

Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast)
Elite Agent
Thought Leaders – Real Estate Re-imagined spotlights the outside-the-box minds rewriting how property is sold, leased and managed worldwide. Host Samantha McLean, editor of Elite Agent, shares frank, inspiring conversations with real estate practitioners as well as founders and entrepreneurs from outside the industry. Expect actionable playbooks on AI-powered prospecting, climate-change resilience, brand storytelling, next-gen leadership and talent retention. Each episode distils data and tactics you can apply immediately—whether you’re chasing your first million in GCI, steering a multi-office network or craving a better work-life balance. Subscribe to reimagine what’s possible and thrive in real estate’s new era.
Episodes
Mentioned books

Feb 5, 2021 • 26min
How to find and use your personal point of difference: David Walker
This episode of the Elevate podcast is brought to you by Connect Now
As a 2020 AREA awards finalist and one of Ray White’s top selling principals, David Walker is a director of Ray White Upper North Shore.
He has over 15 years experience in the industry and oversees a growing team spanning four offices. Earlier this year he personally hit the $1 billion sales mark and celebrated 10 years with Ray White.
In this episode of the Elevate podcast, David discusses achieving the billion dollar milestone, building Ray White Upper North Shore, the importance of nailing the listing presentation and the difference between OK agents and those who are great.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and David also discuss:
Attaining the billion-dollar milestone and how ticking away was the key to success
The art of selling a pen and how it got him into the industry
Building Ray White Upper North Shore, and a yin/yang partnership that works
Balancing being a director and a selling principal
Playing the long game, attracting the right people and how it’s the key to culture
How burning the boats can truly pay off
The key to prospecting and the importance of nailing the listing presentation
Why you’ve got to keep moving forward
The difference between good agents and those who are great
Links and resources mentioned
Tony Robbins (Burn the boats)
Top director sells $1 billion worth of property for Ray White
David Walker on Elite Agent
Award-winning trio opens new Ray White office in St Ives
Finalists for AREAs 2020 announced including new data-driven recognition
Connect with David Walker
Website
LinkedIn

Feb 3, 2021 • 28min
Lessons in leadership: Michael Sheargold
This episode of the Elevate podcast is brought to you by Connect Now
As a renowned real estate coach and speaker, Michael Sheargold is on a mission to empower leaders with the confidence to make bold decisions and take bold actions to transform their business and life.
In a career spanning more than 25 years, he’s worked with some of the biggest names in the industry, helping companies and agents enhance their business success through vision, leadership and strategies.
Michael is the CEO of Michael Sheargold Coaching, Real Estate Results Exclusive Network & The Business of Real Estate.
In this episode of the Elevate Podcast, Michael shares his incredible insight into leadership and performance coaching, including the difference between managing and coaching, and why it matters, along with how to pull your team together as we kick start 2021.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Michael also discuss:
Why you should think of your staff as clients, and have a clear focus on helping them achieve success
How “tuning in” to your team member helps put them at the centre of the coaching experience and delivers better results
Accountability – why everyone needs it, but it only works if they’re committed to the cause
How to build the person but change the behaviour when team members are behaving badly
Why even the best of the best need a coach
How to pull your team together after the tough year that was 2020
Links and Resources mentioned
Coach the Coach
Leaders Summit
Agent Bootcamp
Michael Sheargold on Elite Agent
Michael Sheargold expands leadership toolkit with Coach the Coach
Connect with Michael
Website
LinkedIn

Jan 29, 2021 • 16min
The road ahead for REIA: Anna Neelagama
This episode of the Elevate podcast is brought to you by Connect Now
Anna Neelagama is the newly-appointed CEO of the Real Estate Institute of Australia.
Before joining the REIA in August last year, she had clocked up an impressive track record in the agribusiness sector as both a CEO and policy director.
Now she’s looking to advocate for real estate with a focus on ensuring government policy settings reflect the needs of both agencies and their customers.
In this episode of the Elevate podcast, Anna discusses the road ahead for the REIA, including their priorities for the year ahead and what they’ll be advocating for on behalf of the industry.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Anna also discuss:
How Anna brings experience of all sides of government and small business to her REIA leadership role
What she predicts is ahead for the property market in 2021, and how the REIA can assist agencies embrace that opportunity
What the government needs to know about real estate
Why there should be a universal education system for the real estate sector
The importance of united real estate industry associations
How agencies can shape the future of their industry
Links and Resources Mentioned
Anna Neelagama on Elite Agent
REIA announces new CEO Anna Neelagama
Connect with Anna
REIA website
LinkedIn

