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Agency

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Feb 13, 2025 • 54min

#59 - Entrepreneurship Is Not for Everyone | Tobi Pearce

Tobi Pearce is the co-founder of SWEAT, a $400M global fitness app with over 50 million members in nearly 200 countries in just 6 years. Tobi unpacks why most people are fixated on appearing busy rather than genuinely improving their skills, the downsides of hustle culture and the misconception that building a personal brand is the ultimate goal. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj(00:00) Introduction(05:01) The Illusion of Success(12:01) Business Failure Rates and the Harsh Reality of Startups(19:31) Defining an Entrepreneur(26:31) Identifying Business Talent(34:31) Cutting Through the Noise(40:01) The Power of Intellectual Curiosity in Business(45:01) Facing Adversity(50:31) Building a Legacy(51:58) Final Thoughts
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Feb 6, 2025 • 1h 25min

#58 - What Makes a Winning Brand Partnership? | Kat Moses

Kat Moses, CEO and Founder of boutique talent agency MGMT, was one of the first people to embrace influencer marketing, and she talks about the importance of being real and human in content creation. She also dives deep into how influencer trends have evolved in the last decade and how one can use strategic branding to stand out in a crowded market. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj (00:00) Introduction (08:23) Engaging Creatively with Influencers (13:05) The Importance of Authenticity in Content Creation (24:29) The Evolution of Influencer Trends (31:04) Addressing Challenges in the Influencer Realm (39:00) Building Influencer Networks and Relationships (44:19) The Transition to Product-Based Ventures (50:41) Effective Branding in a Competitive Market (53:26) Honesty and Transparency in Agency Relationships (01:01:37) Navigating AI's Role in Influencer Marketing (01:08:06) The Emerging Role of Creativity in Marketing (01:12:43) Future Trends in Influencer Marketing
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Jan 30, 2025 • 1h 34min

#57 - What Most People Get Wrong About Diets | Amal Wakim

Amal Wakim, co-founder and CEO of Equ, exposes the shocking misinformation in mainstream diet and nutrition advice. She debunks weight loss myths, breaks down the true role of calories and micronutrients, and shares powerful strategies to stand out in a crowded market. Whether you're an entrepreneur or on a health journey, this episode is a must-watch. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj (00:00) Introduction (06:13) The Emotional Toll of Entrepreneurship (12:25) Misconceptions About Business Valuation (18:37) Rethinking Diet and Nutrition (24:49) Overcoming Childhood Weight Struggles (31:01) The Cycle of Fad Diets (37:13) Implementing Balanced Nutrition (43:25) Challenging Weight Loss Misconceptions (49:37) Understanding Calories and Macronutrients (55:49) Building a Business on Authenticity (01:02:01) The Role of Creating Engaging Content (01:08:13) Navigating Marketing and Engagement Challenges (01:14:25) Personal Growth and Entrepreneurial Challenges (01:20:37) The Purpose Behind Business (01:26:49) Conclusion
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Jan 23, 2025 • 1h 27min

#56 - The Hidden Lessons Behind Life's Hardships | Bradley Gimbert

Life ain’t easy. Not for you. Not for our guest – Bradley Gimbert. Not for our host – Dain Walker. Both grew up in poverty. But both have risen through all odds to reach the top of their respective fields. And in this episode, they share invaluable quotes and the lessons they learned from each quote. It’s going to get raw, real, and full of golden lessons you can apply in your own life. So, stay ready to take loads of notes. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj (00:00) Introduction to Passion and Growth (02:26) Internal Dialogue and Personal Reflection (20:42) Overcoming Obstacles and Taking Action (28:56) Embracing Challenges and Personal Growth (40:25) The Inner Voice and Motivation (46:16) The Importance of Structuring Goals (53:29) Service to Others as a Purpose (01:00:04) The Challenges of Business and Focus (01:09:01) The Power of Personal Vision
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Jan 17, 2025 • 1h 44min

#55 - Creating Apps That Drive Change | Blake Robinson

When MyDriveHero founders set out to reduce road accidents and reward safe driving, they faced the tough challenge of building and scaling an app for mass adoption. Yet, just 90 days after launch, they had thousands of users. How did they do it? Find out in this episode where they share the strategies you can use to build and scale your own app quickly. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj
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Dec 20, 2024 • 1h 48min

#54 - The Numbers Never Lie: How to Scale a Luxury Brand | Adam Bouris

Adam Bouris knows how to grow and scale an e-commerce business. Having helped grow WHO IS ELIJAH from a small home business to one of the best-selling fragrance labels in just six years. He shares a treasure trove of strategies and tips on how to analyze costs, manage your team, leverage technology, and building a legacy. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Wix Studio - Scale your business at: https://www.wix.com/studio (00:00) Introduction (05:13) The Entrepreneurial Mindset and Personal Growth (15:46) Navigating the Complexities of E-Commerce (26:00) Building a Strong Brand Identity in E-Commerce (33:01) Understanding Financial Structures for Business Success (40:01) Employee Management and Scaling Teams Effectively (45:07) Leveraging Technology and Tools in E-Commerce (56:00) Thinking Long-Term with AI and Automation (01:06:11) The Myth of Overnight Success in Business (01:08:12) Building Content Engines for E-Commerce Marketing (01:16:19) Community Influence and Learning from Mentors (01:23:00) Defining Business Success and Legacy Goals (01:33:17) Navigating Personal and Professional Relationships (01:34:36) Embracing Challenges and Celebrating Small Wins (01:44:01) Inspiration for Future Entrepreneurs
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Dec 12, 2024 • 1h 24min

