Clients from Content

Unlock the secrets to a successful course launch! Discover seven key concepts for effective promotion and learn how to refine your sales page's headline. Explore powerful language to engage your audience and avoid common pitfalls. Uncover clever ways to leverage LinkedIn polls for promotion and craft emails that resonate, even with uninterested readers. Plus, find out which social media posts should be integrated into your campaign to maximize impact. Elevate your launch strategies and connect with your audience like never before!

Join Jared Barnes, a professor and expert in naturalistic planting for the Southeast, as he shares insights on maximizing free time for business growth. Discover innovative ways to get people to subscribe to your newsletter and effective strategies for engaging with local clients online. Jared unveils a template for speaking to diverse audiences and discusses the essential shift needed on sales pages. Plus, learn creative monetization techniques that can transform your visual content into sustainable revenue!

Brendan McAdams, a sales coach and founder of Kinetics, shares his unconventional sales strategies that prioritize genuine connections over traditional pressure tactics. He reveals how to avoid common pitfalls in sales calls and emphasizes that every meeting should ideally end early. Brendan encourages embracing objections as opportunities rather than roadblocks, and highlights the importance of engaging customers through active listening. He also discusses the innovative use of AI in sales and the powerful impact of the 'one last thing' technique to captivate your audience.

Dive into the world of cold outreach with practical strategies for success! Discover a six-step plan to find your ideal clients and explore a unique concentric circle approach. Learn the most common cold email mistakes to avoid, and how to write engaging subject lines. Tactics for boosting response rates and handling ignored emails are also covered. Plus, hear about a surprising strategy that once worked wonders for a realtor. Get ready to transform your outreach game!

In this discussion, Matt Zeigler, the managing director at Sunpoint Investments and host of Just Press Record, shares invaluable insights on nurturing client relationships through content. He emphasizes the first questions creators should ask about their work and reveals strategies for identifying target audiences. Matt also highlights the importance of maintaining personal archives and how podcasts can be leveraged to deepen client engagement. Listeners will learn about growth loops and the art of communication that converts attention into actionable relationships.

Discover effective strategies to gather feedback from course buyers and improve your sales page with engaging surveys. Learn how to craft compelling email subject lines to boost participation. Explore the risks of using vague terms like 'learn' and the right moments to share personal stories with your audience. Uncover techniques for targeting your ideal customers, including using LinkedIn polls and offering discounts to convert interest into sales. Engage your audience effectively through clear invitations and interactive methods.

Mark Wigington, a career coach specializing in helping job seekers take action, shares his expertise on launching a successful newsletter. He dispels the myths surrounding technology, making it accessible for beginners. Key discussions include choosing the right email service provider and strategies to gain your first 100 subscribers. Wigington also emphasizes the importance of valuable content and practical outreach tactics to engage and grow your audience effectively. Plus, learn how to repurpose content from one newsletter into many.

Lex Roman, a talented newsletter writer and subscription marketer from Atlanta, shares invaluable insights on creating successful paid partnerships, even with a small audience. She explains the key differences between paid partnerships and traditional ads and stresses what NOT to do when proposing collaborations. Lex dives into the essentials of crafting a compelling partnership proposal and discusses how to determine fair pricing. Moreover, she emphasizes the importance of forging genuine relationships and the transformative power of collaborative marketing.

Caitlin Bourgoin, the founder of Why We Buy, specializes in buyer psychology and offers insights into what drives customer decisions. She discusses the importance of customer discovery calls and the 'Jobs to Be Done' theory for understanding buyer motivations. Caitlin reveals three powerful questions to ask during these calls and challenges common marketing assumptions. She emphasizes the need to shift from vanity metrics to genuine engagement, advocating for strategies that prioritize client conversion and authentic communication in marketing.

Rob Roseman, founder of WTF Divorce, shares insights from his unique journey as a former trader and poker pro to building a supportive media empire for those facing divorce. He discusses emotional brainstorming for engaging newsletters and strategies for transitioning social media followers to email lists. Rob emphasizes the importance of visibility for founders, merchandising tactics rooted in consumer psychology, and how to resonate with audiences experiencing significant life changes like divorce. Discover practical steps to transform content into a thriving media brand!