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I Want To Know

Latest episodes

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Dec 4, 2024 • 46min

Design Tips for Non-Designers

Nate Kadlac, a design coach for non-designers, shares invaluable tips to elevate your brand without professional help. He reveals simple methods to audit your designs in just 10 minutes and how to select fonts and colors that truly reflect your brand. Discover unexpected sources of design inspiration and the three crucial decisions every brand must make. Kadlac also highlights common pitfalls in rebranding and offers a comprehensive list of tools to empower solopreneurs in creating stunning visuals.
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Nov 13, 2024 • 57min

How to craft the perfect offer (for you and your clients).

Jessica Williams, an expert in helping busy professionals grow their side hustles, shares her insights on crafting the ideal client offer. She discusses the importance of defining your niche and suggests a simple exercise to discover your unique superpower. The conversation highlights customer discovery strategies, turning calls into clients, and creating tailored offers. Jessica also tackles the common misconceptions about paid communities and provides key tips for structuring profitable membership models and payment options.
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Oct 30, 2024 • 53min

Clever Ways To Monetize A Niche, Create Content, and Overcome Imposter Syndrome

Shane Whaley, creator of Spyberry, and Temi Adewumi, a newsletter expert for solopreneurs, dive into monetizing niche audiences. They explore transforming emails into social media content and the most impactful survey questions to connect with readers. The duo shares innovative strategies for promoting spy novels and emphasizes the importance of a captivating welcome email. They also tackle imposter syndrome, suggesting a mindset shift that sees self-promotion as a generous act rather than a selfish one, helping creators boost confidence and engagement.
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Oct 16, 2024 • 1h 1min

How I've Used LinkedIn To Get Hundreds Of Clients

Cheryl Tan, a former TV news anchor turned media expert, shares her insights on leveraging LinkedIn effectively. She discusses the vital mistakes to avoid in your LinkedIn bio and how to optimize your profile for your ideal clients. Learn the key types of content to post and the surprising places to find great content ideas. Tan also reveals how to engage with clients through thoughtful direct messaging, emphasizing the importance of building genuine relationships over aggressive selling. Tune in for actionable tips to elevate your LinkedIn game!
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Oct 2, 2024 • 58min

How to get clients from your podcast (a growth expert tells all!)

Join the growth expert, renowned for his podcast growth strategies, as he shares insights on launching and scaling your podcast. Discover the three crucial tasks to tackle before launching. Learn the overlooked goal that can transform your approach and how to reverse engineer your marketing strategy. The conversation delves into converting listeners into clients, turning them into email subscribers, and crafting compelling titles and artwork. Plus, find out the best ways to leverage social media for growth!
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Sep 18, 2024 • 49min

How To Use Unexpected Content To Grow Your Newsletter And Social Following

Discover unconventional strategies for newsletter growth and social media success. Learn how community building can enhance engagement and attract opportunities. Uncover innovative content creation techniques that emphasize originality. Explore collaborations that amplify reach and foster meaningful connections. Find insights on tailoring content for specific audiences and the importance of passion in creativity. Plus, hear how successful creators navigate their paths in the evolving landscape of digital engagement.
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Sep 4, 2024 • 33min

How To Offer Guarantees, Turn Free Content Into A Paid Product, and Revamp Your Sales

Explore the intricacies of money-back guarantees and discover alternative strategies to build buyer confidence. Learn how to transform your free content into a lucrative product while navigating the nuance of pricing multiple offerings. Unearth effective sales techniques to enhance clarity on your sales page. Delve into innovative monetization models like 'pay what you want' and the importance of personal narratives to attract affluent clients. Gain insights into utilizing consumer feedback to boost your sales approach and overall business success.
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Aug 21, 2024 • 52min

How To Create Content That Attracts B2B Buyers

Discover powerful content creation tactics to attract B2B buyers. Gain insights on refining messaging for niche audiences while maintaining clarity and transparency. Learn effective strategies for engaging potential clients through social media and targeted email newsletters. Explore the emotional landscape of B2B clients and how language impacts marketing. Uncover methods to engage disinterested prospects and keep them interested with tailored outreach techniques. Plus, get tips on developing a 30-day content plan for sustained audience relevance!
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Aug 7, 2024 • 49min

How To Write Emails That Drive Sales (Without Annoying Your Audience)

Dylan Bridger, an email marketing expert, and Josh Spector, a growth consultant and creator, dive into the art of crafting effective sales emails. They share proven strategies for maximizing audience engagement without being annoying. Key topics include the balance of informative content and promotions, the power of compelling subject lines, and the importance of email sequence structure. They emphasize encouraging replies to boost deliverability and explore the value of A/B testing to capture emotional triggers that drive sales.
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Jul 24, 2024 • 52min

How To Create Content That Grows Your Membership Business

Learn how to create emotionally resonant content to attract and retain members for your membership business. Discover strategies for leveraging personal connections, maximizing content creation for warm outreach, and growing your community through non-monetary incentives. Gain insights on navigating early messaging and utilizing social connections within niche communities.

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