Jan 15, 2021 • 23min
Challenging the status quo: Mina Radhakrishnan
This episode of the Elevate podcast is brought to you by Connect Now
Mina Radhakrishnan is the co-founder of property management tech company – :Different – a team with a unique approach to property management and a focus on the future.
In addition to heading up a company that’s looking to shake up the property management sector, Mina also has also enjoyed a career with major players like Google, online clothing company ModCloth, and Uber.
In this episode of the Elevate Podcast, Mina talks about :Different and its tech-focussed approach to property management, how the property management industry will change in the future and :Different’s plans to work with agencies.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Mina also discuss:
What Mina learned at Uber, Google and Modcloth and how she’s applied those learnings to a property management business
How :Different applies the 80/20 rule to create efficiencies in the business (and how you can too)
How the $100 flat-fee model works from a business perspective
A behind-the-scenes look at the technology which underpins the business model
Where Mina sees as the future of property management and how to maintain the balance between owner and tenant as expectations continue to grow
How :Different wish to partner with agents in the future to create greater profitability (particularly when it comes to smaller rent rolls)
+ much much more
Links and resources mentioned
The practice of management
:Different on Elite Agent
:Different approves first head of leasing and launches rent roll management service
:Different launches partner program rent roll as-a-service
Connect with Mina Radhakrishnan
Website
LinkedIn

Jan 8, 2021 • 31min
How to sell 100 properties a year: Will Ainsworth
This episode of the Elevate podcast is brought to you by Connect Now
Well – it’s been an interesting week again to kick off 2021, but someone who remains grounded no matter what the prevailing conditions Will Ainsworth.
Will is now the Head of growth and training for Openn Negotiation in Australia and New Zealand.
But before that, he carved out a reputation as the top-selling for McGrath Victoria, clocking up a 90 per cent clearance rate and selling more than 100 properties a year.
In this episode of the Elevate Podcast, Will talks about his transition to Openn Negotiation, his hot tips for selling 100 properties a year, and maintaining momentum with clients long after a sale. Now that he’s training other agents instead of competing with them, we get to learn from one of the best (so once you’ve had a listen to this, don’t forget to download his 10 secrets to selling 100 properties a year – the link is in the post…)
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Will also discuss:
Leaving McGrath Geelong and transitioning to a role outside of being an agent
Why Will chose Openn Negotiation
Will’s little black book of hot tips – including prospecting to win, what to do if you’re a new agent starting out, where to find listings when there are no listings, The desktop appraisal and much more
Developing your USP as an agent and how to stand out from the crowd
The people who Will has learned the most from and what they’ve taught him over the years
What Will is looking to take or leave in 2020 – and his role in Transform 2021
Plus much, much more…
Links and resources mentioned
10 Secrets to selling 100 properties a year
Openn Negotiation
Better Agents podcast
Transform 2021
Will Ainsworth on Elite Agent
Will Ainsworth joins Openn Negotiation
Competition, Transparency and Social Proof
Connect with Will Ainsworth
LinkedIn

Dec 18, 2020 • 43min
Generation next: Matt and Luke Lahood
This episode of the Elevate podcast is brought to you by Connect Now
After a career that has encompassed more than 30 years in the industry, The Agency CEO Matt Lahood is well-known for his leadership skills and words of wisdom.
What might be a little less well-known, is that Matt’s son Luke also shares a passion for real estate and is currently a leasing partner with The Agency’s Eastern Suburbs and Inner West branches in Sydney.
Luke brings with him an IT skillset that has proved invaluable to The Agency during COVID-19. But as Matt reflects, that’s just one of the many exciting innovations the next generation of real estate professionals brings to the landscape.
In this episode of the Elevate Podcast, Matt and Luke Lahood discuss family, how the younger generation helped the industry adapt to the changes of COVID-19 and why this Christmas will be a very different real estate event.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
Samantha, Matt, and Luke also discuss:
Luke’s IT passion
Starting out in the middle of a pandemic
Why Luke started in property management
The family influence
What it’s like working together
Embracing tech
The Agency in 2020
Put your hat and coat on, and keep showing up
What we learned from COVID
A view to the future
Tech’s impact on real estate relationships
Matching young guns with experienced agents
Tenants become buyers
Running it through
Goals for 2021
Notes and resources mentioned
Claudio Encina
Sam Hobbs
Matt Lahood on Elite Agent
Looking back, moving forward: Matt Lahood
Meeting the challenge of change in real estate
There’s no COVID-19 manual, but there is common sense
Matt Lahood reaching full potential
Connect with Matt Lahood
Website
LinkedIn
Connect with Luke Lahood
Website
LinkedIn

