Gus Balbontin is an international keynote speaker, former Executive Director of Lonely Planet, and an insightful advisor to high-growth startups, joins us to share his extensive experience in guiding organizations through periods of significant change and fostering innovation.

This episode explores critical strategies for navigating evolving market landscapes, embracing discomfort, the importance of adopting new technologies, and the leadership principles essential for cultivating an adaptable and forward-thinking business culture.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio

(00:00) Introduction Gus Balbontin on Change and Innovation(07:07) Innovation as Problem Solving(14:14) Listening First Testing Fast(21:21) The Value of Time and Curiosity(28:28) Judgment Creativity and Risk(35:35) Why Leaders Resist Change(42:42) The Power of Novelty in Business(49:49) Escaping Business as Usual(56:56) Innovation vs ROI(01:04:03) Balancing Structure and Creativity(01:11:10) Learning From Failure Fast(01:18:17) Lonely Planet Faces Irrelevance and Legacy Momentum

#82 - The #1 Rule of Innovation | Gus Balbontin