

Sales Game Changers | Tips from Successful Sales Leaders
Fred Diamond
Institute for Effective Professional Selling founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.
Episodes
Mentioned books

Aug 2, 2022 • 30min
Maintaining Sales Momentum with Bob Proctor Protege Dave Conway
This is episode 534. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. DAVE'S TIP: "Do this for seven days, I'm going to ask 10 minutes of your day for the next seven days. In the morning, when you wake, at the top of the piece of paper write on the top, what do I want to see happen in my life?\You put a timer on for 10 minutes, and whatever comes out, just write it down on the piece of paper. You do this every day for seven days. After seven days circle, the one that really jumps out at you. Then build a clear mental picture in your mind of having and being or doing whatever that thing is. You keep carrying that thing into every day and I promise you as sure as it's getting dark tonight, it'll start to move into form."

Jul 27, 2022 • 34min
Everything You Need to Know about High Trust Selling with Todd Duncan
This is episode 533. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. TODD'S TIP: "Turn down the promotion, turn up the emotion. At some level, every product and service that is represented by this podcast's audience has a chance for a deeper emotional connection with a client. What ends up happening is there's so much promotion, there's so much auto marketing, there's so much stuff we send out that just ends up being noise. I've always been about more from less, how do you get more out of less people? How do you get more out of less activities? How do you get more out of a conversation? I can tell you right now with absolute certainty that when people connect, they convert. I would tell everybody that, ask different questions. Connect to the heart before you even try to sell to the head. If you connect to the heart, the head will follow, you're going to win and your clients are going to win."

Jul 25, 2022 • 31min
Removing Sales Objections with Skills Learned from Improv with Marc Levine
This is episode 532. Read the complete transcript on the Sales Game Changers Podcast website. Tips for sales career success. MARC'S TIP: "If we want to be better with resistance and objections, focus on the other person first, and do that by trying to understand what are the pressures, what are the challenges that they're facing right now, step into that compassion. With that, the walls will go down. You will build trust and you will step from salesperson into trusted advisor, and then be able to move forward."

Jul 21, 2022 • 28min
How a C-Suite Mindset Will Grow Your Sales Career with Nigel Green
This is show 531. Read the complex transcription on the Sales Game Changers Podcast website. Tips for sales career success. NIGEL'S TIP: "Schedule a meeting with the CEO and say, "I want to know from you what the ideal exit would be for this business. What's the timeline? Is it three years? Is it five years? You've got a number in mind, how much do you want to sell this for? Who might buy it?" Get an understanding, because it goes back to the first principle of plan, beginning with the end in mind. Go figure out from your leadership team what the best potential outcome for the business would be. Then start designing your work to help them achieve that."

Jul 20, 2022 • 29min
Leading a Compassionate, Cohesive, and Collaborative Sales Team with Mali Phonpadith
This is episode 530. Tips for growing your sales career. Read the complete transcription on the Sales Game Changers Podcast website. MALI'S TIP: "A C3 culture is a culture where we have compassionate leaders being developed at every level of the organization. We are designing cohesive, high-performing teams and we're fostering collaboration at every level. That's your three Cs, compassion, cohesion, and collaboration."

Jul 12, 2022 • 30min
Getting Customers to Echo Back Your Sales Messages with Steve Bookbinder
This is episode 529. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. STEVEN'S TIP: "Echo selling is rather than hope that the customer can echo the salesperson's words to their circle of influencers that need to hear it, rather than hope that that happens successfully, let's make that the campaign. Let's help the customer echo the salesperson's message and let's go one step further. Let's go to the people who are going to be the influencers."

Jul 11, 2022 • 33min
Pay Attention to Your Mood and Watch Your Sales Grow with Steven Gaffney
Steven Gaffney, an author and speaker recognized for his insights on sales leadership, shares powerful strategies for success. He emphasizes the importance of mood discipline, arguing that maintaining a positive mindset can significantly boost sales performance. Gaffney also discusses the strength of vulnerability, highlighting how authenticity fosters trust with clients. Additionally, he explores the concept of unconditional power, focusing on self-awareness as a key to personal growth. Listeners gain valuable techniques for reframing challenges into opportunities for motivation and fulfillment.

7 snips
Jul 7, 2022 • 30min
What Sales Professionals Can Learn from Jack Daly's Life By Design
This is episode 527. Tips for sales career success. Read the complete transcription on the Sales Game Changers Podcast website. JACK'S TIP: "Look at sales in a very different way than you do today. This is the way the very best salespeople operate. Help your prospects and customers in the best way that you can, even if it means it's not you who's getting the work. That's the mark of a person that's in the upper 5% of performers. 30% of all of the leads that come in to me to do things for possible clients, I give out to other people because I think that would be a better match than me. Help them in the best way that you can, even if it means not your product or service. What I'm getting out there is selling is the transfer of trust. People do business with people they trust, and they'll trust the people that go to help them, even if it means not them. That's the key."

Jul 6, 2022 • 32min
The Right Music Playlist Will Make You a Better Sales Leader Says Paula White
This is episode 526. Read the complete transcription on the Sales Game Changers Podcast website. Tips for sales career success. PAULA'S TIP: "Create yourself a leadership playlist. You probably have one for the gym. You have one for a walk. You have one for a romantic night. You have the playlist for different seasons in your life. Create a leadership playlist, one that gets you pumped up to go to work, and one for your drive home, where you can actually get yourself prepared to go and enjoy, spend time with your family."

Jun 29, 2022 • 30min
Collaborating with Customers for Sales Abundance with Patrick Aylward
This is episode 525. Tips for sales career success. Read the complete transcript on the Sales Game Changers Podcast website. PATRICK'S TIP: "If we are going to interact with others in a way that we can be effective, then we need to know how what they're doing and saying makes sense to them, instead of judging that, "That doesn't make any sense. Why are they doing that? What a waste." We need to shift from judgment to curiosity, and that really becomes the foundation of collaboration. In the same way that you can't debate without being judgmental, you can't collaborate without being curious."


