The Places We'll Go Marketing Show

In this episode, we sit down with Dhiraj Mukherjee, the brilliant mind behind Shazam. Dhiraj takes us through his colourful childhood, hopping from Delhi to Athens and beyond, before landing at Dartmouth. He shares the rollercoaster ride of creating Shazam, from late-night brainstorms to the game-changing iPhone App Store launch, and finally, the dream-come-true acquisition by Apple. Dhiraj also chats about his passion for climate action and supporting new entrepreneurs. Tune in for a lively conversation packed with insights on tech, tenacity, and making a difference.

Join us for an insightful chat with the legendary Guy Kawasaki! From his time with Steve Jobs at Apple to driving Canva’s massive success, Guy shares behind-the-scenes stories and wisdom from his book "Think Remarkable." Learn how grit, growth, and great leadership can transform your life. This episode is packed with practical tips and unforgettable anecdotes. Tune in and get inspired!

Join our marketing podcast as we explore Heather's remarkable transition from marketing to CEO of AXA Health. Discover her customer-centric strategies, leadership insights, and how she navigates the complexities of the health industry. Heather shares her journey, the importance of a strong brand, and her approach to innovation and customer service. Tune in for an inspiring discussion packed with valuable business strategies and lessons from her extensive career. Don't miss out on this expert advice!

Join us as we celebrate the 40th anniversary of Dr. Robert Cialdini's seminal work on influence. In this episode, we explore social proof, the power of advice, the welcome statement, the Ben Franklin effect, and more. Dr. Cialdini shares practical insights on moving beyond one-time exchanges to create lasting influence. Whether you’re in marketing, leadership, or just curious about persuasion, this episode is packed with valuable takeaways. Tune in! 📚✨

Join us as we welcome Alessandra Bellini, former Chief Customer Officer at Tesco, who shares her journey of grit and ambition. Alessandra discusses championing customers, disruption through rigor, and the importance of other marketing levers beyond advertising. She also shares personal stories, including her unconventional entry into the industry, and offers advice on blending instinct, science, and art in marketing. Tune in for invaluable insights from a top industry leader.

In the podcast, Dominic Grounsell, ex-Chief Commercial Officer of Entain Group, shares insights on effectively convincing boards by structuring strategic presentations and emphasizing radical differentiation. He offers career success tips, stressing visibility, preparation, and the value of transferable skills. Dominic discusses the critical role of data in the gaming industry for both commercial decisions and responsible gambling. He highlights the importance of bravery in marketing through informed, bold moves, exemplified by Ladbrokes' shift to high-production lifestyle ads. Reflecting on his personal values and upbringing, he advocates for social mobility and providing opportunities to diverse talent. Ultimately, Dominic focuses on making incremental improvements in business practices and contributing to the development of colleagues.

Step into the boardroom with Mike Soutar, renowned for his role on The Apprentice, as we explore his dynamic journey through technology, media, the arts, and sport. From his pivotal move to London at 19 to navigating the high-stakes world of The Apprentice, Mike shares insights on resilience, innovation, and strategic decision-making. Delve into his experiences on the show, his approach to challenges, and how they shaped his entrepreneurial path. Join us for a captivating conversation on seizing opportunities, embracing change, and crafting success beyond the boardroom.

Join us as we chat with Nikki, Co-Founder and Chief Growth Officer at Genie. Discover how Genie uses AI to revolutionize organizational growth by finding the right talent for the right roles at the right time. Nikki shares insights on overcoming challenges, the evolution from "Friday night problems" to "Monday morning problems," and empowering leadership to avoid becoming "wizards without wands." This episode is a must-listen for those interested in the future of work and AI-driven transformation.

In this episode, we chat with Jon Marchant, Marketing Director at MOJU. Jon shares insights on finding your tribe, fitting into the right culture, and aligning with a meaningful mission. He discusses MOJU’s innovative approach to revolutionizing morning routines with health-boosting products. Learn how MOJU is challenging norms, building market presence, and educating consumers on healthier alternatives. Jon’s expertise offers valuable takeaways for marketers at any stage of their career.

In this episode, Karen Wilkinson, Marketing Director for UK & Ireland at Evergreen Garden Care, shares her inspiring career journey and insights into the evolving marketing landscape. Discover how embracing change and lifelong learning drive personal and organizational growth. From navigating emerging trends like Gen .ai to unlocking the power of passion in marketing, Karen offers valuable lessons for marketers at all levels. Tune in to explore Karen's colorful career path, her tips for overcoming fear, and the importance of building meaningful connections in marketing. Join us as we uncover the transformative potential of embracing change and seizing opportunities in the world of marketing.