Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast)

Elite Agent
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Nov 23, 2020 • 44min

The art of the chase: Tim Heavyside

This episode of the Elevate podcast is brought to you by Connect Now Tim Heavyside is an 18-year veteran of the real estate industry and is a director and auctioneer at Fletchers Real Estate in Melbourne. As part owner of a 101-year-old brand, he is also Fletchers in-house sales trainer, and like many in Victoria, has recently navigated the challenge of transacting property while Melbourne endured extended  COVID-19 lockdowns. In this podcast Tim shares a wealth of tips for securing sales during tough times, along with the skills he uses to gain listings. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Tim also discuss: How the game is always the same even in tough times The new ways to sell a property Skills Tim drew on in lockdown and lessons learned in 2020 How Tim entered real estate and went from novice to expert auctioneer The real estate mindset Links and resources mentioned RealTime Agent  BidTracker Openn Negotiation Phil de Fégely Books  Useful Belief – Chris Helder The Power of Connection – Rick Rushton Connect with Tim Heavyside Website LinkedIn
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Nov 20, 2020 • 35min

Using data to drive relationships: Travis Williams

This episode of the Elevate podcast is brought to you by Connect Now Travis Williams is the founder and CEO of Box+Dice – an Australian tech-co which has pioneered cloud-based real estate technology over the past two decades to become one of the country’s leading CRM and transaction platforms. A highly successful agent in his own right, Travis entered the industry as part of a family business, and has translated this personal insight into a CRM built for agents, by an agent. In this episode of the Elevate podcast, Travis explains the value of a database, why agents are ‘market makers’, and how comprehensive client data can help agents come back from a setback. He also shares the story of how Box+Dice began while offering an insight into his own real estate career. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Travis also discuss: The importance of metrics How Box+Dice came to be Lessons learned from a start-up Travis’ real estate career The peaks and troughs of real estate Communication skills, the power of silence, and why agents shouldn’t block the offer The biggest CRM mistakes agents make The value of a database in off-market sales Where technology will take the industry What’s next for Box+Dice Links and resources mentioned Box+Dice Peter Gilchrist Travis Williams on Elite Agent Make the right CRM switch Connect with Travis LinkedIn Website
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Nov 13, 2020 • 27min

Looking back, moving forward: Owen Wilson and Kul Singh

REA Group CEO Owen Wilson and Chief Sales Officer Kul Singh need little introduction as the leaders of one of the industry’s largest real estate portals. But this year the REA Group has also endured the challenges of COVID-19 from a business and industry perspective. As a result, they’ve worked hard to pivot and adapt, by offering their customers support, introducing a range of new products, and also navigating the work from home shift brought about the multiple lockdowns in Victoria, where the group is headquartered. In the interim, they’ve also experienced unprecedented audience growth. In this episode of the Elevate Podcast, we discuss how the REA reacted to 2020, the support they offered the industry, and where the group plans to go from here. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha, Owen and Kul also discuss: Collaboration with the industry, including the new Property Panel Ongoing support that will extend into 2021 Audience growth and what this indicates in terms of property trends The AREA Excellence Awards, and some exciting new additions The resilience of the real estate industry Submissions for AREAs 2020 are now open Information on entering the AREAs Tips for a winning AREA entry Last year’s winners REA on Elite Agent REA Group wants you for their online Property Panel REA Group Freezes prices, introduced data-based AREAS REA Group celebrates excellent results in their annual report Resources REA Property Panel REA Agent marketing centre Connect with Owen WebsiteLinkedIn Connect with Kul WebsiteLinkedIn
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Nov 10, 2020 • 22min

Master strata faster: Simone Firns

Simone Firns is proficient in four languages, a whizz at debt-collection and now a valued Owners Corporation Manager with Melbourne firm Network Pacific Real Estate. She’s also the 2018 AREAs winner for Excellence in Customer Service and part of the Network Pacific AREA winning team in 2019 for Game Changer Of The Year.  Through the challenges of 2020 and extended lockdown in Melbourne, Simone has continued her focus on clear and effective communication with her customers. It’s been the key to building her portfolio and excelling in her career. In this episode of the Elevate Podcast, we talk about embracing technology and how “Sally” has put Network Pacific and Simone ahead of the customer service curve. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha and Simone also discuss: Winning AREAs two years in a row and perfecting your pitch Maintaining customer relationships with innovative tech Why hard work, dedication and being open to learning are the keys to unlocking a satisfying career The game-changing management of Airbnb property via an app Life in lockdown and managing an Owners Corporation portfolio from your kitchen bench The importance of ongoing, consistent communication The brains behind Sally – developing the app that will revolutionise property management in real-estate Submissions for AREAs 2020 open on October 7 Information on entering Last year’s winners Simone Firns: Blood, Sweat and No Tears Resources Network Pacific  Connect with Simone WebsiteLinkedInFacebookInstagramTwitter
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Nov 6, 2020 • 29min

