Clients from Content

A beginner's guide to cold outreach

68 snips
Apr 16, 2025
Dive into the world of cold outreach with practical strategies for success! Discover a six-step plan to find your ideal clients and explore a unique concentric circle approach. Learn the most common cold email mistakes to avoid, and how to write engaging subject lines. Tactics for boosting response rates and handling ignored emails are also covered. Plus, hear about a surprising strategy that once worked wonders for a realtor. Get ready to transform your outreach game!
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INSIGHT

Cold Outreach Is Really Hard

  • Cold outreach is inherently difficult, with many attempts failing before achieving success.
  • Knowing your target audience deeply makes outreach much more effective and meaningful.
ADVICE

Use Concentric Circle Approach

  • Start outreach with your closest connections and expand outward using a concentric circle approach.
  • Identify specific individuals and their networks to increase your reach efficiently.
ADVICE

Map Ideal Clients via Social Media

  • Find one ideal client actively using social media and map their connections and groups.
  • Follow leads from their followers, posts, and memberships to discover more potential clients.
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