

The New Music Business with Ari Herstand
Ari's Take
**WEBBY AWARD FOR BEST MUSIC PODCAST**“#1 music industry podcast to help keep you in the loop” -Spotify“The 10 Best Music Business Podcasts of 2022" – VarietyAri Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.To learn more follow @aristake_ and @ariherstandVisit aristake.com to join the newsletter.-- Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Jul 25, 2024 • 1h 2min
A New Kind of Record Label
Ankit Desai and Mira Howard of Snafu Records discuss their innovative artist services company that invests in artists globally. They encourage artists to see their music as a long-term asset, not just new releases. Snafu aims to empower artists while keeping their rights, creating a win-win situation. Topics include personalized artist strategies, music catalog value, innovative distribution services, nurturing back catalogs, and support for female artists.

Jul 17, 2024 • 1h 13min
How Fly By Midnight Went From YouTubers to Sold Out Tours
Justin Bryte and Justin Slavo, the talented duo behind Fly By Midnight, share their inspiring journey from YouTube cover artists to creators of emotive pop music. They discuss the strategic decision to balance covers with original songs to keep their fan base engaged and the DIY ethos that shapes their content. The pair reflect on their experiences navigating the music industry and the changing landscape of virality on platforms like TikTok. With plans for future projects, they emphasize the importance of authenticity and creativity in maintaining relevance.

Jun 26, 2024 • 1h 7min
From Backyards to Coachella, How The Red Pears Built it The Old Fashioned Way
Join Henry Vargas and Jose Corona of The Red Pears in their inspiring journey from backyard concerts to Coachella, emphasizing building relationships, staying true to themselves, and the impact of live shows on their dedicated fan base.

5 snips
Jun 19, 2024 • 1h 4min
How Neoni got 2 Billion Views & Streams as DIY Artists
Sisters Caitlin & Sid Powell of Neoni discuss viral TikTok success, staying independent despite major label offers, release strategy, and maximizing attention on platforms. They share insights for artists on finding success while remaining DIY in the music industry.

4 snips
Jun 12, 2024 • 1h 2min
Haley Joelle on Staying DIY With TikTok Fame and Spotify Love
Haley Joelle, a 24-year-old songwriter and artist, discusses her unique storytelling approach in songs, DIY music releases, and success on TikTok. She shares insights on alternative music programs, collaborating with others, music videos, staying independent in the industry, and planning album releases. Haley emphasizes the importance of creative control and connecting with fans through visual storytelling.

Jun 5, 2024 • 1h
Hip Hop for Kids? Snoop Dogg's TV show and Origin of the Viral Hit "Go Go Go, Who's Next"
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.comClaude Brooks started his career as an actor with notable success, having starred in a few series and acted in over 300 episodes. His production company has Executive Produced and created over 500 episodes of television across a vast range of genres. In the children’s arena, Claude Brooks created and produced The Discovery Kids’ Emmy Nominated children’s show, “Hip Hop Harry”, for which new content is currently being produced for over 15 digital platforms, and has spawned a live touring show and successful merchandising program. Most recently, Claude co-created with Snoop Dogg “Doggyland,” an innovative music based 3D animated children’s show on YouTube, HappyKids.tv and Kidoodle. “Doggyland” is a NAACP Image Award winner for “Outstanding Best Short Form” 2024.This week, Ari and Claude discuss his hit kids show co-created with Snoop Dogg, “Doggyland.” Claude discusses his journey of building a successful show and the importance of perseverance and consistency. They also touch on how he got to collaborate with Snoop Dogg on the show, as well as the impact of social media platforms and how it has grown the show. He also shares his insight on the virality of the song “Go Go Go, Who’s Next?” and how he leverages TikTok to build a fanbase. Claude shares his experience working with DistroKid as a music distributor and the benefits of payment splitting. They conclude by discussing future plans for Doggyland, including potential collaborations and a movie.Chapters00:00 Intro04:09 Success of Children's Music Shows10:30 Building a Hit Kids Show28:18 Business Model of YouTube Kids Shows30:42 The Power of Persistence and Activity in Achieving Success35:42 The Growth and Success of Doggyland48:34 Challenges of Content Creation and Distribution58:22 The Role of DistroKid in the Music IndustrySubscribe to The New Music Business: https://aristake.com/new-music-business-podcast/Ari's Take Academy: https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeX: https://twitter.com/ArisTakeThreads: https://www.threads.net/@aristake_YouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandX: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Claude Brooks:Website: https://ctotheb.com/Instagram: https://www.instagram.com/doggyland_kids/Edited and mixed by Ari DavidsMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

May 29, 2024 • 57min
Tom Hanks' Music Supervisor on the Evolution of Sync Licensing
Award-winning Music Supervisor Deva Anderson discusses her work on over 40 films and 30 TV series, emphasizing the role of supervisors in film/TV, finding music for productions, clearing rights, and collaborating with directors like Tom Hanks. She also touches on the changing landscape of sync licensing in streaming networks and the importance of AI tools in music production.

May 22, 2024 • 58min
How a Sony JV Record Label Develops Artists
David Rishty, President of Palm Tree Records, discusses the partnership with Sony, value of radio, and artist development. Palm Tree operates as an indie label with major label resources, focusing on a holistic approach to artist growth. Rishty's journey from writer to label president highlights the importance of building a brand and long-term career strategies in the music industry.

May 15, 2024 • 1h 6min
Producer Manager on Points, Payment, Sessions and Publishing
Laura Jones, a producer manager, discusses negotiating contracts and navigating royalty splits for producers. They explore songwriting credits, publishing deals, and the challenges of getting paid in the music industry. Laura also emphasizes the importance of contracts for securing royalties and the role of producer managers in connecting producers with artists.

May 8, 2024 • 1h 16min
Understanding How Digital & Physical Mechanical Royalties Work
Serona Elton, Head of Educational Partnerships for The MLC, discusses understanding digital and physical mechanical royalties. Topics include changes in mechanical licensing, calculating royalties for streams, relationship between the MLC and PROs, international mechanical royalties, role of legislation in the music industry, and defining success in the music business.