Personal service at scale: Jamie Billerwell

Quirky. Funny. Laser-focused. Jamie Billerwell of Code Property Group has so far had her biggest year as a BDM in her career to date. The combination of a hot Sunshine Coast market, a great team, and being spurred on by winning Property Manager of the Year at the AREAs last year have created the conditions this year for her to significantly grow her business and her career.  Dig deeper past that bubbly exterior and she is passionate about creating wealth for her clients; devising personalised campaigns and strategies geared toward each and every property. She’s also determined to make a difference in the lives of her clients. In this episode of the Elevate podcast, we talk about her customised approach to serving her clients while using the latest ideas in digital marketing and social media. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha and Jamie also discuss: The role of a BDM and how she approaches lead generation; where her best sources of leads are Why focusing on every lead channel is not necessarily the most efficient strategy when it comes to growth How she works with the sales team Creating an individual experience for a large number of people – what Jamie does instead of letterbox dropping How to be first to start the conversation with any potential landlord Her ‘controversial’ strategy for dealing with people who call and ask straight away about fees Getting higher value properties onto the rent roll, plus marketing tips for ‘elite’ clients The trap some PMs and BDMs fall into of transferring their own biases and preferences onto the client and how to avoid it Her focus for the next 12 months. Submissions for AREAs 2020 open on October 7 Information on entering Last year’s winners Jamie Billerwell: Serendipity and Success Resources Code Property Group  1Form Connect with Jamie WebsiteLinkedInFacebook (Jamie)Facebook (Code Property)Instagram (Code Property)Twitter (Jamie)
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Oct 30, 2020 • 33min

The Art of Modern Communication: Kamal Sarma

Talk to anyone and they will say that 2020 has been full of lessons in effective communication, with probably still more to come. But what are the lessons we need to take forward from this year to set us up for success in connecting on a deeper level with our clients, our teams, our families and other people we meet? CEO and Founder of Rezilium Kamal Sarma says true leadership right now is one of the scarcest resources on our planet – and mastery of this topic is not something that you can learn from a listicle. But in this episode of the Elevate Podcast, we discuss what you can do to learn and practice to master the art of communication and modern leadership – bringing greater awareness of empowering vs disempowering language and how to change from traditional win-lose thinking to true win-win styles of communication.  Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha and Kamal also discuss: The lack of leadership in the world in general and what we can do to change that The fact that 49 per cent of employees would rather quit than have a conversation about a workplace issue and what to do about it How to open the lines of communication  Listening – why Kamal believes it’s now an overrated term and what the person sitting opposite you really wants Why you should be wary of tips and hacks when it comes to mastering leadership How and why leaders should ask for feedback Positive vs negative language patterns, where they came from and how to change them Beating ‘zoom fatigue’ and building relationships quickly even in online situations How Richard Morecroft helped him improve his English accent. Resources Rezilium  R U OK? LJ Hooker Accelerate Win win conversations with Kamal Sarma Connect with Kamal LinkedInWebsiteFacebook
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Oct 26, 2020 • 30min

The industrial revolution (in real estate)

Malcom Tyson joined Colliers International in 1994 in the North Sydney office as an industrial sales and leasing agent. He now manages the Australian industrial agency team, comprising of over 100 experts nationally, and as NSW State Chief Executive he also leads the 730+ staff in the NSW team across six offices and dozens of on-site management teams. Last year Colliers won the Gold AREA award for Commercial Agency of the year, and obviously, Malcom’s team were a big part of that. But this has been an interesting year in commercial and industrial as people were sent home from their offices and retail shops were shut. So this is a fascinating tour into not just the development of a winning people culture but also how commercial and industrial markets are adapting to ‘prevailing economic conditions’. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha and Malcom also discuss: Why Colliers no longer use the term ‘COVID-19’ and what they have replaced it with to re-focus their teams on the things they can control What it takes to build a winning culture and how Malcom works at motivating and managing such a large team The changes in commercial real estate this year and why Malcom believes employees will want to return to the office The boom in warehousing and logistics and how that’s enabling an Industrial real estate revolution Innovation and automation and how that is impacting the industrial sector How to become an employer of choice and an attraction employer Tips for presenting a winning AREAs submission. Submissions for AREAs 2020 open on October 7 Information on entering the AREAs Last year’s winners Resources Colliers International  Connect with Malcom WebsiteLinkedInFacebookInstagram
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Oct 23, 2020 • 31min

