

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Jun 20, 2023 • 31min
Strategy-Driven Leadership: Navigating the Intersection of Business Psychology and Entrepreneurship | Richard Citrin, Author, Strategy Driven Leadership - A Playbook for Developing the Next Gen of Lea
Leadership development is a significant aspect of any organization that strives for growth and success. The ability to lead and inspire a team toward a common goal is a critical skill that can make or break a company.
Today we have Richard Citrin, a best-selling author from Pittsburgh, USA, who wrote the book "Strategy Driven Leadership: A Playbook for Developing the Next Generation of Leaders" and "The Resilience Advantage" to talk about his personal journey and career, including his experience as a psychologist and a successful business owner, as well as his expertise in leadership development and organizational consulting. Richard also discusses his approach to bridging the gap between business psychology and entrepreneurship.
00:33- About Richard Citrin
Richard Citrin is the author of Strategy Driven Leadership: A Playbook for Developing the Next Generation of Leaders.
He is also the author of The Resilience Advantage.
He was recognized as “Champion of the Year” by STANDING FIRM.
He has been named to the Million Dollar Consulting Hall of Fame.

Jun 20, 2023 • 39min
Changing Trends in Advertising | Dagmara Szulce | Managing Director, IAA Global
Communication is a key for any successful relationship. Communication with consumers via advertising has the potential to drive business success. In today’s discussion with Dagmara Szulce, the Managing Director of the International Advertising Association, we discussed the basics, evolution, trends and steps of efficient advertising.
[00:46] - About Dagmara Szulce
Dagmara is the Managing Director of the International Advertising Association.
She has worked in the field of advertising and marketing with some of the leading brands in technology, luxury, beauty, fashion, CPG and real estate categories.
Dagmara wanted to learn photography but eventually found i

Jun 20, 2023 • 22min
Empowering Every Human to Speak Confidently | Brenden Kumarasamy, Founder, MasterTalk; Communication and Public Speaking Coach
Public speaking is an essential skill that is often required in various aspects of life. Whether you are a student, an entrepreneur, a professional, or a community leader, the ability to speak confidently and effectively in front of an audience is a valuable asset. In this episode, Brenden Kumarasamy, the founder of MasterTalk and a public speaking coach, talks about his journey to becoming a public speaking coach and his mission to empower every human being on Earth to become an exceptional communicator. He also defines communication and discusses common fears and misconceptions that people have about public speaking.
00:33- About Brenden Kumarasamy
Brenden Kumarasamy is the Founder of MasterTalk.
He is also a Public Speaking Coach.

Jun 20, 2023 • 31min
Navigating the Intersection of Business Psychology and Entrepreneurship | Richard Citrin, Author, Strategy Driven Leadership - A Playbook for Developing the Next Gen of Leaders
Leadership development is a significant aspect of any organization that strives for growth and success. The ability to lead and inspire a team toward a common goal is a critical skill that can make or break a company.
Today we have Richard Citrin, a best-selling author from Pittsburgh, USA, who wrote the book "Strategy Driven Leadership: A Playbook for Developing the Next Generation of Leaders" and "The Resilience Advantage" to talk about his personal journey and career, including his experience as a psychologist and a successful business owner, as well as his expertise in leadership development and organizational consulting. Richard also discusses his approach to bridging the gap between business psychology and entrepreneurship.
00:33- About Richard Citrin
Richard Citrin is the author of Strategy Driven Leadership: A Playbook for Developing the Next Generation of Leaders.
He is also the author of The Resilience Advantage.
He was recognized as “Champion of the Year” by STANDING FIRM.
He has been named to the Million Dollar Consulting Hall of Fame.

Jun 19, 2023 • 30min
The Art of Harmony: Exploring the Magic of Music | Patrycja Piekutowska, Violinist Soloist, Motivation and Power Speaker, Philanthropist
Music is a universal language that has been an essential part of human culture for thousands of years. It has the power to evoke emotions, create moods, and connect people on a deep level. Music can be used for entertainment, relaxation, inspiration, healing, and even communication. It has the ability to influence our thoughts, behavior, and overall well-being. Today we have Patrycja Piekutowska, Violinist Soloist, Motivation and Power Speaker, and Philanthropist with us to talk about her journey as a violinist, including how she was inspired to play the violin at the age of three and her experiences studying with various masters around the world.
00:43- About Patrycja Piekutowska
Patrycja Piekutowska is a Violinist Soloist, Motivation and Power Speaker, Philanthropist, Business, and Art World Connector.
She is the Former CEO of Virtuosa Foundation.
She is also the recipient of The Medal for Merit to Culture – Gloria Artis awarded by the Ministry of Culture and National Heritage of the Republic of Poland.

