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Distribution First

Latest episodes

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6 snips
Apr 4, 2023 • 41min

Is It Time To Go All In on Video? A 2023 Update With Stephen G. Pope

Video production expert Stephen G. Pope discusses creating high-quality video content, distributing across channels, and the importance of automation. They explore benefits of video in branding, tech tools for optimization, and tips for resonating with the audience.
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Mar 28, 2023 • 38min

The Repurposing Multiplier: How to Measure the ROI of Your Content with Jess Cook

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ The Repurposing Multiplier is a way of measuring the content they repurpose, rather than simply making brand plays or repeating messages. On this episode I sit down with Jess Cook, Head of Content at LASSO, to chat about how to measure the KPIs when it comes to content repurposing. We break down the Repurposing Multiplier and also talk about the importance of tracking all metrics in order to make sure your repurposing multiplier is as effective as possible. LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.
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Mar 23, 2023 • 47min

What's the Secret to High-Performing Content Distribution?

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ In this episode of Distribution First, I join John Azoni on his podcast (Higher Ed Storytelling University) to share the channels and distribution tactics I’m currently running.I share tactical advice on choosing the right distribution channels, how to best repurpose content, and what is working for me right now as I distribute my content.LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.
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Mar 21, 2023 • 11min

3 Types of Content to Fuel Your Whole Strategy

This podcast discusses the three essential types of content for businesses: Cornerstone, Core, and Cut content. Cornerstone establishes expertise, Core is the backbone, and Cut keeps audience engaged daily. Learn how to create a cohesive content strategy to meet audience needs and business goals.
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Mar 14, 2023 • 19min

Answering Your Questions on Blog Distribution, Repetition, and My Production Process

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ In this episode, I'm answering some of the most pressing questions I've received about blog distribution, repetition, and my production processes.This episode is packed with practical advice and actionable tips that you can implement right away to improve your content distribution and streamline your production process. So tune in and take your content to the next level.LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.
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4 snips
Mar 7, 2023 • 13min

How to Choose the RIGHT Distribution Channels

Explore the importance of selecting the right distribution channels over blindly following competitors, emphasizing audience preferences. Learn strategic content creation and distribution strategies, tailoring channels to audience behavior. Gain insights on starting with one or two platforms, focusing efforts, and expanding strategically for effective content marketing.
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5 snips
Feb 28, 2023 • 19min

Revealing My 2023 Content Strategy (Exactly What I'm Doing)

The podcast discusses the importance of a robust content strategy for 2023, focusing on content creation, ownership, and repurposing. It explores the benefits of being a solo content creator, maximizing content reach through repurposing for various platforms, and strategic content distribution planning for enhanced brand building.
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Feb 21, 2023 • 17min

3 Content Marketing Skills You Need to Succeed in 2023

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ In this episode, I discuss the three skills that all content marketers need as we head into 2023 and beyond. These skills include being able to create content that is authentic, mastering AI-based content creation, and understanding the importance of repurposing and distributing content.Make sure to subscribe to the show and sign up for my newsletter at justinsimon.co so you don't miss a thing.LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.
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Feb 14, 2023 • 21min

This Mindset is Sabotaging Your Content Strategy

If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/ Today we look at the one mindset that's crushing so many content teams today. I'll show you how to move beyond this mindset and give you a framework to get more out of all your content. LinkedIn: @justincsimonTwitter @justincsimonEmail: hello@justinsimon.coThanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.They give you unlimited podcast editing and strategy for your podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more.
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Jan 30, 2023 • 2min

Welcome to Distribution First

Welcome to Distribution First. This podcast focuses on helping you get more out of the content you create by teaching you strategies and tactics for effective repurposing and distribution. Every week we'll release a new episode with stories, playbooks, motivations, and strategies to help ensure your content doesn't get lost in the sea of content out there. Join us today to take your content marketing strategy to the next level.

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