Agency

Scott O’Neill is the founder and managing director of Rethink Investing, Australia’s leading commercial property advisory. After leaving his engineering career to pursue financial freedom, Scott built a multimillion-dollar portfolio and has helped thousands of investors create passive income through commercial real estate. In this episode, he shares his journey from engineer to entrepreneur, why commercial property outperforms residential, and how disciplined strategy and mindset can lead to long-term wealth and freedom.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction to Scott O’Neill & Commercial Property(06:03) The Risks of Traditional Residential Investing(12:09) Lessons From the GFC & Mining Town Collapse(18:03) Escaping the Middle Class Through Strategic Assets(24:01) How Scott Scaled Into Commercial Property(30:33) The Power of “Boring Businesses” That Print Cash(36:58) Finding Hidden Business Opportunities Locally(43:04) Scaling Multiple Companies Without Venture Capital(50:41) Founder Evolution: From Operator to CEO(57:56) What Real Market Disruption Looks Like(01:05:12) Commercial Solar: Australia’s Next Big Industry(01:12:44) The Future of Property, Energy & Long-Term Wealth

Callie Hart, a bestselling author and screenwriter known for her dark romance novels, shares her incredible journey from self-publishing to achieving a Netflix deal for her viral book, Quicksilver. She discusses overcoming burnout and reinventing her passion, tapping into the power of BookTok to reach a broad audience. Callie also delves into the intricacies of worldbuilding, crafting morally complex characters, and navigating fan expectations, all while maintaining her creative integrity amidst unexpected pressures.

Jesse Leeworthy, a product design engineer and co-founder of Memo Bottle, shares his journey from a simple idea to creating a flat reusable bottle that's redefined sustainable design. He discusses the chaos of manufacturing challenges and the pivotal Kickstarter launch that sold 14,000 units without ads. Jesse emphasizes the importance of authenticity in branding, using design as a tool for environmental change, and the emotional connection to products. He also reflects on balancing customer feedback with vision and the strategy of positioning Memo Bottle as a design-forward icon.

Allan Dib, bestselling author and marketing strategist behind The 1-Page Marketing Plan, shares transformative insights on efficient marketing systems. He delves into the psychology of customer decision-making, emphasizing the importance of clarity and niche positioning. Allan reveals why product quality alone isn't enough, urging businesses to prioritize sales and understand their ideal clients. He also advocates for building marketing assets and giving away valuable content to create demand, all while navigating the complexities of today's digital landscape.

Taryn Williams, the founder and CEO of The Right Fit and Wink Models, is a trailblazer in connecting brands and talent. In this conversation, she dives into the art of networking, explaining how genuine relationships can unlock business opportunities. Taryn shares techniques like nurturing your network, the importance of diverse connections, and strategies to avoid echo chambers. She emphasizes the value of authenticity in building trust and how a strong network is invaluable in shaping reputation and success.

Matthew Lakajev, co-founder of Seven Figure Creators and LinkedIn strategist, shares his secrets to generating $3.5 million in sales without going viral. He discusses the power of cold outreach and high-agency thinking in sales. Matthew emphasizes the importance of building trust and personal connections over algorithm-driven content. He also explores how to effectively manage founder psychology and creativity. With practical insights on leveraging LinkedIn and the art of influence, he offers actionable tips for scaling success with authenticity.

Omer Shai, Chief Marketing Officer of Wix, shares insights from his 17+ years at the company, detailing the transition from startup to a global brand. He discusses the importance of embracing AI and creativity alongside data-driven marketing. Omer reveals how Super Bowl campaigns shaped their branding, emphasizing rapid decision-making and user engagement. He highlights the need for leaders to foster a culture of open feedback and experimentation, urging founders to adapt and innovate in a fast-changing digital landscape.

Sindy Sinn is an illustrator and designer whose bold, handmade style has become iconic in music and pop culture. His work spans collaborations with Disney, Spotify, Blink-182, Fatboy Slim, and Queens of the Stone Age, blending raw imperfection with a distinct visual punch. In this episode, Sindy shares his journey from creating posters for local bands to building a global reputation. We discuss the psychology of style, navigating client dynamics, pricing creative work, and how simplicity and obsession shape lasting artistic impact.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction(08:12) Developing a Distinct Artistic Style(15:40) Working with Clients and Creative Briefs(22:58) Finding the Right Clients(31:05) Breaking Into the Industry(39:21) Self-Taught Design and Problem Solving(46:12) Embracing Simplicity and Confidence(53:44) Flow States and Creative Discipline(01:01:17) Value, Pricing, and Perception(01:10:04) Collaborations and Brand Identity(01:19:40) The Business of Being an Artist(01:30:22) Lessons in Creativity and Longevity

Lachlan Cameron is an investor, entrepreneur, and founder who has raised over $200 million in capital across multiple ventures. Having operated on both sides of the table, he brings a rare dual perspective on what it takes to build, fund, and scale successful businesses. In this episode, Lachlan unpacks the myths of capital raising, the nuances of debt versus equity, and the cultural differences shaping global investment. He also shares candid lessons on founder conviction, risk, and the psychology of building lasting enterprises.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction: Lessons from Raising $200M(05:06) Myths and Realities of Raising Capital(12:21) Market Cycles and Global Investment Climate(18:36) Australia’s Banking System and Growth Limitations(25:00) Old Money vs New Money Mindsets(32:45) Preparing for Capital Raising(38:23) The Pitch Checklist(44:11) Equity, Debt, and the Right Capital Mix(50:21) Types of Investors and What They Want(57:13) The Pitch Deck and Founder’s Story(1:04:04) Risk, Exits, and Co-Founder Dynamics(1:12:08) Legacy, Conviction, and Final Lessons

In a dynamic conversation with Taki Moore, a renowned business coach celebrated for his engaging teaching style, they delve into the concept of building a 'Lifestyle Empire.' Taki emphasizes redefining success by balancing money, meaning, and freedom. He discusses the transformative power of delegation, shares insights on real productivity versus busyness, and encourages a joyful approach to financial goals. Their discussion also spans the importance of personal storytelling in a digital age and maintaining a positive outlook for authentic connections.