Priscilla Hajiantoni is the founder of Bangn Body, a wellness brand built from personal experience and deep audience connection. In this episode, Priscilla shares the realities of growing a brand in public, navigating burnout, and evolving as both a founder and leader. The conversation explores discipline over motivation, long-term brand integrity, and what it takes to sustain success without losing clarity, confidence, or personal alignment.

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(00:00) Introduction
(07:02) Building a Brand From Personal Need
(15:18) The Reality of Early Momentum
(23:46) Learning Business in Public
(32:11) Discipline Over Motivation
(40:29) When the Brand Becomes Bigger Than You
(49:07) Navigating Burnout and Emotional Weight
(58:34) Rebuilding Confidence and Clarity
(1:07:22) Brand Integrity and Long-Term Thinking
(1:16:04) Leadership Team and Letting Go
(1:27:41) Redefining Success Beyond Numbers
(1:37:12) Advice for Founders Starting From Scratch

#105 - Why You Can't Buy True Fans | Priscilla Hajiantoni