Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast)

Elite Agent
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Feb 5, 2021 • 26min

How to find and use your personal point of difference: David Walker

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  As a 2020 AREA awards finalist and one of Ray White’s top selling principals, David Walker is a director of Ray White Upper North Shore.  He has over 15 years experience in the industry and oversees a growing team spanning four offices. Earlier this year he personally hit the $1 billion sales mark and celebrated 10 years with Ray White. In this episode of the Elevate podcast, David discusses achieving the billion dollar milestone, building Ray White Upper North Shore, the importance of nailing the listing presentation and the difference between OK agents and those who are great. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and David also discuss: Attaining the billion-dollar milestone and how ticking away was the key to success The art of selling a pen and how it got him into the industry Building Ray White Upper North Shore, and a yin/yang partnership that works Balancing being a director and a selling principal Playing the long game, attracting the right people and how it’s the key to culture How burning the boats can truly pay off The key to prospecting and the importance of nailing the listing presentation Why you’ve got to keep moving forward The difference between good agents and those who are great Links and resources mentioned Tony Robbins (Burn the boats) Top director sells $1 billion worth of property for Ray White David Walker on Elite Agent Award-winning trio opens new Ray White office in St Ives Finalists for AREAs 2020 announced including new data-driven recognition Connect with David Walker Website LinkedIn
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Feb 3, 2021 • 28min

Lessons in leadership: Michael Sheargold

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  As a renowned real estate coach and speaker, Michael Sheargold is on a mission to empower leaders with the confidence to make bold decisions and take bold actions to transform their business and life. In a career spanning more than 25 years, he’s worked with some of the biggest names in the industry, helping companies and agents enhance their business success through vision, leadership and strategies. Michael is the CEO of Michael Sheargold Coaching, Real Estate Results Exclusive Network & The Business of Real Estate. In this episode of the Elevate Podcast, Michael shares his incredible insight into leadership and performance coaching, including the difference between managing and coaching, and why it matters, along with how to pull your team together as we kick start 2021. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Michael also discuss: Why you should think of your staff as clients, and have a clear focus on helping them achieve success How “tuning in” to your team member helps put them at the centre of the coaching experience and delivers better results Accountability – why everyone needs it, but it only works if they’re committed to the cause How to build the person but change the behaviour when team members are behaving badly Why even the best of the best need a coach How to pull your team together after the tough year that was 2020 Links and Resources mentioned Coach the Coach Leaders Summit Agent Bootcamp Michael Sheargold on Elite Agent Michael Sheargold expands leadership toolkit with Coach the Coach Connect with Michael Website LinkedIn
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Jan 29, 2021 • 16min

The road ahead for REIA: Anna Neelagama

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  Anna Neelagama is the newly-appointed CEO of the Real Estate Institute of Australia. Before joining the REIA in August last year, she had clocked up an impressive track record in the agribusiness sector as both a CEO and policy director. Now she’s looking to advocate for real estate with a focus on ensuring government policy settings reflect the needs of both agencies and their customers. In this episode of the Elevate podcast, Anna discusses the road ahead for the REIA, including their priorities for the year ahead and what they’ll be advocating for on behalf of the industry. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Anna also discuss:  How Anna brings experience of all sides of government and small business to her REIA leadership role What she predicts is ahead for the property market in 2021, and how the REIA can assist agencies embrace that opportunity What the government needs to know about real estate  Why there should be a universal education system for the real estate sector The importance of united real estate industry associations How agencies can shape the future of their industry Links and Resources Mentioned Anna Neelagama on Elite Agent REIA announces new CEO Anna Neelagama Connect with Anna REIA website LinkedIn
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Jan 15, 2021 • 23min

Challenging the status quo: Mina Radhakrishnan

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  Mina Radhakrishnan is the co-founder of property management tech company – :Different – a team with a unique approach to property management and a focus on the future. In addition to heading up a company that’s looking to shake up the property management sector, Mina also has also enjoyed a career with major players like Google, online clothing company ModCloth, and Uber.  In this episode of the Elevate Podcast, Mina talks about :Different and its tech-focussed approach to property management, how the property management industry will change in the future and :Different’s plans to work with agencies. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Mina also discuss: What Mina learned at Uber, Google and Modcloth and how she’s applied those learnings to a property management business How :Different applies the 80/20 rule to create efficiencies in the business (and how you can too) How the $100 flat-fee model works from a business perspective A behind-the-scenes look at the technology which underpins the business model Where Mina sees as the future of property management and how to maintain the balance between owner and tenant as expectations continue to grow How :Different wish to partner with agents in the future to create greater profitability (particularly when it comes to smaller rent rolls) + much much more Links and resources mentioned The practice of management :Different on Elite Agent :Different approves first head of leasing and launches rent roll management service :Different launches partner program rent roll as-a-service Connect with Mina Radhakrishnan Website LinkedIn
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Jan 8, 2021 • 31min

