Agency

Omer Shai, Chief Marketing Officer of Wix, shares insights from his 17+ years at the company, detailing the transition from startup to a global brand. He discusses the importance of embracing AI and creativity alongside data-driven marketing. Omer reveals how Super Bowl campaigns shaped their branding, emphasizing rapid decision-making and user engagement. He highlights the need for leaders to foster a culture of open feedback and experimentation, urging founders to adapt and innovate in a fast-changing digital landscape.

Sindy Sinn is an illustrator and designer whose bold, handmade style has become iconic in music and pop culture. His work spans collaborations with Disney, Spotify, Blink-182, Fatboy Slim, and Queens of the Stone Age, blending raw imperfection with a distinct visual punch. In this episode, Sindy shares his journey from creating posters for local bands to building a global reputation. We discuss the psychology of style, navigating client dynamics, pricing creative work, and how simplicity and obsession shape lasting artistic impact.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction(08:12) Developing a Distinct Artistic Style(15:40) Working with Clients and Creative Briefs(22:58) Finding the Right Clients(31:05) Breaking Into the Industry(39:21) Self-Taught Design and Problem Solving(46:12) Embracing Simplicity and Confidence(53:44) Flow States and Creative Discipline(01:01:17) Value, Pricing, and Perception(01:10:04) Collaborations and Brand Identity(01:19:40) The Business of Being an Artist(01:30:22) Lessons in Creativity and Longevity

Lachlan Cameron is an investor, entrepreneur, and founder who has raised over $200 million in capital across multiple ventures. Having operated on both sides of the table, he brings a rare dual perspective on what it takes to build, fund, and scale successful businesses. In this episode, Lachlan unpacks the myths of capital raising, the nuances of debt versus equity, and the cultural differences shaping global investment. He also shares candid lessons on founder conviction, risk, and the psychology of building lasting enterprises.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction: Lessons from Raising $200M(05:06) Myths and Realities of Raising Capital(12:21) Market Cycles and Global Investment Climate(18:36) Australia’s Banking System and Growth Limitations(25:00) Old Money vs New Money Mindsets(32:45) Preparing for Capital Raising(38:23) The Pitch Checklist(44:11) Equity, Debt, and the Right Capital Mix(50:21) Types of Investors and What They Want(57:13) The Pitch Deck and Founder’s Story(1:04:04) Risk, Exits, and Co-Founder Dynamics(1:12:08) Legacy, Conviction, and Final Lessons

In a dynamic conversation with Taki Moore, a renowned business coach celebrated for his engaging teaching style, they delve into the concept of building a 'Lifestyle Empire.' Taki emphasizes redefining success by balancing money, meaning, and freedom. He discusses the transformative power of delegation, shares insights on real productivity versus busyness, and encourages a joyful approach to financial goals. Their discussion also spans the importance of personal storytelling in a digital age and maintaining a positive outlook for authentic connections.

Vince Lebon is the founder and creative mind behind Rollie Nation, the global footwear brand celebrated for its bold designs and global reach. A multi-award-winning designer, he has scaled Rollie into an international label stocked in major markets worldwide. Vince is recognised for his innovation, storytelling, and ability to blend creativity with commerce, making him a leading voice in modern fashion and brand building.Download Taki's Worksheet here: https://gtly.ink/Ot1Nmyk-ggBook Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction(07:45) Discovering Design Inspiration(14:32) Taking the Leap Into Footwear(22:10) Building a Global Footwear Brand(30:08) Balancing Creativity and Commerce(37:46) Overcoming Challenges in Growth(44:53) Innovation in Footwear Design(51:37) Collaborations and Creative Partnerships(58:12) Building Brand Identity(01:04:29) Honesty and Authenticity in Business(01:11:56) The Future of Footwear and Fashion(01:20:18) Legacy and Long-Term Vision

In this insightful discussion, Marissa Kos, a futurist and AI opinion leader, delves into the transformative power of AI for businesses. She debunks common myths that hinder AI adoption and emphasizes the need for tailored automation systems. Marissa also highlights how AI can reshape company culture and enhance scalability. Furthermore, she urges companies to focus on practical AI benefits rather than getting lost in the race for innovation, ensuring a smoother path to integrating AI into daily operations.

Jason Georgatos is the President of Partners for Growth, a global investment firm providing tailored debt financing to high-growth companies. With over 20 years of experience in scaling businesses across the US, Australia, Asia, and Europe, Jason has become a trusted partner to ambitious founders navigating expansion. In todays conversation, he explores the nuances of growth financing, the psychology of entrepreneurs, and the evolving landscape of alternative capital, offering practical advice on building resilient businesses and sustainable partnerships.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction (06:58) Early Career and Path to Finance (12:43) The Role of Partners for Growth (20:31) Lessons from Working with Founders (28:10) Alternative Financing vs Venture Capital (35:37) Building Trust with Entrepreneurs (42:21) Growth Capital in Different Markets (50:16) Common Mistakes Founders Make (57:39) The Future of Growth Financing (01:04:20) Evaluating Risk and Reward (01:12:12) Advice for Aspiring Entrepreneurs (01:18:30) Closing Reflections

Poppy Reid, Co-Founder and Chief Content Officer of Curious Media, is a trailblazing journalist behind major Australian entertainment publications. She shares insights on the evolution of music journalism from print to digital and discusses the importance of adaptability in a changing media landscape. Poppy also addresses the role of authenticity in storytelling, the challenges of reviving legacy brands, and the quest for diversity in the industry. With anecdotes about her journey, she emphasizes the significance of emotional connections in today's music industry.

Sophia Athas is the founder and creative director of Hatrik House, the design studio behind some of Australia’s most distinctive brand identities. She is also the co-founder of ButterBoy, a cult cookie brand known for its bold and retro branding, sell-out drops, and devoted community. We explore the psychology of brand building, the tension between scaling and authenticity, and how Sophia protects creative energy while staying rooted in community.Book Rivyl in for a free 30-minute call, here: http://l.rivyl.com/JUPbkj Level up your agency with Wix Studio today: https://www.wix.com/studio(00:00) Introduction(06:13) Finding Her Creative Calling(11:32) The Launch of Butterboy(22:29) Growing a Cult Following(30:41) Crafting Cultural Relevance(38:58) Balancing Two Businesses(45:12) Protecting the Creative Process(52:07) When to Scale and When to Stop(01:00:34) Building with Integrity(01:08:40) Industry Lies and Lessons(01:15:39) A New Vision for Creativity(01:22:08) Advice for Emerging Creatives

Chad Cohen, Founder of Fortem Media and Unofficial Run Club, is a storyteller and marathon runner who shares insights on authentic branding. He emphasizes the importance of genuine storytelling in building community and engagement. The discussion covers the fear of failure, the need for vulnerability, and turning insights into action. Chad also explores how to differentiate in a noisy market and the evolving dynamics of connection across generations, highlighting the transformative power of authenticity in forging deeper relationships.