The New Music Business with Ari Herstand

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comNew York-born siblings, Clyde and Gracie Lawrence, founded Lawrence, an eight-piece soul-pop band. Their album "Hotel TV," released under Jon Bellion's label, achieved significant success with multiple viral moments and top chart positions. Lawrence has undergone extensive touring, including a Jonas Brothers tour, a 53-city tour across North America, and a headline tour across Europe, which has substantially boosted their popularity. In addition to their musical journey, Clyde Lawrence and Jordan Cohen have played a prominent role in advocating for artists, testifying against unfair practices in the live music industry before the U.S Senate Judiciary and influencing meaningful changes.00:00 - Welcome07:29 - Tour experience, setlists, and logistics11:22 - Operating as an independent band, partnering with John Bellion, touring with a team21:16 - The dynamic within the band, Lawrence, and maintaining a tight group of people33:08 - The early years of the band38:20 - On Live Nation eliminating merch fees for certain venues, the economics of the live music industry, and representing independent artists at a Congressional hearing48:22 - Lawrence advocating for artists to Live Nation01:01:50 - Songwriting and Lawrence’s new single coming out soon01:11:13 - What does it mean to you to make it in the new music business?Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeThreads: https://www.threads.net/@aristake_YouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Lawrence:Website: https://lawrencetheband.com/Instagram: https://www.instagram.com/lawrencetheband/TikTok: https://www.tiktok.com/@lawrencethebandYouTube: https://www.youtube.com/channel/UCr5v6l4EIKiImmJU-COJ0SgX: https://twitter.com/lawrencethebandEdited and mixed by Mikey EvansMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Bruce Kalmick, CEO of WHY&HOW, specializes in developing country music artists and emphasizes the role of marketing and a dedicated team in breaking artists. He discusses the current state of country music, the importance of being where your audience is, and the impact of in-house marketing staff. He also talks about artist management, mental health in the industry, and starting his own record label.

LA-based singer-songwriter Raye Zaragoza discusses her experience as a DIY artist. Topics covered include her recent casting as Tiger Lily in the Broadway tour of Peter Pan, her new album and collaborations, the emotional impact of releasing music, and the process of self-releasing and creating a record label. They also delve into the definition of 'making it' in the new music business and the importance of sustainable career choices beyond album sales.

Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comLearn more about Daniel McCartney: https://www.outlastrecords.com/00:59 - Welcome04:47 - Daniel’s focus on mental health for musicians11:06 - What can musicians in need of mental health care do?18:29 - Daniel’s role as a booking agent and the state of touring in 202333:21 - Opening slots for bands in larger shows44:46 - Tour buy-ons for bands55:03 - How to get an agent as a band?58:28 - Outlast RecordsSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeThreads: https://www.threads.net/@aristake_YouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Daniel McCartney :Website: https://www.outlastrecords.com/Instagram: https://www.instagram.com/danielmccartney/X: https://twitter.com/mccartneydkTikTok: https://www.tiktok.com/@danielkylemccartneyEdited and mixed by Mikey EvansMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Guests Andrew Batey and Morgan Hayduk from Beatdapp discuss streaming fraud and its impact on indie artists and major labels. They explain how Beatdapp catches streaming fraud and the challenges faced by legitimate artists. The podcast also touches on the role of streaming services in addressing fraud and the complexities of making a living as an artist in the streaming era.

Ryan Vaughn, manager at Backline Creative and CFO of Head Bitch Music, shares strategies on hacking the Spotify algorithm and TikTok growth. They discuss the success of 'the chilist' on Spotify and creating personalized algorithmic strategies. The chapter also explores Spotify's discovery mode, music video copyright issues, and the speakers' personal journeys in the music industry.

Jessica Vaughn, Sync Licensing Music Executive, discusses the process of getting a song synced, representing artists' master rights, finding music supervisors, AI music and sync, and the current state of the sync industry.

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business podcast, Ari is joined by Deron Delgado, Label Manager at DIRTYBIRD, and Sam Sciarra, the Head of A&R and Brand Director for Higher Ground.05:31 - Welcome and intros 11:28 - The ethos of dance labels and thinking label-focused vs. artist-focused 19:20 - The business model behind dance labels and progression of DJ technology 29:52 - Royalty streams from DJs 36:55 - Dance labels sometimes just represent singles, not entire artists 45:40 - What do dance labels look for in an artist/producer? 55:40 - Creative ways for artists to break out in the EDM worldSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Deron DelgadoWebsite: https://dirtybirdrecords.com/Instagram: https://www.instagram.com/dirtybirdrecords/X: https://twitter.com/DirtybirdTikTok: https://www.tiktok.com/@dirtybirdLinkedIn: https://www.linkedin.com/in/deron-delgado-0189018/Connect with Sam SciarraInstagram: https://www.instagram.com/thehigherground/TikTok: https://www.tiktok.com/@the_highergroundLinkedIn: https://www.linkedin.com/in/sam-sciarra-0958566b/Edited and mixed by Mikey EvansMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comJoin us on the New Music Business podcast this week with Alex Mitchell, founder and CEO of Boomy Corporation, an AI-powered music creation and distribution platform where over 500,000 creators make, publish, and monetize instant songs.06:25 - Welcome13:18 - What is AI Music?22:00 - The traditional definition of a "musician" will be redefined26:35 - The considerations of designing an AI music program34:45 - The case studies of those using Boomy    41:27 - Distribution of AI music and commoditization47:51 - How AI music may affect streaming payouts 57:24 - Boomy owns music made on the platform. Why?01:05:30 - Laws and the legal future of AI music01:21:35 - How would Ari build an AI music platform?Subscribe to The New Music Business: https://aristake.com/nmb/Ari's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Alex Mitchell: Website: https://boomy.com/Instagram: https://instagram.com/boomymusicX: https://twitter.com/boomy.musicTikTok: https://www.tiktok.com/@boomy.musicLinkedIn: https://www.linkedin.com/in/alexjaemitchell/Edited and mixed by Mikey EvansMusic by Brassroots DistrictProduced by the team at Ari’s Take#BoomyMusic #AIMusic #IndieArtist Hosted on Acast. See acast.com/privacy for more information.

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comJoining us this week on the New Music Business is Johnny Cloherty, the founder and CEO of Songfluencer. Songfluencer is a global, innovative creative marketing agency of music experts that turns followers into fans by strategically pairing songs, artists, and brands with key tastemaker influencers on music-forward social media platforms including TikTok, Instagram, and YouTube. They’ve worked with artists such as Lil Nas X, Bruno Mars, Justin Bieber, Fleetwood Mac, and many more.04:47 Welcome07:17 Music industry gatekeepers10:48 Explosion of influencer marketing, working with every major label12:43 How the TikTok platform has matured17:03 Artists targeting the correct demographics24:24 How Songfluencer runs campaigns and achieves artists' goals32:33 Is it necessary for artists to have a presence on TikTok?38:20 Advice for artists for don't understand the platform42:44 Collaborating with both legacy and emerging artists52:00 Social media posting schedule56:11 What it means to make it in the new music businessSubscribe to The New Music Business: https://aristake.com/nmbAri’s Take Academy (use code NMB for 10% off!): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://instagram.com/aristake_TikTok: https://tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Songfluencer:Website: https://songfluencer.com/Instagram: https://www.instagram.com/nomadcryInstagram: https://www.instagram.com/songfluencerTwitter: https://twitter.com/songfluencerEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.