How to sell 100 properties a year: Will Ainsworth

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  Well – it’s been an interesting week again to kick off 2021, but someone who remains grounded no matter what the prevailing conditions Will Ainsworth. Will is now the Head of growth and training for Openn Negotiation in Australia and New Zealand. But before that, he carved out a reputation as the top-selling for McGrath Victoria, clocking up a 90 per cent clearance rate and selling more than 100 properties a year. In this episode of the Elevate Podcast, Will talks about his transition to Openn Negotiation, his hot tips for selling 100 properties a year, and maintaining momentum with clients long after a sale. ​​Now that he’s training other agents instead of competing with them, we get to learn from one of the best (so once you’ve had a listen to this, don’t forget to download his 10 secrets to selling 100 properties a year – the link is in the post…) Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Will also discuss: Leaving McGrath Geelong and transitioning to a role outside of being an agent Why Will chose Openn Negotiation Will’s little black book of hot tips – including prospecting to win, what to do if you’re a new agent starting out, where to find listings when there are no listings, The desktop appraisal and much more Developing your USP as an agent and how to stand out from the crowd The people who Will has learned the most from and what they’ve taught him over the years What Will is looking to take or leave in 2020 – and his role in Transform 2021 Plus much, much more… Links and resources mentioned 10 Secrets to selling 100 properties a year Openn Negotiation Better Agents podcast Transform 2021 Will Ainsworth on Elite Agent Will Ainsworth joins Openn Negotiation Competition, Transparency and Social Proof Connect with Will Ainsworth LinkedIn
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Dec 18, 2020 • 43min

Generation next: Matt and Luke Lahood

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  After a career that has encompassed more than 30 years in the industry, The Agency CEO Matt Lahood is well-known for his leadership skills and words of wisdom. What might be a little less well-known, is that Matt’s son Luke also shares a passion for real estate and is currently a leasing partner with The Agency’s Eastern Suburbs and Inner West branches in Sydney. Luke brings with him an IT skillset that has proved invaluable to The Agency during COVID-19. But as Matt reflects, that’s just one of the many exciting innovations the next generation of real estate professionals brings to the landscape. In this episode of the Elevate Podcast, Matt and Luke Lahood discuss family, how the younger generation helped the industry adapt to the changes of COVID-19 and why this Christmas will be a very different real estate event. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER Samantha, Matt, and Luke also discuss: Luke’s IT passion Starting out in the middle of a pandemic Why Luke started in property management The family influence What it’s like working together Embracing tech The Agency in 2020 Put your hat and coat on, and keep showing up What we learned from COVID A view to the future Tech’s impact on real estate relationships Matching young guns with experienced agents Tenants become buyers Running it through Goals for 2021 Notes and resources mentioned Claudio Encina Sam Hobbs Matt Lahood on Elite Agent Looking back, moving forward: Matt Lahood Meeting the challenge of change in real estate There’s no COVID-19 manual, but there is common sense Matt Lahood reaching full potential Connect with Matt Lahood Website LinkedIn Connect with Luke Lahood Website LinkedIn
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Dec 15, 2020 • 34min

The 2020 property market in perspective: Dr Nicola Powell

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  As Domain’s senior research analyst, Dr Nicola Powell is the leading force behind the property portal’s detailed data reports. This year, in addition to general market insight across a range of media, she’s been instrumental in delivering property market data that takes a deep-dive into the impacts of COVID-19. In this podcast, Nicola shares her expert insight into the property market shifts of 2020, including where we are now and where we’re tipped to go from here. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Nicola also discuss: A very unique year Why armageddon never happened Reasons for resilience The rental market The regions Regions and rental prices The migration of residents What we want from our homes First home buyers Advice for agents The million dollar question Last words of advice Links and resources mentioned First-Home Buyer Report 2020 Q3 2020 Rental Report Q3 2020 House Price Report Dr Nicola Powell on Elite Agent The harder the lockdown, the faster the property market recovery Connect with Dr Nicola Powell Website LinkedIn
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Dec 11, 2020 • 28min

