Doc Danny kicks off the new year with a powerful exercise to audit your business from a 30,000-foot view. He breaks down three core areas—Marketing & Brand, Sales, and Product (Customer Experience & Outcomes)—to help you identify gaps and optimize your practice.

Key takeaways include:

• Aligning marketing, sales, and product delivery for consistent messaging.
• Reducing drop-off rates by improving your client journey from initial contact to retention.
• Enhancing customer experience to stand out, including small details like punctuality and personalized touches.
• Prioritizing 2-3 actionable improvements per quarter to drive sustainable growth.

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