Jun 19, 2023 • 25min
Driving Digital Transformation | Vineesha HK | Advisor of Digital Transformation & Strategy, Office of Sr Leadership, UAE Govt Entity
With the world becoming increasingly digital, the governments play a critical role in adopting the new technologies to drive ease and comfort amongst the masses. In today’s episode, we discuss the smart policies adopted by the UAE to drive the transformation and how they are tackling the challenges associated with it.
[00:34] - About Vineesha HK
Vineesha is an advisor of digital transformation and strategy in the office of senior leadership with the UAE government entity.
She has been recognized, felicitated, and has been awarded several times.
She was recognized as the global rising star of Technology by the UK Stop Technology Jury in 2022.
Vineesha was also recognized as a Middle East woman leader of the year as a woman and technology.
She also got the UAE digital accessor award.

Jun 19, 2023 • 28min
What Makes You A Good Comedian? | Anthony Ackroyd | CEO (Chief Enjoyment Officer!), The Laughter Advantage
Comedy, since ages, has been a stress buster. It enables us to laugh, helping us in releasing our tensions. The best part of the comedy has been how relatable it is to our lives that we can’t help but laugh. In today’s episode, we discussed with a famous comedian, what goes into good comedy.
[00:36] - About Anthony Ackroyd
Anthony is the Chief Enjoyment Officer of the Laughter Advantage.
He is an Australian comedian, actor, writer and motivational speaker known for his impersonations of political figures.
Anthony became a household name as the star of ABC TV's legendary comedy series “The Big Gig.” He has performed and written for hundreds of Australian and international television shows, radio programs and feature films.
He is also a writer and performer of three of Australia's most successful comedy TV series: “Hey Hey! It's Saturday, The Comedy Company and Good News Week.”

Jun 17, 2023 • 27min
An innovative & decorated creative marketer | Kathleen Ross| Fractional Chief Marketing Officer & Founder| Style Your Career|
Award-winning marketing executive with extensive experience Kathleen Ross is developing brands in the beauty, fashion, wellness, luxury, e-commerce, and retail industries. She is a Creative marketing consultant who provides solutions and supports businesses of all sizes.
00:33- About Kathleen Ross and his journey.
I am a Chief Marketing Officer and award-winning creative leader with more than 15 years of experience building brands.
I have helped companies, from startups to Fortune 5000 enterprise organizations, scale their businesses and build outstanding marketing teams at all stages.
I have had the pleasure of working with some of the world's most iconic brands while leading the marketing team for Modern Luxury, including Vera Wang, Oscar de la Renta, and Kettle One.
Acting as your fractional CMO or Chief Brand Officer, I can help lead and assess your current marketing team as an interim leader, develop your marketing strategy and, or take an initiative across the finish line as a contract project.

Jun 17, 2023 • 28min
From Journalist-Politician- Board member | Morris Bright | MBE | Chairman | Board of Directors | Elstree Studios | UK |
Morris Bright is Non-Executive Chairman of the Board of Directors at Elstree Studios working in conjunction with the Studios Board and Managing Director to oversee the day-to-day running of the world-famous Studios site.
00:33- About Morris Bright and his journey.
I worked as a journalist – both as a writer and broadcast journalist – for 25 years. I continue to write and produce features, as well as act as a freelance consultant in film, television and other media.
I am a regular guest broadcaster on British television and radio. I am a member of the British Academy of Film and Television Arts and was awarded an MBE for Services to Local Government in the 2018 New Year Honours.
I am the Chairman of the Board of Directors at Elstree Studios - the only studios in the country owned by a local authority. In conjunction with the Elstree Managing Director, I oversee the day-to-day running of the world-famous Studios site.
I am also Vice-Chairman of the Local Government Association Safer Communities Board and assist the LGA by running media courses in their Next Generation Scheme, aimed at training local authority leaders.

Jun 17, 2023 • 19min
The Zentrepreneur | Rohit Bagaria | Founder & Chief Vision Officer| Budli.in|
Rohit Bagaria is the founder of Budli.in the circular economy of used gadgets. He is currently working on bridging the digital divide in India and reducing e-waste through the re-commercing of used gadgets.
00:33- About Rohit Bagaria and his journey.
Rohit Bagaria is a zentrepreneur and Founder & CVO of Budli.in.
He has 20 years of experience in various sectors, including software startup in Silicon Valley, manufacturing & international B2B sales across 35 countries and eCommerce in India, China & the US. Former Director of Founder Institute in Kolkata.
His education is from UC Berkeley, California & St. Xavier's, Kolkata.
He has won awards like Startup of the Year, EO Emerging Entrepreneur of the Year, CNBC Future of India Business Excellence, Action for India Best Social Enterprise Award and Business Leadership Award and has been featured in various national and international media such as BBC World & Fortune Magazine.


