation, and diverse thinking in problem-solving. Drawing inspiration from nature's problem-solving mechanisms, Karp emphasizes the importance of diverse teams and an "informal" advisory board. Jeff Karp is a bioengineer, engineer, author, and researcher committed to improving our lives, health, focus, and productive purpose. Key topics that Bill and Jeff explore in this episode: - The concept of bioinspiration and its potential for innovation. - The importance of diversity in teams and problem-solving. - The benefits of building an "informal" advisory board. - The role of intentionality in overcoming challenges and achieving goals. - The power of observation and reflection in personal growth. - The transformative power of failure. - Strategies for managing distractions and harnessing the power of ADHD. - Connecting with nature and attuning to the rhythms of life. Chapters in this episode: (03:07) The Origins of Bioinspiration (11:00) The Superpower of Diversity (15:39) Intentionality (27:42) The Importance of Novelty and Newness (33:18) The TEDMED Talk Experience (45:38) ADHD: Challenge, Superpower, and Distraction Disruptor Thanks to Dr. Jeff Karp for being on the show! Learn more about Jeff: https://www.jeffkarp.com/ Get Jeff’s book: “LIT: Life Ignition Tools: Use Nature's Playbook to Energize Your Brain, Spark Ideas, and Ignite Action’: https://www.amazon.com/dp/B09NW4PGK3 Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop Bill on LinkedIn: https://www.LinkedIn.com/in/BillGallBill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.  Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.Subscribe via Spotify: https://spoti.fi/3PGhWPJSubscribe via Apple Podcasts: https://apple.co/3PKe00uBill on Facebook: https://www.facebook.com/billgall/ Bill on Twitter/X: https://twitter.com/billgall This episode was produced by Story On Media & Marketing: https://www.successwithstories.com 

In this episode, Bill shares a story about the importance of being coachable and how leadership behavior impacts team dynamics. He recounts a workshop experience with a CEO whose habits were affecting his team's engagement and accountability. A leader must lead by example and if the team's leader can't be coached, what message does that give to the team?Bill emphasizes that true change starts with self-reflection and personal accountability, urging leaders to look in the mirror to foster a more effective and proactive workplace culture.Keep scaling.