

The P.T. Entrepreneur Podcast
Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products.
The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Episodes
Mentioned books

Sep 24, 2024 • 24min
Ep748 | Double Your Cash-Based Clinic With These Small Changes In 2024
Dr. Danny, a specialist in cash-based physical therapy, shares powerful strategies for boosting clinic revenues. He discusses the impact of small, focused changes in operations and highlights the importance of identifying core 'keystone habits.' The conversation reveals how tracking metrics like new patients and session pricing can lead to significant income growth. Dr. Danny also suggests that incremental improvements are essential for long-term success, making his insights a must-listen for clinic owners seeking profitability.

Sep 19, 2024 • 13min
Ep747 | How To Handle Seasonal Changes In Your Clinic
Dr. Danny, an entrepreneur, shares his wisdom on the crucial trait of patience in building a business. He reveals how the rush for quick results often clashes with the necessary slow growth of success. Through his personal stories of slow seasons, he emphasizes the value of delayed gratification. Listeners learn to embrace quieter phases in their entrepreneurial journey, gaining insights on managing cash flow during seasonal changes and overcoming emotional hurdles as new business owners.

Sep 17, 2024 • 1h 1min
Ep746 | How To Attract More New Patients To Your Cash-Based Practice In 2024
In this episode of the PT Entrepreneur Podcast, Dr. Danny tackles a critical topic for cash-based physical therapy practitioners: attracting new patients. He shares the success stories of clients who collectively welcomed 65,000 new patients last year, highlighting the effectiveness of the strategies discussed. Dr. Danny presents a four-part approach to patient attraction, starting with a fundamental tactic that can be implemented on its own and then building from there. He emphasizes that while attracting new patients is vital, it’s often simpler than other challenges like staffing or clinic management. By the end of the episode, you'll have a clear, actionable plan to boost your patient acquisition efforts and support the growth of your practice. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Sep 12, 2024 • 14min
Ep745 | Are You Sure You Want To Scale Your Business?
Explore the intriguing world of lifestyle businesses, where flexibility and personal satisfaction take center stage. Discover the challenges of scaling versus maintaining a hands-on approach. Uncover the benefits, like working with preferred clients and enjoying flexible hours, alongside the sacrifices required. This conversation is packed with insights to help align business goals with personal values for meaningful growth.

Sep 10, 2024 • 39min
Ep744 | The Power Of Recurring Revenue In Your Cash-Based Clinic
Discover the vital role of recurring revenue in stabilizing cash-based physical therapy practices. Explore three effective strategies: recurring visits, small group training, and remote coaching. Dr. Danny shares actionable insights and real-world success stories that can transform your clinic. Learn how increasing client enrollment in these plans can lead to better financial stability. Whether you're just starting or an experienced owner, this conversation is packed with valuable tips to enhance your business.

Sep 5, 2024 • 11min
Ep743 | The Free Skill That Can Dramatically Change Your Business
Dr. Danny, an expert in positivity and leadership, shares powerful insights on how a positive mindset can transform both personal and professional life. He recounts an inspiring story of a homeless woman's unwavering optimism that changed his perspective. Dr. Danny distinguishes between 'fountains' who lift others and 'drains' who diminish energy, highlighting the importance of surrounding ourselves with positivity. He also emphasizes how maintaining calm during tough times is vital for effective leadership and success in entrepreneurship.

Sep 3, 2024 • 25min
Ep742 | Marketing Drop Off Points That Are Killing Your Clinic
In this episode, Dr. Danny explores marketing drop-off points—key areas where potential clients disengage in the marketing process. Identifying and addressing these drop-off points helps PT entrepreneurs streamline client acquisition. Dr. Danny uses a "detective" approach and a powerful log jam analogy to show how fixing the biggest issue can improve overall marketing flow. He also introduces upcoming YouTube mini-trainings to help PTs visualize and apply these strategies in their practice. Tune in to overcome marketing barriers and elevate your business! Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Aug 29, 2024 • 11min
Ep741 | Why You Should Run Your Cash-Based Practice Like A Chicken Shop
Dr. Danny, a specialist in cash-based practices and niche marketing, draws parallels between a successful taco shop and physical therapy. He emphasizes the power of narrowing your focus to thrive in a competitive market. By targeting specific patient groups and simplifying offerings, practitioners can enhance their efficiency and reputation. Listeners will gain actionable insights on how to identify their niche and optimize marketing efforts for sustainable growth.

Aug 27, 2024 • 1h
Ep740 | Growing From 10K To 100K A Month With Jeremy Dupont
In this episode, we explore the transformative journey of growing a cash-based physical therapy practice, focusing on the challenges and strategies at each stage of scaling from $10,000 to $100,000 in monthly revenue. We dive into key topics like mastering sales and marketing, building a strong foundation with your first hire, leveraging data for informed decisions, and transitioning into a leadership role. Whether you’re just starting out or looking to scale, this episode offers valuable insights to help you achieve sustainable growth and long-term success in the competitive PT industry. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur

Aug 22, 2024 • 13min
Ep739 | Hiring New Grads vs Experienced Clinicians
In this episode of the PT Entrepreneur Podcast, Dr. Danny explores the critical decision of hiring new graduate therapists versus seasoned clinicians, offering valuable insights for practice owners. He examines the pros and cons of each choice, considering factors like training needs, clinical skills, patient management, and financial impact. Dr. Danny emphasizes that the right hire depends not just on skills but on the fit for your practice's stage and environment. This episode is packed with practical advice and is a must-listen for those looking to build a successful clinical team. Join our 5-Day Challenge at physicaltherapybiz.com/challenge Apply at physicaltherapybiz.com/apply Leave a 5-star review on iTunes if you enjoy the podcast! Encourage a friend to do the same! Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneur