The Jason Marc Campbell Business Podcast

70% of organisational change initiatives have failed to hit their goals for three decades straight. Travis Hahler argues that’s not a leadership problem or a motivation problem. It’s biology. When you ask someone to change, you’re asking them to abandon routines their brain built specifically to save energy, and that triggers a protective response they can’t simply decide their way out of.Jason Marc Campbell sits down with Travis Hahler, neuroscience informed change strategist, senior director of global strategy and transformation at Salesforce, and author of Rethinking Resistance. Travis explains why your highest performers resist change hardest, why discounting never solves a real objection, why urgency stops working once everything becomes urgent, and why acknowledging the downsides upfront is what actually builds trust.=====👂Listen out for:Resistance isn’t rebellion, it’s biologyWhy high performers push back the hardestThe two root causes: energy and protectionBurning platforms only work if they’re rareGet curious instead of sweetening the deal=====🔗 More from Travis:Website: travishahler.comLinkedIn: https://www.linkedin.com/in/travisdhahler/=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #TravisHahler #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

68% of Google searches now end without a single click. People find what they need on the results page and move on. Meanwhile, adding a link to a LinkedIn post can cut your reach to a tenth of what it would have been. The funnel most marketers built their careers on is quietly breaking.Jason Marc Campbell sits down with Amanda Natividad, founder of Zero Click Marketing and co-author of the upcoming book with SparkToro’s Rand Fishkin. Amanda explains why the fastest growing accounts never send you anywhere, why giving away your best material brings more business rather than less, which metrics actually tell you something now, and why owning your own website matters more in the age of AI, not less.=====👂Listen out for:Why links quietly cost you reachThe alligator graph of rising impressions and falling clicksAI didn’t create this shift, it accelerated itFollower counts are vanity metrics and that’s finePost where you genuinely want to be, not where you should be=====🔗 More from Amanda:Zero Click Marketing (out October 27, 2026): https://zeroclickmarketing.co/=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #AmandaNatividad #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Nicholas Ho spent years hiring the way most companies do, screening resumes for technical skills and experience. It failed most of the time. When his team started filtering candidates by shared values instead, everything changed.Jason Marc Campbell sits down with Nicholas Ho, growth and strategy operator who has worked with Mindvalley, 500 Global, Teal Swan and SOMA Breath. Nicholas breaks down why revenue is a lagging indicator and culture is the real leading one, how fear of failure quietly caps a team’s ceiling, why values only work when you actually use them as a decision-making tool, and the five second rule he learned about moving on from failure.=====👂Listen out for:Why resumes are a poor predictor of performanceRevenue is lagging, culture and mindset are leadingFailure is information, not an endingHow to use values as a hiring filterThe CEO sets 80% of the company’s culture=====🔗 Connect with Nicholas on LinkedIn and mention you heard him here: https://www.linkedin.com/in/nicholashojx/=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #NicholasHo #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

If you charged £100 five years ago and haven’t changed it since, you’d need to be at £125 today just to stand still. Meanwhile your service got better, your costs went up, and your pricing stayed frozen. Not changing your prices is still a pricing decision.Jason Marc Campbell sits down with Jenny Millar, founder of Untapped Pricing and co-author of The Pricing Sprint, who spent ten years leading pricing at eBay across eleven European markets. Jenny explains why pricing is far more psychological than numerical, the three biases that keep companies frozen, how discounting quietly trains your customers to wait, and the four questions that reveal what people will genuinely pay.=====👂Listen out for:Loss aversion, status quo bias and misaligned incentivesWhy blanket price rises rarely workFour questions that uncover willingness to payHow discounting undermines a premium brandFive customer conversations reveal most of the insight=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #JennyMillar #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