#53 - Extraordinary Success Requires Extraordinary Mindset | Dan Martell

Dan Martell – a serial entrepreneur, Forbes Top 10 Business People to Follow, and the author of Buy Back Your Time, was a serial failure for almost 10 years. And today he shares his success secrets that helped him turn his life around. This is chock-full of lessons on how to build business systems, productize services, and scale profitably. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Wix Studio - Scale your business at: https://www.wix.com/studio (00:00) Introduction (05:44) The Importance of Personal Brand in Business Success (12:02) Building Entrepreneurial Resilience and Luck Through Grit (17:36) Scaling Your Business Beyond the Plateau (25:10) Ideation and the “Document, Don’t Create” Approach (32:09) The Role of Collaboration in Producing Great Results (38:18) Leveraging Outsourced Teams and Long-Term Thinking (44:51) Creativity and Branding Lessons (49:24) Business Plateaus: Mindset, Habits, and Troubleshooting Growth (54:18) The Financial Psychology of Entrepreneurs (59:44) Redefining Success Metrics for Personal Freedom (01:05:10) Productized Services and Unlocking Scalability (01:11:13) Mindset Shifts for Long-Term Business Success (01:15:51) Lessons from Trailblazers Like Elon Musk and Gary Vee (01:18:23) Aligning Business Systems With Creativity (01:21:08) Practical Wisdom for Aspiring Entrepreneurs
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Dec 6, 2024 • 1h 40min

#52 - Redefining Luxury: How to Disrupt the Fragrance Industry | Raquel Bouris

The story behind “Who Is Elijah” is a wild one. It went from a risky start-up in a saturated market to an 8-figure household name in just under six years. Get the insider secrets about the importance of emotional marketing, the power of personal storytelling in brand building, and more in this tell all episode. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Wix Studio - Scale your business at: https://www.wix.com/studio (00:00) Introduction (05:21) The Birth of Who Is Elijah Perfume Company (11:11) The Power of Personal Storytelling in Brand Building (16:06) Mastering Video Content to Grow Your Brand (20:01) What Entrepreneurs Can Learn from Luxury Beauty Brands (25:31) Taking Risks and Shifting Entrepreneurial Goals (32:01) Strategic Collaborations to Build Luxury Brand Credibility (36:06) Why Raquel Bouris Chose Not to Name the Brand After Herself (39:08) Expanding Who Is Elijah enters the Global Market (45:21) How Raquel Overcame Financial Barriers in Entrepreneurship (50:51) The Importance of Emotional Marketing in Fragrance Brands (55:11) Gary Vee’s Advice (01:00:01) Scaling Goals: From Start-Up Hustler to Industry Leader (01:05:21) Saying No to Venture Capitalists to Maintain Brand Independence (01:12:21) How Creativity Drives Success in Fragrance Branding (01:17:11) Discovering the Story Behind the Name “Who Is Elijah” (01:21:46) Low-Cost Marketing Strategies That Drive Luxury Brands (01:25:31) The Evolution of Personal Branding for Entrepreneurs (01:30:16) Lessons in Risk and Return on Investment (01:36:01) Conclusion
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Nov 28, 2024 • 1h 51min

#51 Breaking Down the Academics of Branding | Marcus Collins

Award-winning marketer, Dr. Marcus Collins unpacks how brands like Apple and Nike spark emotion, inspire loyalty, and drive action. From cultural insights to navigating evolving consumer expectations, Marcus reveals the secrets to making your brand culturally relevant and unforgettable. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Wix Studio - Scale your business at: https://www.wix.com/studio (00:00) Introduction (02:00) The Startup Journey of Iconic Brands (09:31) Building Connection Through Branding (17:42) The Human Adaptability in Marketing and Technology (25:21) Behind the Scenes of Writing a Book (36:01) Comedy and Iteration in Creative Work (43:01) Embracing Failure as a Learning Process (50:33) The Iterative Nature of Innovation (58:13) Quantitative vs. Qualitative Insights in Marketing (01:05:01) Exclusive Appeal in Consumer Culture (01:14:01) The Role of Culture in Brand Loyalty (01:19:31) The Mental Barriers Holding People Back (01:26:11) Marcus Collins’ Morning Routine—Fueling Inspiration (01:29:31) Leveraging Diversity for Ideas and Growth (01:34:01) Marcus’ Team-Driven Success Philosophy (01:40:01) The Story of Perseverance (01:46:01) Developing Clarity of Vision Amid Overload (01:51:26) Marcus’ Legacy and How He Wants to Be Remembered
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Nov 21, 2024 • 55min

#50 - Building a Podcast From Scratch | Dain Walker

This is episode 50. A landmark episode we thought we’d never reach, especially after the early struggles. But the desire to connect with heavyweights from multiple industries kept us going. In this special episode, our Media Manager, Cam, chats with Dain about the lessons learned in this journey. Particularly, the insane parallels in the stories, strategies, and mindset of those who overcome extraordinary adversity to reach the top. Get the full inside story. Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj (00:00) Introduction and Vision (06:28) Podcasting Lessons Learned (18:41) High-Profile Guest Anxiety (26:00) Research for Great Conversations (31:09) Insights from Sports and Business (36:21) Creativity from Chaos (38:05) Health and Greatness (47:07) Final Reflections Wix Studio - Scale your business at: https://www.wix.com/studio

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