Patience, purpose, and pipeline: How Jason Roach secured success

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  Sydney agent Jason‌ ‌Roach has ‌clocked‌ ‌up‌ ‌some‌ ‌pretty‌ ‌impressive‌ ‌success‌ ‌as‌ ‌an‌ ‌agent,‌ ‌auctioneer‌ ‌and‌ ‌principal‌ ‌after‌ ‌making‌ ‌the‌ ‌transition‌ ‌from‌ ‌the‌ ‌banking‌ ‌sector.‌ ‌ After‌ ‌joining‌ ‌the‌ ‌real‌ ‌estate‌ ‌industry‌ ‌in‌ ‌2014,‌ ‌Jason‌ ‌quickly‌ ‌achieved‌ ‌double‌ ‌centurion‌ ‌status‌ ‌with‌ ‌C21‌ ‌and‌ ‌more‌ ‌recently‌ ‌became‌ ‌a‌ ‌property‌ ‌partner‌ ‌with‌ ‌The‌ ‌Agency.‌ In this episode Jason shares the story of how he came to be in real estate and his tips for prospecting, along with why it’s imperative to be patient and have faith in yourself. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Jason also discuss: A back to basics approach Insight from a banking career Trust and Jason’s first listing Starting his own business COVID and going back to the start Managing the leadership dynamic Trusting the process Every auction is an interview It’s the outcome that matters Building a database From novice to top performer Listing presentations and appraisals The structure of Jason’s day The move to The Agency Goals for 2021 Links and resources mentioned: Tom Panos Matt Lahood Jason Roach on Elite Agent The ex-banker turned Double Centurion  Jason Roach heads up The Agency Upper North Shore Connect with Jason Roach Website LinkedIn
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Dec 3, 2020 • 44min

How to empower your team for growth: Sunil Kumar

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  Sunil Kumar is the founder and CEO of Reliance Real Estate – a brand which is renowned for fast-paced growth driven by an ethos of respect and empowerment for his team. Established in 2011 in Melbourne’s West, Reliance now encompasses eight offices and a team of more than 124 people. In the process, Sunil has been named principal of the year by the Real Estate Results Network for two consecutive years, while the company was listed as the eighth fastest growing in the country by the Australian Financial Review in 2017. In this episode Sunil shares his insights into leadership and growth, along with the Reliance journey so far. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Sunil also discuss: Hardcore prospecting Growth with intention Strategic concentration Growing or going backwards Culture at the core The power of words in listing presentations How Sunil met Taney Jain What Sunil looks for in staff What we deserve, now what we desire Advice for leaders Links and resources mentioned Taney Jain  Sandy Rana  Mukesh Kumar Sunil on Elite Agent Empowering for Growth Real Estate Results Network have announced the winners of the Australasian Real Estate Results Awards (ARERAs) Connect with Sunil Kumar Website LinkedIn
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Nov 27, 2020 • 45min

Imogen Callister: World-class social media strategy

This‌ ‌episode‌ ‌of‌ ‌the‌ ‌Elevate‌ ‌podcast‌ ‌is‌ ‌brought‌ ‌to‌ ‌you‌ ‌by‌ ‌‌Connect‌ ‌Now‌  After a career that has spanned journalism and included working at the REA, Imogen Callister started The Media Coach earlier this year. Her new business embraces a passion for both storytelling and real estate, and sees her working with agents to build a personal brand and campaigns that people want to connect with.  In this episode Imogen shares her top tips on creating a world-class social media presence and strategy. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER In this podcast, Samantha and Imogen also discuss: Why agents need to start acting like media companies The difference between paid, earned, and owned media Which platform to use Doing a digital health check The biggest mistakes agents make Why marketing is all about being ‘a world-class bottle of water’ Finding your point of difference It’s not about being liked, it’s about being seen Handling negative reviews Social media trends ahead Resources and links mentioned: Imogen at Elite Agent Handling negative social media reviews Connect with Imogen Callister Website LinkedIn Instagram

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