The Places We'll Go Marketing Show
The Places We'll Go Show
Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing.
Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.
Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.
Episodes
Mentioned books
Jan 22, 2026 • 44min
David Enwright Reveals: How Leaders Respond in a Crisis
David Enwright, Marketing Director at the Post Office, reveals how to rebuild trust after the Horizon scandal, balance brand purpose with performance, and lead through burnout.
Jan 15, 2026 • 45min
The One Mindset That Got Her to CMO Ft. Munnawar Chishty
Munnawar Chishty, CMO of Carlsberg Britvic, shares her journey from accounting dreams to marketing leadership. She reveals how marketers can prove value in boardrooms, embrace AI smartly, and build challenger mindsets.
Jan 8, 2026 • 45min
Inside the Mind of a Modern CMO with Hannah Fisher
Hannah Fisher, Chief Marketing Officer at Saga, reveals how tomorrow's CMOs blend data with empathy amid rapid changes. From multichannel strategies for older demographics to personal IVF career stories and cautious AI adoption, this episode dives deep into human-centered leadership.
Dec 18, 2025 • 40min
The Career Advice Most Marketers Ignore From Dan Rubel
In this episode, we’re joined by Dan Rubel, Brand & Marketing Director at Currys, one of the UK’s most competitive and visible retail brands, to unpack what it really takes to lead marketing today.Dan shares why marketing is still a powerful profession, why CMOs need to drop the victim mindset, and how commercial credibility unlocks real influence. We explore what it means to move from good to great, how Currys built employee-led brand fame, and why giving teams freedom especially in social, drives relevance and results.
Dec 11, 2025 • 47min
How Parenthood and Burnout Changed Simon Valcarcel’s Leadership
In this episode, Simon Valcarcel takes us inside his journey as a modern marketing leader from building iconic work at Virgin Media O2 to navigating burnout, rebuilding identity, and redefining what success truly means.Simon shares honest insights on discipline, creativity, resilience, team culture, and how to lead with clarity in a fast-changing world. Whether you’re an aspiring marketer, a young professional finding direction, or a leader shaping teams, this conversation will leave you with practical wisdom and fresh perspective.
Dec 4, 2025 • 50min
The Career Wake-Up Call You Need to Hear Ft. Kerry Williams
A real, honest conversation on career pivots, burnout, leadership, and finding balance. From elite sport to global brands, our guest Kerry Williams shares the mindset shifts, hard lessons, and wins that shaped her journey. If you’re navigating work, identity, or growth, this one’s for you!
Nov 27, 2025 • 41min
How Top Brands REALLY Win at Media Buying By Andrew Mortimer
Join us for an in-depth conversation with Andrew Mortimer (aka Morty), co-founder of the Apertto Partnership and former media leader at Sky, as he shares insider insights into the media landscape and marketing mistakes to avoid. Learn about long-term brand investment, building trust with agencies through leadership and psychological safety, and the pros and cons of in-housing media capabilities. Perfect for marketers, media planners, and anyone wanting a clearer view of modern media strategy.
Nov 21, 2025 • 53min
Secrets to Scaling a Successful Workspace Business – Charlie Green
In this episode, we sit down with Charlie Green, co-founder of The Office Group, as he shares insights from his 20-year journey building a pioneering flexible workspace company valued at over a billion pounds. Discover lessons on co-CEO leadership, brand building focused on people, the future of work, navigating growth, and the importance of resilience and emotional intelligence in business. From start-up stories to reflections on legacy and sustainability, this conversation offers a masterclass in entrepreneurship and innovation in real estate.
Nov 17, 2025 • 52min
The Product-First Philosophy With Jay Safdar
In this episode, we sit down with Jay Safdar, Interim Head of Marketing at AllSaints, to unpack his journey, his marketing philosophy, and the unconventional choices that shaped his career. From the evolution of e-commerce to finding your place in a fast-changing industry, Jay shares honest insights, real experiences, and actionable advice for anyone building their path in marketing today.From influencers to econometrics, this episode is packed with practical wisdom for marketers who want to make smarter, data-driven decisions!
Nov 6, 2025 • 49min
Marketing That Actually Works | Lessons from Dr Grace Kite of Magic Numbers
In this episode, we sit down with Dr Grace Kite, Founder of Magic Numbers, to unpack what marketing effectiveness truly means in today’s fragmented media world.From influencers to econometrics, this episode is packed with practical wisdom for marketers who want to make smarter, data-driven decisions!