The Power of Storytelling: Holly Komorowski

Founder of home.byholly, Holly Komorowski is one of the best storytellers in the business. Her ability to look beyond the face-value of a property and create clever marketing campaigns centred around the story behind the property, it’s owners and the community, has captured the imagination of locals – and it’s seen her and her team win AREA awards in each of the last three years, culminating in her being named AREAs agent of the year in 2019. Holly has created a “collective and collaborative” agency approach where teamwork and mentoring, with a little bit of CrossFit thrown in for good measure, are key. It’s through this approach that Holly is not only innovating the Canberra real estate market but creating business-savvy, independent agents now celebrating successes of their own. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this episode of the Elevate podcast, we talk about scaling her boutique agency and creating The Collective’ taking Canberra’s real estate market by storm. Samantha and Holly also discuss: What ‘The Collective’ means and how they source the best people and partners to work with How she mentors agents in her team to build their personal brand within The Collective The power of storytelling in your marketing and how she approaches each campaign How to use other ‘influencers’ as partners How Holly works with the media, particularly a partnership with local media outlet ‘The Riot Act” to amplify exposure Engaging with and giving back to the community How her AREA wins have challenged her to continue raising the bar and how she uses the wins in her marketing to win more listings Why she does ‘new year’ cards as opposed to Christmas cards… plus much much more… Submissions for AREAs 2020 are open now Information on entering the AREAs Last year’s winners Holly Komorowski on Elite Agent Home is where the heart is Growth and gratitude Holly hits a home run Connect with Holly Website LinkedIn Facebook Instagram Resources Design Canberra 2020 The Riot Act The ‘Lego Love’ property
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Oct 16, 2020 • 29min

How to effectively nurture leads in your real estate CRM: Trevor Bragg

This episode of the Elevate podcast is brought to you by Connect Now In this episode of the Elevate podcast, you’ll learn how how to save time with automation, while improving communication with clients, and find out how to get some great templates to get you started. Trevor Bragg is the Head of Sales and Business Development at Eagle Software, a 100 per cent cloud-based CRM for real estate listing and contact management. Prior to joining Eagle, he has had significant experience in the real estate industry including spending time at Penrith Professionals, CoreLogic, Portplus and Agent SMS. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this episode of the Elevate Podcast, Samantha and Trevor discuss How to become a master of CRM, eMarketing, property data, apps and all that technology can provide in the real estate space Why it’s essential to mix scheduled automation with human interaction (and how to successfully pull it off!) How you can create templates workflows and emails that are reusable for different types of clients Why the process of ‘nurturing’ your prospects in your CRM is, and always will be, the cornerstone of effective communication Tips to maximise the productivity of your agency, and agents, while ensuring your clients feel they are receiving gold standard attention and service for their specific needs. plus much, much more… Connect with Trevor Website  LinkedIn  Facebook Links and resources mentioned In this podcast, Trevor mentions some free email templates – you can download those at https://geteagle.com.au/templates Trevor on eliteagent.com
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Oct 9, 2020 • 46min

A hopeful future for real estate: Stu Benson

This episode of the Elevate podcast is brought to you by Connect Now The pandemic lockdown upended Australia’s real estate industry this year, but auctioneer Stu Benson is still optimistic about what’s in store for the future. Stu has been in the industry for 20 years and is the Director of Benson Auctions, servicing Sydney’s North West, and is known for his dedication to his community and his band of loyal agent clients. A huge personality, Stu is often recognised not just for his auctioneering talents, but also for his community work, rugged good looks and engaging social media presence. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER This is Stu’s second appearance on the Elevate podcast, and this time Samantha and Stu discuss: How the market is tracking post-lockdown, and his predictions for the rest of 2020 His tips for bringing energy to online auctions Stu’s process for working with agents and vendors in the lead-up to an auction Why he thinks vendors should always go to auction in the current market What goes on behind the scenes of his viral #VoteForStu videos How declaring his fitness goals on Instagram helped him walk 5kms a day for 100 days Stu’s love of basketball and how he gives back to the community Why AI is not all it’s cracked up to be just yet The buzzwords of 2020 and what they mean to Stu plus much, much more. Links and resources: Stu’s video entry for Auctioneer of the Year Dan Lee Plum Property Black Dog Beyond Blue Westmead Children’s Hospital – Bandaged Bear Hills Hornets Basketball Association – Stu’s Commentary Stu’s videographer Lee Phillipson Connect with Stu: Connect with Stu on LinkedIn Benson Auctions on Facebook Benson Auctions on Twitter Benson Auctions on Instagram Benson Auction’s on YouTube  Hill’s Hornets Basketball Association Stu’s personal Instagram, where you can follow his fitness journey 

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