Dec 15, 2020 • 34min
The 2020 property market in perspective: Dr Nicola Powell
This episode of the Elevate podcast is brought to you by Connect Now
As Domain’s senior research analyst, Dr Nicola Powell is the leading force behind the property portal’s detailed data reports.
This year, in addition to general market insight across a range of media, she’s been instrumental in delivering property market data that takes a deep-dive into the impacts of COVID-19.
In this podcast, Nicola shares her expert insight into the property market shifts of 2020, including where we are now and where we’re tipped to go from here.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Nicola also discuss:
A very unique year
Why armageddon never happened
Reasons for resilience
The rental market
The regions
Regions and rental prices
The migration of residents
What we want from our homes
First home buyers
Advice for agents
The million dollar question
Last words of advice
Links and resources mentioned
First-Home Buyer Report 2020
Q3 2020 Rental Report
Q3 2020 House Price Report
Dr Nicola Powell on Elite Agent
The harder the lockdown, the faster the property market recovery
Connect with Dr Nicola Powell
Website
LinkedIn

Dec 11, 2020 • 28min
Patience, purpose, and pipeline: How Jason Roach secured success
This episode of the Elevate podcast is brought to you by Connect Now
Sydney agent Jason Roach has clocked up some pretty impressive success as an agent, auctioneer and principal after making the transition from the banking sector.
After joining the real estate industry in 2014, Jason quickly achieved double centurion status with C21 and more recently became a property partner with The Agency.
In this episode Jason shares the story of how he came to be in real estate and his tips for prospecting, along with why it’s imperative to be patient and have faith in yourself.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Jason also discuss:
A back to basics approach
Insight from a banking career
Trust and Jason’s first listing
Starting his own business
COVID and going back to the start
Managing the leadership dynamic
Trusting the process
Every auction is an interview
It’s the outcome that matters
Building a database
From novice to top performer
Listing presentations and appraisals
The structure of Jason’s day
The move to The Agency
Goals for 2021
Links and resources mentioned:
Tom Panos
Matt Lahood
Jason Roach on Elite Agent
The ex-banker turned Double Centurion
Jason Roach heads up The Agency Upper North Shore
Connect with Jason Roach
Website
LinkedIn

Dec 3, 2020 • 44min
How to empower your team for growth: Sunil Kumar
This episode of the Elevate podcast is brought to you by Connect Now
Sunil Kumar is the founder and CEO of Reliance Real Estate – a brand which is renowned for fast-paced growth driven by an ethos of respect and empowerment for his team.
Established in 2011 in Melbourne’s West, Reliance now encompasses eight offices and a team of more than 124 people.
In the process, Sunil has been named principal of the year by the Real Estate Results Network for two consecutive years, while the company was listed as the eighth fastest growing in the country by the Australian Financial Review in 2017.
In this episode Sunil shares his insights into leadership and growth, along with the Reliance journey so far.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Sunil also discuss:
Hardcore prospecting
Growth with intention
Strategic concentration
Growing or going backwards
Culture at the core
The power of words in listing presentations
How Sunil met Taney Jain
What Sunil looks for in staff
What we deserve, now what we desire
Advice for leaders
Links and resources mentioned
Taney Jain
Sandy Rana
Mukesh Kumar
Sunil on Elite Agent
Empowering for Growth
Real Estate Results Network have announced the winners of the Australasian Real Estate Results Awards (ARERAs)
Connect with Sunil Kumar
Website
LinkedIn

Nov 27, 2020 • 45min
Imogen Callister: World-class social media strategy
This episode of the Elevate podcast is brought to you by Connect Now
After a career that has spanned journalism and included working at the REA, Imogen Callister started The Media Coach earlier this year.
Her new business embraces a passion for both storytelling and real estate, and sees her working with agents to build a personal brand and campaigns that people want to connect with.
In this episode Imogen shares her top tips on creating a world-class social media presence and strategy.
Want more from this episode?
Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber
JOIN COMMUNITY (FREE!)
BECOME A SUBSCRIBER
In this podcast, Samantha and Imogen also discuss:
Why agents need to start acting like media companies
The difference between paid, earned, and owned media
Which platform to use
Doing a digital health check
The biggest mistakes agents make
Why marketing is all about being ‘a world-class bottle of water’
Finding your point of difference
It’s not about being liked, it’s about being seen
Handling negative reviews
Social media trends ahead
Resources and links mentioned:
Imogen at Elite Agent
Handling negative social media reviews
Connect with Imogen Callister
Website
LinkedIn
Instagram