One of Jason's sales reps had studied every methodology, knew the scripts cold, and was doing everything right on paper. AI reviewed his calls and found nothing wrong. His results still weren't landing. What was missing had nothing to do with knowledge.In this solo episode, Jason Marc Campbell breaks down why the most self-aware, intelligent people often struggle hardest when they're new to sales, and why some of them quit before they ever get good. He covers the Greek framework of logos, pathos and ethos, why your energy matters more than your script, and the self-critical voice that convinces capable people they aren't cut out for this.=====👂Listen out for:Logos, pathos and ethos in a sales conversationWhy unaware people sometimes learn sales fasterYour self-criticism is the real obstacle, not your skillDon't become someone you're not to sellA no today can become a client later=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Frans Francis once took 33 sales calls in a row and didn't close a single one. They were qualified leads with money who needed what he was offering, and they all said no. What finally turned it around wasn't a better pitch, but letting go of the rush and the outcome entirely.On this episode of Selling With Love, Jason Marc Campbell sits down with Frans Francis, founder of Soulful Selling and the only person given Michael Oliver's blessing to carry forward the Natural Selling legacy. Frans breaks down his SERVE framework, why the enthusiasm advice most sales trainers give actually backfires, how opening with vulnerability creates the safety needed for real conversations, and why the strongest position in any negotiation is being genuinely willing to walk away.=====👂Listen out for:Service, empathy, relationship, vulnerability, enlightened detachmentWhy letting go of the outcome closes more dealsEnthusiasm on sales calls often backfiresRed flags that mean you are being manipulatedHonour the process instead of rushing the close=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #FransFrancis #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Most leaders think they're hiding their stress from their team. They're not. As Lara Bezerra was once told by one of her own directors, your emotions speak through you whether you name them or not.Jason Marc Campbell sits down with Lara Bezerra, author of Coherent Leadership and former executive president at Bayer with 27 years leading pharmaceutical operations across three continents and seven countries. Lara shares her framework for articulating emotion without dumping it on your team, why the wartime CEO mindset backfires exactly when you need people most, and how her team in Venezuela found a way to stay in the country during its worst crisis.Learn more about Lara's work: https://larabezerra.com/=====👂Listen out for:Name the situation, the thought behind it, then what you wish forLeaders are the engineers of their team's neuroplasticityA crisis is not a warAsk your team what to keep and what to fixNo one has a neutral impact, only constructive or destructive=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #LeeBenson #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Lee Benson grew an aerospace business from three people and $360,000 in sales to over 500 employees and a nine figure exit. When he sold it, he got a 21.6x multiple of EBITDA in an industry where 8x was considered strong.Jason Marc Campbell sits down with Lee Benson, CEO of Execute to Win and Wall Street Journal bestselling author of Your Most Important Number, to unpack the MIND methodology and why most companies are tracking the wrong things entirely. Lee shares how he gave every one of his 64 leaders their own most important number, why he never had a single employee lawsuit across 540 team members, and how the same principles he used to scale a company now apply to building a stronger family.=====👂Listen out for:Why most teams track too many numbers or the wrong onesTrust the struggle to build capabilityMaterial, emotional and spiritual value creationIntegrity means doing what you said you would doWhy the biggest limiting factor is usually the leader=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #LeeBenson #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

She has 12,000 followers on Facebook. Hundreds of comments on her latest post. And almost none of those people know she runs a podcast production agency, or would ever hire her if they did.Jason Marc Campbell sits down with Molly Ruland, CEO and founder of Heartcast Media and author of Speak Your Way to Sales, to break down why most people completely misunderstand what a business podcast is for. Molly explains why the only audience member who actually matters is the person sitting across the table, why attention is not the same as a discovery call, and how she books high value clients by interviewing the people she wants to do business with instead of chasing downloads.=====👂Listen out for:Attention is not the same as a discovery callInterview the people you want to do business withA great intro is a gift of reciprocityGet a real microphone and hire an agency if you canNurture 15 relationships instead of chasing an audience=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #MollyRuland #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Less than 1% of people in the US are doing it. Tracy Holland's company did $27 million with it in two years. All you need is a phone.Jason Marc Campbell sits down with Tracy Holland, co-founder of Hatch Beauty, which she built from zero to nearly $100 million a year in revenue fully self-funded before selling to private equity and then to a strategic buyer. Tracy breaks down why live stream selling is the biggest untapped opportunity right now, the pricing mistake that kills new brands, why she spotted a hand sanitizer trend in 2008 and got it into Trader Joe's in 90 days, and the two people every founder needs sitting next to them from day one.=====👂Listen out for:Why you should never lower your price to competeUnder promise and over deliver as a business modelYour supply chain partner is your real bankWhat waiting tables teaches you about sellingLive stream selling and why almost nobody is doing it=====❤️ New to the Jason Marc Campbell Business Podcast?Discover the Book written by Jason, Selling With Love.http://jasonmarccampbell.com/bookSubscribe to the YouTube Channel HERE:https://www.youtube.com/c/sellingwithlove=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbellLinkedIn: https://www.linkedin.com/in/jasonmarccampbellNote from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) #TracyHolland #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy