

Case Study SECRETS Every Business Should Know with Joel Klettke
Jun 13, 2023
Expert Joel Klettke shares insights on debunking myths about case studies, emphasizing proactive planning, creative storytelling, and cross-team collaboration. They discuss the versatility of case studies in the buyer's journey, planning for content repurposing, and efficient distribution strategies.
Chapters
Transcript
Episode notes
1 2 3 4 5
Intro
00:00 • 2min
Debunking Common Myths About Case Studies and Customer Stories in Business
01:58 • 5min
Reimagining Case Study Structure and Creativity
07:00 • 4min
Proactive Approach to Case Studies in Marketing
11:03 • 21min
Rethinking the Power and Distribution of Case Studies
32:17 • 3min