The Places We'll Go Marketing Show

Join us as we welcome Alessandra Bellini, former Chief Customer Officer at Tesco, who shares her journey of grit and ambition. Alessandra discusses championing customers, disruption through rigor, and the importance of other marketing levers beyond advertising. She also shares personal stories, including her unconventional entry into the industry, and offers advice on blending instinct, science, and art in marketing. Tune in for invaluable insights from a top industry leader.

In the podcast, Dominic Grounsell, ex-Chief Commercial Officer of Entain Group, shares insights on effectively convincing boards by structuring strategic presentations and emphasizing radical differentiation. He offers career success tips, stressing visibility, preparation, and the value of transferable skills. Dominic discusses the critical role of data in the gaming industry for both commercial decisions and responsible gambling. He highlights the importance of bravery in marketing through informed, bold moves, exemplified by Ladbrokes' shift to high-production lifestyle ads. Reflecting on his personal values and upbringing, he advocates for social mobility and providing opportunities to diverse talent. Ultimately, Dominic focuses on making incremental improvements in business practices and contributing to the development of colleagues.

Step into the boardroom with Mike Soutar, renowned for his role on The Apprentice, as we explore his dynamic journey through technology, media, the arts, and sport. From his pivotal move to London at 19 to navigating the high-stakes world of The Apprentice, Mike shares insights on resilience, innovation, and strategic decision-making. Delve into his experiences on the show, his approach to challenges, and how they shaped his entrepreneurial path. Join us for a captivating conversation on seizing opportunities, embracing change, and crafting success beyond the boardroom.

Join us as we chat with Nikki, Co-Founder and Chief Growth Officer at Genie. Discover how Genie uses AI to revolutionize organizational growth by finding the right talent for the right roles at the right time. Nikki shares insights on overcoming challenges, the evolution from "Friday night problems" to "Monday morning problems," and empowering leadership to avoid becoming "wizards without wands." This episode is a must-listen for those interested in the future of work and AI-driven transformation.

In this episode, we chat with Jon Marchant, Marketing Director at MOJU. Jon shares insights on finding your tribe, fitting into the right culture, and aligning with a meaningful mission. He discusses MOJU’s innovative approach to revolutionizing morning routines with health-boosting products. Learn how MOJU is challenging norms, building market presence, and educating consumers on healthier alternatives. Jon’s expertise offers valuable takeaways for marketers at any stage of their career.

In this episode, Karen Wilkinson, Marketing Director for UK & Ireland at Evergreen Garden Care, shares her inspiring career journey and insights into the evolving marketing landscape. Discover how embracing change and lifelong learning drive personal and organizational growth. From navigating emerging trends like Gen .ai to unlocking the power of passion in marketing, Karen offers valuable lessons for marketers at all levels. Tune in to explore Karen's colorful career path, her tips for overcoming fear, and the importance of building meaningful connections in marketing. Join us as we uncover the transformative potential of embracing change and seizing opportunities in the world of marketing.

Margaret Molloy joined the "Places Will Go" show as a distinguished guest, celebrated for her impactful career in the marketing industry. As the former Global CMO of Siegel+Gale and an influential leader globally, Margaret discussed her professional journey, highlighting her notable decade at Siegel+Gale, where she worked with clients across 70 countries. She shared insights into her role in brand simplification and her dedication to creating pride within her team and clients. Throughout the discussion, she expressed a deep connection to New York, her adopted home, and emphasized the importance of continual learning and listening in personal and professional growth.

In this captivating episode, join us as we unravel the insightful journey of Zoe Harris, Chief Marketing Officer & Exec Director at On the Beach. Zoe's passion and joy shine through as she delves into the intricacies of marketing strategy and leadership. Throughout the discussion, key themes emerge, painting a picture of bravery, clarity, and impactful decision-making. From the notion of always being in peak performance to the importance of reframing and thinking counterintuitively, Zoe's approach challenges norms and embraces innovation. The conversation highlights the significance of holding firm to principles while remaining open to doing things differently. Zoe's anecdotes about "fuck it" moments and backing oneself underscore the essence of bold leadership and self-belief. Furthermore, her insights on leadership, confidence, and the power of small gestures leave a lasting impression. This episode is a testament to Zoe's remarkable journey and serves as a beacon of inspiration for marketers seeking to make waves in their respective industries.

In this episode, we delve into the world of marketing and happiness with Toby Horry, the Global Marketing Director at TUI. Join us as we explore Toby's unconventional journey in marketing, his core teachings, and the impactful adverts that have shaped his career. From taking the unconventional route to embracing diverse experiences, Toby shares the secret sauce behind his success. We discuss the changing landscape of travel and its impact on people's happiness, along with Toby's personal purpose in spreading joy through his work. Discover how Toby finds balance between work and personal life, and gain insights into the big questions driving his career forward. Join us for an inspiring conversation with Toby Horry, where we uncover the essence of creating happiness in both marketing and life.

Join us for a conversation with Ash Jones, founder of Great Influence, as he shares insights from working with industry stars and mastering authentic storytelling. We discuss self-promotion vs. idea promotion, the risks of social media, and the importance of clarity and consistency in marketing. Ash's passion and unique perspective offer valuable lessons for marketers at all levels. Don't miss this engaging episode filled with practical advice and memorable stories.